(12 votes, average: 4.08 out of 5)
For the past Valentine’s day, Coca-Cola has installed special vending machines inside of the most crowded shopping malls in Istanbul. Those machines were designed just for couples and there was one way to get them working: people had to prove they’re indeed a couple.
Some of my old mates from C-Section came-up with this smart idea to communicate Coke’s famous motto “Open Happiness.” Kudos guys!
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Casting is great:)
I doubt that all these people knew they’d end up part of a commercial – I also doubt that c-section has either the moral and the legal right to do so.
What if I had an affair and my partner found out about it through this ad? I’d be suing them merciless…
There’s a thing called privacy and another called consent and neither seems respected here…
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Fetapapa, that’s a very good point. I think we see a lot of case studies and installation videos that have unsuspecting people starting in them…
But I wonder if those particular people for Coca-Cola were just agency peeps staring in the hype video… I’d expect Coca-Cola to be pretty strict with that stuff…
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Don’t worry Fetapapa, they are all working for the ad agency.
I have to agree with Fetapapa here.
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[...] one that dispenses “happiness” in the form of free cokes, pizza, and huge sandwiches, a Valentine’s Day vending machine for couples and [...]
[...] one that dispenses “happiness” in the form of free cokes, pizza, and huge sandwiches, a Valentine’s Day vending machine for couples and [...]