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Gol Airlines: Mobile Controlled Banner Game

9. January 2011

9 Comments

Here is a pretty innovative banner ad from the guys at AlmapBBDO in Brazil for Gol Airlines. The banner ad challenged people to think about what it would be like to fly on your mobile phone. So users input their mobile number into the banner, seconds later they got a live call with flight instructions [...]

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IKEA “Cheers” Social Celebration iPhone App

27. December 2010

3 Comments

You would have seen a few of those gimmicky ”toast” or “cheers” apps that allow you to tap two iPhone together to make a click in celebration of something… But, this new iPhone App from IKEA takes that idea to a whole new level, just in time for New Years Eve! Firstly, you can choose from any [...]

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Absolut: Drinkspiration iPad App

30. November 2010

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Check out Absolut’s new “Drinkspiration” iPad App, it’s an extension of the iPhone app released earlier this year and moves from a going out bar companion to an at home entertainment package. There is over 3,000 drink recipes, along with six pre-installed drink collections, mixer suggestions based on the ingredients you actually have, a shopping list creator, [...]

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Nissan Juke iAd Demo Experience

29. November 2010

5 Comments

You may have already seen this, but dead set, if this isn’t the best iAd campaign to date, then it’s certainly the best ever iAd Demo video, and that might just be pretty dam tough to beat! Nissan have been growing more and more innovative with their marketing of late, and were the very first Apple partner [...]

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Statistics: The Growth Of Mobile Into 2011

21. November 2010

69 Comments

I thought we might kick the week off with a quick video on the growth of mobile into 2011, it’s nothing revolutionary, but you’ll enjoy the statistical round up explaining exactly how big mobile has grown (not that you didn’t already have a pretty good idea!). A few of the key take outs from the [...]

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Google Mobile Location Search: Pizza

27. September 2010

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Right… It’s Monday, and this might just be the weirdest Google product video that will ever be produced. To showcase the new way to search with Google Mobile (no longer do you need to type a location, just type or talk into your phone to find the product or service you’re after) they’ve created a [...]

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ASICS Mobile Website Launches

9. September 2010

3 Comments

We’ve been working on a lot of really cool projects for ASICS Australia, and a couple of weeks ago we launched a fully featured mobile site that provides an immersive experience, delivering a full product range (including things like reviews), store locator, intuitive shoe finder, access to search and complete social integration amongst many of [...]

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EpicMix: Social Skiing/Boarding Mobile App

7. September 2010

7 Comments

This is a hardcore version of Foursquare and Nike+ combined, just on snow! Ok, well it’s not Foursquare or Nike+, but take that, times it’s functionality by about 50 and then you’ve got EpicMix, in what I’m going to call the ultimate snow tracker app. It’s the sort of app that will influence your decision [...]

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The Nissan Leaf iAd Demo Video

12. July 2010

2 Comments

Yes, sorry, I’m slightly late in posting this, but I thought it would be better that I archive on Digital Buzz than just let it be lost deep in my twitter favourites. So this is the full video demo of the Nissan Leaf iAd, showing everything from how iAd banners sit in-app right through to [...]

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Video: The Future Of Mobile

13. May 2010

9 Comments

This is a new mobile statistics video by Qualcomm focused on the future of mobile and more importantly the future of mobile data growth which is taking off with the launch of the iPad and forecast to skyrocket over the coming year. The video is quite insightful, but isn’t a challenger to the Socialnomics statistics [...]

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Video: Apple iAds Presentation

18. April 2010

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I didn’t get a chance to post this last week, so if you haven’t yet seen the keynote presentation from Steve Jobs on the new Apple iAd platform that will be brought in with iPhone OS4, then here it is! Mobile advertising has been pretty clunky from day 1, but I think this platform will finally allow mobile [...]

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Nokia: Worlds Biggest Signpost

25. February 2010

4 Comments

This is a nice installation from Nokia. A digital panel in the shape of arrow was lifted 50 metres above London by a crane. People on the street could send text messages directly to the live sign with their favorite places to visit, and the arrow would move to point to that location, and also [...]

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Lynx Effect: Mobile Apps

2. February 2010

3 Comments

BBH London has released a series of funny mobile apps as part of the Lynx “Get In There” Campaign. The first one, shown above is called “Say Cheese” and the mobile app lets you take a photo but automatically show an alternate pic of your choice after the photo is taken. Below are two other [...]

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Google’s New QR Codes For Local Businesses

14. December 2009

4 Comments

I’m not yet sold on QR codes, but I’m warming pretty quickly. QR codes are huge in Japan, but in places like Europe, America and Australia, they are still just scratching the surface… Well that will be the case until Google rolls out their new “Google Favourite Places” program for local businesses around the world, [...]

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Axe Day & Night: SMS & MMS print ad

27. September 2009

3 Comments

Lowe Ginkgo from Uruguay has come up with a great way to use SMS & MMS to engage their target audience for the latest print ad for the new Axe Day & Axe Night products. The print ads are censored, with the strapline: “One is suitable for general audiences. The other one is not.” Readers [...]

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An Internet Watered Down Presentation

19. April 2009

14 Comments

Razorfish interaction designer John Pettengill prepared a new presentation about, ”How our idea of The Mobile Web is flawed?” and ”What should we do for its future?” Easy to read and filled with great insights, thanks John. Its an amazing presentation and well work the 120 slides! Enjoy.

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UN Voices Campaign – Case Study

3. April 2009

9 Comments

I met with The Hyperfactory the other day, and they talked me through the technology behind the UN Voices Campaign for the United Nations. In Australia, where the UN doesn’t really have too much an impact, it seemed critical that their big push to get Australian’s thinking about social issues made some noise, and make [...]

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INQ1: A Social Media Mobile Phone!

27. March 2009

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One of the newest mobile brands on the market – INQ – has just won the Global Mobile Award for Best Handset 2009 with their INQ1, a social media based mobile phone! Hailed as the first mobile of its kind, it features a range of fully integrated social networking applications, features and widgets. Interestingly, it’s in the [...]

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Branded iPhone Apps Presentation

17. February 2009

7 Comments

I’ve been writing a tonne of presentations and credentials docs over the last few weeks, so naturally I’ve been looking all over the place getting great ideas. I stumbled across this one on slideshare and out of the 10-20 presentations I’d been reading, this one just clicked. So I thought I’d better post it while [...]

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Digital Buzz is live!

10. December 2008

5 Comments

Well, after a week customising the blog interface and a few little widgets on wordpress we are up and running! What’s up and running you say? It’s going to be a great new blog covering everything digital, interactive & online from around the world. Ok, plus a few tv ads and random cool stuff because we know you love that [...]

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