Crispin Porter + Bogusky have just launched a very cool new site into beta for their agency. They are renowned for creating some of the worlds best advertising which has critics buzzing for good and for bad but those dynamics will be used in their new website to create streaming content!
CPB are integrating live twitter feeds, news articles and aggregating blogger’s posts into the new site, it’s a pretty gutsy move as these sorts of things can be influenced for the worse, but for a top agency like Crispin the good far out weighs any bad and simply just creates more buzz around being bold online!
I loved every minute of the new experience, when selecting their major clients it immediately streams the latest campaign videos, provides thumbnails to the latest work and even aggregates twitter, blogs and news information relating to that client which really opens you up on a social level to what people are saying about the work & the brand.
This has to be one of the best ways I’ve ever interacted with an agencies portfolio online. In-fact you don’t, it just plays it to you unless you want to take back control. Love it. So go check it out and test their new beta site! Via Daniel on Adverblog.
I’m very surprised they are so far behind in using the concept of using the web to deliver their message.
Boone Oakley beat them — http://bit.ly/rpvIL
And look at what Modernista did — http://bit.ly/Sf5RB
[...] agency website. Given what Modernista (siteless site), Boon Oakley (YouTube as home page) and Crispin Porter + Bogusky did with their agency websites, it is refreshing to see that the attempt here is not to outdo what [...]