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IKEA: The Time Travel Experiments

26. August 2014

55 Comments

So IKEA has taken a new angle with their online content strategy, introducing ‘The IKEA Time Travel Experiments’ online video series where they bring in a hypnotist to take IKEA customers on a journey through time, right in their store… The link of course, is that no matter what, you’ll always find your future bedroom [...]

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W+K Toyko: Back Streets Of The Internet Film

8. October 2013

32 Comments

If you’re an internet geek, digital nerd or just like weird stuff… Then this film provides a glimpse of the type of creative culture that exists online behind the language barrier on the backstreets of the Internet in Japan. Yes. You know it’s going to be weird. Produced by W+K Tokyo. Rumour has it that [...]

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Volvo Trucks: The Hamster Stunt Video

17. September 2013

50 Comments

It’s all about branded content this week, and Volvo Trucks are jumping in on the action again with this new stunt to showcase their dynamic steering feature… which is meant to be lite, so lite that a hamster could steer the entire truck up a mountain! Racking up 2 million views in the first week, [...]

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Cannes Lions 2013: Behind The Scenes Film

22. July 2013

1 Comment

Cannes Lions this year celebrated it’s 60th Anniversary in style with extra parties, exhibitions and fireworks among many others, and one of the extra celebratory pieces is this, a film called ‘Through The Line’ taking you behind the scenes of the Cannes Lions 2013 Festival of Creativity. Through The Line’ goes behind the scenes to [...]

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DBS Regatta: A Community Generated Story

8. June 2013

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Each year in Singapore there is a huge Dragon Boat Race Regatta, a signature event of the city, and for 2013, they’ve challenged the community to upload photos to Facebook, Twitter, Instagram and Vine to create a community generated story of the event, a video fused together through time-lapse and tilt-shift combining the user generated [...]

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Malaria: A Film of Origami, Kirigami & Time lapse

27. January 2013

1 Comment

If you like craft, this post if for you. A short film called ‘Malaria’ is perhaps one of the most detailed, original, creative story telling interpretations that I’ve seen in a while, fusing a mix of Origami, Kirigami, Time lapse, Nankin illustration, Comic Books and Western Cinema to create a very cool story of Fabiano, [...]

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Super Mario 3: An Urban Stop Motion Film

5. December 2012

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If you’re a Super Mario Fan, you’ll probably love this stop motion piece, in which Super Mario (made out of beads) takes an urban adventure through supermarkets, down busy streets and racing his cart through a bedroom, with the entire film made out of beads… Very very cool. Enjoy!

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Carp and the Seagull: An Interactive 3D Film

26. November 2012

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The Creators Project have teamed up with Evan Boehm at Nexus Interactive Arts to create a beautiful, interactive, WebGL and HTML5 film called ‘The Carp and the Seagull‘. This short 3D environmental film made in WebGL immerses you in a world where mythical beings accompany you on a dark journey through the spirit realm. The [...]

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Goodyear: ‘Control Freak’ Live Test Drives

16. July 2012

2 Comments

Here’s a different kind of way to sell tyres from Goodyear, test drives! A bit weird right? It almost sounds too generic… Well, maybe not when you’ve placed the new Eagle F1 tyres on a top of the line BMW sports edition and setup a crazy stunt track to demo the tyres on with unsuspecting [...]

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Cannes Lions: New Directors’ Showcase 2012

25. June 2012

1 Comment

If there is one session guaranteed to be full at Cannes Lions each year, it’s the Saatchi & Saatchi New Directors’ Showcase, and for 2012, it was no different, even the overflow rooms were full with anticipation for the reveal of the Saatchi & Saatchi New Directors’ Showcase 2012. This year we saw 18 new [...]

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Chevy Sonic: The Street Art Robot Car

22. April 2012

1 Comment

Chevy Sonic. Tick. Famous Street Artist. Tick. James Bond style transformer spray-paint weaponry setup inside the Chevy Sonic. Tick. What the?! Ok well, this is the Chevy Sonic Street Art Robot Car, created in partnership with Jeff Soto, a renown street artist, to create a world first paint-spraying robot car that can be controlled via [...]

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PressPausePlay: The Digital Revolution Film

14. January 2012

1 Comment

It’s Saturday, my time to kick back and relax after a crazy week. And today, I’m watching “PressPausePlay” the award winning SXSW film that has been screened at more than 30 film festivals around the globe. It depicts the digital revolution of the last decade, and the way that technology has opened creativity to each [...]

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YouTube Rewind 2011 Showcase

28. December 2011

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Well, what a year, particurally for the growth and promotion of online video, and as always, YouTube has released the YouTube Rewind 2011 Showcase for your viewing pleasure, just in case you missed it among the first 3 million views of the round up video so far… here it is! Via AdsMitchell. So what makes [...]

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Beck’s: Green Box Project Vimeo Takeover

3. October 2011

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Here is a nice, simple yet creative Vimeo takeover that doesn’t try too hard to pull you into the experience like many of the standard YouTube template takeovers seem to do. It’s for the Beck’s Green Box Project, a global fund established to inspire, celebrate and financially support talent in art, design, music and fashion. [...]

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Lynx: Sexy Rugby Rules For World Cup

22. September 2011

9 Comments

Most of you would have heard about the “World Cup” on in New Zealand right now, but I suspect a large percentage of you, particularly people from the US, might not know all the rules of Rugby… So, in a style made famous recently, here is the “Sexy Rugby Rules” presented by Lynx. I thought [...]

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Blink 182: Stolen Fan Content Music Video

7. August 2011

1 Comment

After almost 8 years, Blink 182 have launched a new single, and with that, a very unique approach to re-engage their fan base, by trawling YouTube for every video uploaded that used their music without permission, then they set about cutting it into their very own music video, turning the tables on their fans, and [...]

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Nokia N8: The World’s Largest Stop Motion Film

3. August 2011

5 Comments

Nokia is making another big push to promote the quality cameras on board their latest range of phones, by partnering with Aardman Animations and Wieden + Kennedy once again to create the Gulp animation, a new Guinness World Record animation filmed on the Nokia N8. The stop motion fim is shot entirely on the new [...]

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OK Go + Google: Interactive HTML5 Music Video

31. July 2011

3 Comments

The “OK Go” guys have a habit of creating highly shareable music videos, with their last one generating almost 30 million views on YouTube alone. So it was quite interesting to see them team up with Google to create an interactive HTML 5 experience as their latest music video. Called “All Is Not Lost” the [...]

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Isaiah VS Fabio in Old Spice Internet Duel

26. July 2011

7 Comments

And so it begins… Isaiah Mustafa VS Fabio himself in a real-time streaming Old Spice Internet Duel at 12pm Noon EST. Wooo! It was only a matter of time until the guys at W+K took the new-look Old Spice campaign to a whole new level, and that they will in just a few hours time, [...]

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Rippled: Light Painting With Glow Sticks

3. May 2011

1 Comment

This is an amazing piece of light painting by local Melbourne director Darcy Prendergast, created for All India Radio’s new sound track, Rippled, which provides almost four minutes of pure eye candy. The video has been six months in the making and is all shot in camera, frame by frame, by real people, in the [...]

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