Archive | Miscellaneous Stuff RSS feed for this section

Instagram: Introducing The Hyperlapse App

28. August 2014

50 Comments

Just a few weeks ago Microsoft revealed some seriously cool ‘Labs’ technology that created these ‘Hyperlapse’ videos from GoPro footage… Now, fast forward almost no time, and Instagram has released an app that does the exact same thing from video you shoot on your mobile, and then instantly posts it for you. A serious shame [...]

Continue reading...

Sony Xperia: Underwater Mobile Apps ‘Goldie’

25. August 2014

40 Comments

So maybe you’ve got a waterproof phone, but do you have underwater apps? Sony Experia thinks you need some, or at least their marketing department does, with the aim to raise awareness of the technology and it’s new ‘underwater detection’ sensors that allow the phone to know it’s underwater, not just being waterproof. Meet Goldie. [...]

Continue reading...

Saatchi & Saatchi NDS: Feel The Reel Experience

17. August 2014

32 Comments

If you weren’t in Cannes this year or just didn’t get a chance to make it to the Saatchi & Saatchi New Directors Showcase, then you missed out on a pretty cool experience, and that’s not just because there was some great film shown, but because the audience became the experiment in 2014. Each person [...]

Continue reading...

Introducing Drone-vertising

13. August 2014

92 Comments

Well, it didn’t take long… Advertising, Cat-vertising and now Drone-vertising. I guess it was always coming to a hype video somewhere on the internet, but weirdly it doesn’t seem to be a spoof, and that it actually took place as Russia’s first “drone-vertising” campaign for ‘Wokker’, using drones to show off the fast food company’s [...]

Continue reading...

Microsoft: First-Person Hyperlapse Videos

12. August 2014

32 Comments

Sure your GoPro does an OK job of smoothing out the bumps and shaking form your bike rides and snowboarding escapades… And what about if you’re recording video using Google Glass? Probably 10x worse right? Then remember how they look when you speed them up? Well… What if Microsoft could change that all and give [...]

Continue reading...

Heineken ‘Routine Interruptions’ Experiment

28. July 2014

28 Comments

Heineken is launching a new social experiment called ‘Routine Interruptions’ where thousands of people across the US will get the chance to step into the ultimate night out, if they just do one thing… Answer an unsuspecting call from Heineken, and agree to do what ever they say at that moment. The hype reel above [...]

Continue reading...

Meet ‘Sense’ The Ultimate Sleep Tracker

25. July 2014

21 Comments

This Kickstarter project from the guys at ‘Hello’ has raised over $700,000 in 48 hours which pretty much breaks all records to date. Introducing Sense, the smart object and mobile app that helps track your sleep and the environment around you. Sense detects temperature, noise, light and movement among other things to help provide the [...]

Continue reading...

Volkswagen: Introducing The New VW.com Site

23. July 2014

4 Comments

Ok so it’s not exactly brand new, but you’ve probably not seen the video for the new VW.com site. Volkswagen has rethought the entire online car shopping process and built the new vw.com with inspiration from dating sites. With the vision that finding the perfect car shouldn’t be as hard as finding the perfect date. [...]

Continue reading...

SlideShare: What Makes A Great Brand?

16. July 2014

33 Comments

Here’s an interesting SlideShare presentation from the guys at We Are Social on ‘What Makes A Great Brand’. And while many might argue for and against on some of the content, its worth a read over your coffee today! This presentation was created in partnership with The World Federation of Advertisers on Project Reconnect: an [...]

Continue reading...

inFORM: Tangible Media Surface Interaction

15. July 2014

24 Comments

Posting this one for the Archives as it’s a little dated but I’ve wanted to post for a long while! This piece of work from MIT’s Tangible Media Group, who’ve invented a surface that three-dimensionally changes shape, allowing users to not only interact with digital content in meatspace, but even hold hands with a person [...]

Continue reading...