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Skittles “Touch” YouTube Ads

2. April 2011

3 Comments

Here is a new series of seemingly interactive YouTube Skittles ads, or at least you’ll be thinking that for the very first one! The new campaign of “Touch The Rainbow” ads has been released with the above Skittles Touch Cat ad already chalking up over 1.5 million views (the only one posted to their 15 [...]

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CommBank’s Augmented Reality Newspaper Ad

29. March 2011

5 Comments

The Commonwealth Bank has recently won numerous awards for it’s augmented reality property app that has been around for almost a year. Now, claiming a “worldwide industry first”, the Commonwealth Bank has run a mobile-driven, augmented reality press ad in Sydney, Melbourne and Brisbane mX titles. The ad required a 3D reader iPhone app aims [...]

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Flip Video: Facebook Profile Video

16. February 2011

2 Comments

Here’s a cool Facebook campaign from Flip Video Singapore. They’ve just launched this Flip Your Profile app on Facebook which allows users to upload a profile video. With this app Flip Video have fused an engaging video platform into the world’s largest social network site. This app has huge amounts of potential and has been well designed in terms [...]

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Video projection QR code launches music album.

9. February 2011

4 Comments

Last Thursday, before the Super Bowl hype had fully set in and submersed us in advertising noise, RedLaser and Lupe Fiasco took over Union Square in New York with video projections, lasers and a custom QR code to promote the upcoming release of the artist’s latest album, Lasers.

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Volkswagen: Inside the VW Academy

8. February 2011

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The Volkswagen Super Bowl spots, featuring the Beetle and the Passat, have gathered significant buzz from the TVC’s. The digital angle is via it’s offical YouTube page, capturing viewers looking for the ads and giving them more, the VW Academy. The idea of the academy is to push viewers to see how the VW stacks [...]

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Old Spice: Super Fan Phone Call + The New Ad

6. February 2011

3 Comments

Well here it is. The super fan phone call from the Old Spice man himself, to a very lucky 16 year old kid who’s just scored exclusive use of the new Old Spice Ad (called Scent Vacation) for the next few days (see it below). Interestingly, I’m not sure the gamble has payed off like [...]

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Intel: “The Chase” Desktop Adventure Film

7. January 2011

4 Comments

The second generation of Intel’s new ‘i’ series processors are out, and to build some hype they have just launched a neat video on YouTube called “The Chase”. It’s a short action/adventure film that is shown through a variety of windows, animations, code, Facebook pages, websites, Google maps and games, among other things! It went live this week and [...]

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Top 10 YouTube Videos Of 2010

28. December 2010

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This is YouTube Rewind 2010, the page where an entire year in video is reviewed by YouTube through an interactive timeline showcasing all the big YouTube moments of 2010. But before you jump over there to check it out, I’ve listed the Top 10 YouTube Videos of 2010 below. Starting with a seriously weird song [...]

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Angry Birds Peace Treaty Goes Viral

30. November 2010

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Angry Birds fever just seems to keep on growing as the movie supposedly goes into production, and with that, this Israeli comedy show has notched up almost 2 million YouTube views this week for a weird sketch about the Angry Birds vs Evil Pigs in a united nations peace council hearing… I’m an Angry Birds HD fan, [...]

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Influencers: How Trends Become Contagious

10. November 2010

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This is a really nice short film from R+I Creative that documents how trends and creativity can become contagious in the real world. From music to fashion and entertainment to advertising. The film attempts to understand the essence of influence, what makes a person influential and all without taking a statistical or metric approach! Written [...]

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Nokia N8: World’s Smallest Stop Motion Film

21. September 2010

8 Comments

This is a great little campaign for Nokia, created by Aardman and W+K, the stop motion film called “Dot” was shot entirely on a new Nokia N8 and is officially contains the words smallest stop motion character, at just 9mm. The entire set was no more than a metre and a half long, painted under a [...]

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The 8 Bits Movie

21. September 2010

1 Comment

I know there are a few of you guys out there that love a little 8 Bit action.  So here is a very weird but wonderful short film by Valère Amirault, Jean Delaunay, Sarah Laufer and Benjamin Mattern. Perhaps 8 Bit is coming back this year? Enjoy the video if you have a few spare [...]

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Stop Motion Human PAC-MAN Game

13. September 2010

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French-Swiss artist Guillaume Reymond has created his 5th video as part of the GAME OVER project, this time it’s a very cool stop motion human PAC-MAN game played out in a cinema. It supposedly took them about 4 hours to complete (which sounds pretty quick to me!) across 111 “human” pixels that are better known as cinema [...]

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Samsung Galaxy: Baby Dance Flash Mob Viral

11. September 2010

5 Comments

Yes, Flash Mobs were once cool, a long long time ago… This new campaign from Samsung is almost a hybrid between a TV Ad, Attempted Viral and Weird Flash Mob that all seem to come together to offer something a little interesting but completely weird! It starts pretty natural, with a little girl dancing on a rug at day care, [...]

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Tipp-Ex: YouTube Takeover Campaign

6. September 2010

5 Comments

I’m a few days late on this (was out of the Country!) but it’s worth a look if you haven’t yet seen it just yet. Called “A Hunter Shoots A Bear”, this interactive YouTube takeover campaign from Tipp-Ex has racked up over 2.5 million views on the initial start video and over 3.5 million channel [...]

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