This video is getting some hype since airing on Australia’s ABC1 last week. So I thought I’d post and clear up a few issues with the numbers and facts they are using! Firstly, it seems some of the numbers, like the 450,000 servers are years old (that was quoted back in 2006!) and the 1 [...]
Continue reading...8. March 2010
This is an awe inspiring stop motion piece created with origami (and a little CGI) to help tell the ASICS brand story to the world in memory of company founder Kihachiro Onitsuka. Not only is the story magical, but the stop motion origami is just amazing and everyone agrees. Created by Nordpol + Hamburg, it won [...]
Continue reading...8. March 2010
After trying out a bit of chat roulette for my previous post on the FCUK competition, I’ve decided that nobody else should ever have to use it! So I went in search of a demo video that you could all watch, that in turn, saves you the pain of having to experience it yourself! Turns [...]
Continue reading...8. March 2010
Yes, I’ve been out of the country for a few weeks so this viral is about a month old. But it’s possibly the funniest ad I’ve seen in a long time and on top of that, it’s still sitting at #10 on the Viral Video Charts so it deserves a mention! So far, the “Old Spice” ad [...]
Continue reading...22. January 2010
People love free stuff and the new online only video which is part of Coke’s global “Open Happiness” campaign is testament to that. Produced by Definition 6 the video aims to connect the brand with teens and young adults outside of traditional TV advertising. Set in a college cafeteria, the footage captures the surprise and [...]
Continue reading...11. January 2010
This caught my eye over at Blogilvy today and I couldn’t help but laugh my way back to those amazing Heineken Walk In Fridge Virals. But this time it looks like an IKEA bought walk in fridge and the only problem is trying to get it home! Loved the concept of creating an IKEA take home fridge, [...]
Continue reading...20. December 2009
Ok, so you’ve conquered guitar hero standard edition, next up is the Christmas Lights version complete with garage door and front yard view with thousands of lights! This is a viral video circulating at the moment and has clocked up about 1 million views in the first week online. Firstly, it’s real. The game was setup by Ric Turner, a [...]
Continue reading...12. December 2009
Possibly the weirdest promo video yet by Google, but it just might also be the coolest and most innovative! They’ve engineered real world scenes to demonstrate the key features of the Google Chrome browser. With over 250,000 views on YouTube in two days, it’s on track to top the viral video charts this week. The video reminds [...]
Continue reading...29. November 2009
I thought I’d wrap up the week with a viral that’s out of control, in terms of views that is… The Muppets have released a Bohemian Rhapsody video that has taken off with almost 6 Million views in the first week and it’s easy to see why when you watch the video, it’s pretty good [...]
Continue reading...17. November 2009
Dutch agency Novocortex recently launched a pretty cool viral and iPhone app game bundle called “Enless Racing” for an insurance company called Vrijverzekerd to promote their point of difference in the market of repaying the purchase price of the car in an accident. The app lets you build an endless race track with multiple iPhones, [...]
Continue reading...16. November 2009
This is the latest video by Socialnomics (the guys who created the Social Media Revolution Video that got over 1.2 million views on YouTube) and it showcases examples of Social Media ROI on campaigns and companies that have thrown themselves into the Social Sphere. Everyone knows that trying to measure Social Media ROI is the hardest [...]
Continue reading...15. November 2009
Last week I posted about Elf Yourself Returning In 2009 and gave it a quick review before it officially went live. After that post, to hype the launch, Office Max and Elf Yourself used the viral flavour of the year by creating an official Elf Yourself Flash Mob in New York! Enjoy the video! [...]
Continue reading...13. November 2009
I’ve been meaning to post this one for a while, but I’ve been so smashed producing the website supporting this latest Bravia promotion from Sony that I haven’t had the chance until now. Shot at an automotive crash testing facility in Melbourne, The Conscience Organisation has shown how to make a great viral promotion that not only [...]
Continue reading...20. October 2009
This is an interesting way to launch what Google, Motorola & Verizon are hoping to be the iPhone Killer. A home made animation (with an ‘ok’ sound track) that clearly ticks off all the things that an iPhone Doesn’t do, before ending with a weird digital static transition & web address. It’s a massive stab at [...]
Continue reading...18. October 2009
Joe Sabia from Whirled Interactive and good mate Scott Chan got their Google Wave invites (just like me now! Thanks Craig!) and from the first moment, thought they could create a better video than all the other virals out there trying to showcase how Google Wave works. They came up with this, the Google Wave Cinema: Pulp [...]
Continue reading...14. October 2009
There isn’t a lot to say about this video, but it made me laugh out loud more than once. Not sure if that was because I’d had a glass of red or because it is very very true! In finding this video, I’ve also found a dam good tool in XtraNormal, an online tool that [...]
Continue reading...3. October 2009
If you’re like me and don’t have your Google wave invite (please send me one!) just yet, then this might be the closest thing you have to understanding how it actually works and what you might use it for! Google wave is such an advanced communication tool, that it’s actually defined as a new communication medium. So [...]
Continue reading...1. October 2009
So while I’m in viral mode I thought I’d better post up the other great video I found tonight that will bring back a lot of funny memories from emails in years gone bye! Check out what’s hitting the charts this week with over 1.5 million views so far, it’s called the 100 Greatest Hits [...]
Continue reading...1. October 2009
I’m a sucker for stop motion animation, so this is the perfect way to round out the week on Digital Buzz! The Fame festival attracts some of the words best street artists throughout the summer in Grottaglie Italy. This year BLU and David Ellis (acclaimed street art animators) got together to create this amazing piece [...]
Continue reading...22. September 2009
Samsung (with the help of their global advertising partner Leo Burnett) recently launched a new digital camera range with a difference. The ST550 & ST500 are revolutionary dual screen digital cameras which have a forward facing LCD touch screen panel for taking self portraits (should be big hit with the shameless self promotion types on [...]
Continue reading...20. September 2009
This is the latest video in the “Shift Happens” video series by The Economist + XPLANE and visualizes in beautiful fashion a “Did You Know” 4.0 summary of the way media in converging in 2009. If you’ve not seen the previous videos, there is Did You Know 3.0, Did You Know 2.0 and Did You Know 1.0. Enjoy the video!Share This [...]
Continue reading...19. September 2009
This is a viral campaign – Israeli Style! TwentyThree in Israel have just launched a the campaign for a bottled water company called “Water&” that create water mixers to help relax, energize and re-charge. So to get some viral traction, they wanted to do something a little different, but I see this as something just a little crazy! It’s a [...]
Continue reading...14. September 2009
Someone had to take advantage of it. Perhaps this was just a little too late to get the biggest buzz? But PUMA have released an iPhone App that adds a little fun to the current economic times. So if things don’t go that great on the markets, this iPhone App will come in handy to [...]
Continue reading...30. August 2009
I’m starting to think anything with the word “iPhone” or “Social Media” included in it’s title lately gets swept up in the hype and goes viral for all the wrong reasons, this probably has too with it’s YouTube headline of “LEAKED: New iPhone Commercial” but at least it’s pretty funny and got a laugh out [...]
Continue reading...28. August 2009
Stopmotion is hot this year and this video by unknowns Rumdreglage (who unknown no longer!) has just hit over 2 Million views on youtube in less than a week! The video is a tribute to all your favorite games of the 80?s: Tetris, Mario, PacMan and they?re all compiled of Lego!Share This Digital Buzz Post:
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10. March 2010
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