The impossible is made possible again and Coca-Cola Zero is giving away a Lamborghini Gallardo LP-550 Valentino Balboni. This new website from Turkey is created by C-Section to promote the campaign and it features the ultimate carwash.
3 beautiful girls give the Lamborghini it’s first wash before one lucky winner claims it at the end of the campaign. Visitors are warned upon entrance: A little bit of hand skill is required if you don’t want to miss the amazing details of this carwash. Once inside, it’s all about the car, the women, splashing water and soap (lots of it!) While viewing the video of the carwash, all the soap splashing on the screen blocks some of the hottest details. Fortunately, visitors can use their mouses like a hand and wipe away the soap. At the end, visitors can view their wiping performances and unlock downloadable content (screensavers and wallpapers.)
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June 17th, 2010 at 2:16 am
“Hottest details”? Where? I didn’t feel the urge to wash away the soap once, there was nothing to see.
June 17th, 2010 at 11:44 pm
Hey Buzzing,
I didn’t post that one!
June 17th, 2010 at 11:55 pm
@buzzing: thanks for the lovely comment.
@aden: mate I think its not about who posted what, we just share the latest news around the world and everybody could make a negative or positive comment about them…
June 18th, 2010 at 1:22 am
@buzzing bees: don’t you think that “hotness” is relative?
June 18th, 2010 at 8:59 pm
@fethi: agree (sorry, hope it didn’t sound otherwise, I initially thought @bees was getting upset with me!), digital buzz is about showcasing what the the worlds best agencies and brands are creating digitally every day, if people don’t like it, they can bag it out, if you do, they can give it some love!
From the comments and tweets, I’d like to think it helps gives enough inspiration to push their next campaign that little bit further, and maybe learn something along the way!