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SlideShare: The Marketing Playbook Is Dead

8. February 2015

33 Comments

There is a lot of hype around the death of typical marketing principles right now, and the famous “engagement” word had been beaten up pretty bad over the last few weeks, as studies, reports and new methodologies appear to be gaining some traction, aiming to show that people don’t interact with brands, let alone want [...]

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SlideShare: Digital, Social and Mobile in 2015

22. January 2015

21 Comments

Here is a very comprehensive presentation from wearesocial, showcasing a lot of useful stats and facts from around the world regarding the internet usage, social media consumption, e-commerce and more. Enjoy!

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SlideShare: 2015 Digital Trends & Predictions

14. January 2015

11 Comments

Every year, the crew at Soap throw digital trends around and mix them with a light-hearted look at what they think the zeitgeist of 2015 will be for marketing, tech, pop culture and everything in-between. And in 2014, they predicted about half correctly! It covers the rise of the social media super-agent, peak #hashtag usage, [...]

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SlideShare: Purpose Driven Presentation Tips

13. December 2014

20 Comments

If you’ve ever been stuck while trying to crack a good presentation flow to generate outcomes in Keynote or Powerpoint, then this SlideShare will help give you a few tips for success, based on a theory of “THE WHAT”, “THE WHY” and “THE HOW”, this deck will talk you through tips, provide links to helpful [...]

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SlideShare: How Google Works By Eric Schmidt

26. October 2014

44 Comments

Grab your morning coffee and have a good 5 minute read of this SlideShare presentation from Eric Schmidt, called ‘How Google Works’. It summaries the recent NY Times Best Selling book in 54 slides to give you a very top line look at what they unravel in the book about how Google runs its business. [...]

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SlideShare: Digital Strategy Toolbox 2014

19. October 2014

39 Comments

We posted our good friend Julian Cole’s first version of the ‘Digital Strategy Toolkit‘ almost two years ago, and this week he’s just released his 2014 updated version of that famous presentation. The Digital Strategy Toolbox for 2014 is now on SlideShare and embedded above for everyone to take note, get inspired and enjoy some [...]

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SlideShare: Marketing In The Connected Age

9. September 2014

29 Comments

Part of the WFA Reconnect project, produces this new SlideShare presentation on ‘Marketing in the connected age’ where industry influences from around the world (via their social networks) were asked to participate in the research and presented by We Are Social in Singapore. There seems to be three key themes; Purpose (to make things better, [...]

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SlideShare: 2014 Cannes Lions Review

7. July 2014

27 Comments

With the 2014 Cannes Lions race run and won, here’s a nice wrap from Bridget Jung, who argues that Big Emotion won out over Big Data, with a selection of the best winning work from Cannes in 2014. With work focused under 4 categories; Data & Technology, The Importance of Me, Storytelling and Product Innovation. [...]

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SlideShare: Building Social Brands

11. June 2014

26 Comments

Here is a great SlideShare presentation on the key building blocks of a social brand. You’ll find a tonne of great info here from the guys at WeAreSocial. About how brands drive conversation, building digital communities, adding value to conversation, going mobile .etc Enjoy!!

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SlideShare: 2014 Cannes Lions Predictions

1. June 2014

45 Comments

So it’s 2 weeks out from the 2014 Cannes Lions Festival of Creativity, and the entire industry is wondering what’s going to win at Cannes this year… Well to kick it off, Bridget Jung and the team at DigitasLBi in Paris have created this SlideShare showcasing who they think will be the metal winners at [...]

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