Chat Roulette: HIV Guerrilla Marketing

Sun, May 23, 2010
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If you’ve been wondering what type of guerrilla marketing campaign would actually work through Chat Roulette, then this is probably it. A smart new campaign for HIV awareness is utilising Chat Roulette to highlight what you shouldn’t do in real life, where a semi-nude lady draws people in for a closer look before before letting them know they’ve been in touch with someone infected with HIV, hopefully showing how easy it is among strangers… (via ViralBlog)

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