Yesterday, when I was googling about big brands on social media, I found “Coca-Cola: ‘Fans First’ Approach in Social Communities” presentation by Michael Donnelly. He is the group director of worldwide interactive marketing for Coca-Cola and created this insightful presentation for the iStrategy2010 conference.


[...] Approach in Social Communities February 16, 2010 Will Leave a comment Go to comments via digitalbuzzblog.com Categories: Uncategorized Comments (0) Trackbacks (0) Leave a comment [...]
Good presentation and impressive work by Coca Cola. I wonder how the sale of the customer created flavor of Vitamin Water will go.
[...] Coca-Cola: ‘Fans First’ Approach in Social Communities Pubblicato il 01 marzo 2010 da Tin Hang LiuChiudiAutore: Tin Hang Liu Nome: Tin Hang LiuSito: [...]
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