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McDonald’s NFC Powered ‘Happy Table’ Games

2. September 2013

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This McDonald’s NFC Concept Table is the first of its kind, launched in Yishun, Singapore, for testing, before an extended rollout throughout Asia, targeting families with NFC enabled smartphones to create unique interactive worlds for kids to play with in store. The McDonald’s ‘Happy Table’ features a number of NFC tags underneath the table, forming [...]

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FloorD: The NFC Based Agency Stair Challenge

29. April 2012

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Here’s a nice little NFC installation called FloorD, an agency initiative that challenges staff to ditch the elevator and take the stairs in their office with the aim to keep everyone fit and healthy. Created by and for the guys at EHS 4D, a leading digital agency in London, FloorD saw every single staff member [...]

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