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Medical Mirror: Reading Your Vital Signs

31. July 2013

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Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]

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Google Chromecast Device: For Bigger Fun

29. July 2013

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I thought I should share the new Google Chromecast Ad, which showcases the new Chromecast device, which incase you’ve been away for the last few days, the interwebs have gone a little crazy around this new HDMI device, which allows you to broadcast content from any of your devices… Mobile, Tablet, Laptop or Desktop… Straight [...]

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Gmail: Meet Your New Inbox (Video)

21. July 2013

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This weekend millions of Gmail users have started getting the new Gmail Inbox, and you’re probably one of them, the new Gmail Inbox is primarily defined by a series of tabs that help to automatically filter your mail for you, and learns as you help it define what’s what… You’ll start with 3 tabs, Primary, [...]

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Google Project LOON: Balloon Powered Internet

18. June 2013

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Have you ever heard of a Moonshot? It’s the pursuit of not just the 10% better than everyone else, but the 10x better that what exists to date, a reach for glory through science and practicality. It’s not science fiction stuff, but it’s close. And this is the next Google Moodshot. And it’s called Project [...]

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DomiCopter: Dominos Pizza Delivery Drones

17. June 2013

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So I’m slightly late to the party on this one, but I need to post for the archive regardless! Introducing the ‘DomiCopter’ Dominos’ First Pizza Delivery Drone that will escape traffic, and ensure you get your pizza hot, no matter how far away you are. Clearly a promotional stunt, I wonder if this can actually [...]

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Beck’s: The Musical Beer Bottle

16. June 2013

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Introducing the world’s first playable beer bottle, by Beck’s in New Zealand, as an extension of their Record Label project. Thomas Edison’s original cylindrical phonograph was the inspiration for the project, with Beck’s attempting to fuse 19th Century technology with 21st Century music, this time on a beer bottle instead of a cylindrical tube! Then [...]

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Embraer: The Floating Catalogue

14. June 2013

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You know catalogues are dead when people have to resort to this to get traction! Introducing the floating catalogue for Embraer, the 3rd largest aeroplane manufacturer in the world, a high-end catalogue specifically for high rollers considering private jets for their corporations. The Catalogue has an electro magnetic base that when turned on, powers the [...]

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NIVEA: Solar Powered iPhone Charger Print Ad

5. June 2013

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This campaign hype reel has really gained some traction over the last 48 hours, and it’s for NIVEA, who’ve created a Solar Powered iPhone Charger Print Ad to promote their ‘Sun’ line of products… Whilst this is completely genius as a utility, I’m actually pretty confused as to how/why it relates to NIVEA’s sun protection [...]

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Gladiator Energy Drink: The USB Can

27. May 2013

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Gladiator is an energy drink in Brazil, positioned to help every day office workers through their daily battles… One of those such battles, is finding the elusive USB at critical points in time… We’ve all had that moment when we can’t find a USB before we run out the door, so Gladiator Energy Drinks aims [...]

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MINDDRIVE: The Social Fuel Driving Tour

24. May 2013

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MindDrive is a pretty cool way to raise awareness for experiential education programs in the US. The MindDrive students built an electric car that converts social media into social fuel, powering a road trip from Kansas City, Mo. to Washington D.C., where they hope to drive change in education. Every time you Watch, like and [...]

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Live Twitter Tennis: Tweet and Shoot

19. May 2013

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Here’s a nice Twitter campaign from We Are Social, Paris, created for finance company BNP Paribas. With the French Open coming up BNP engaged number one French tennis player Tsonga to take part in a Twitter Tennis game. They created ‘Tweet and Shoot’ that uses a Twitter-controlled robot to launch tennis balls at Tsonga live [...]

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Swedish Radio: A Second Screen Campaign

7. May 2013

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Swedish Radio have launched a new second screen campaign by creating an ‘interactive radio player’ that allows people using desktops, tablet and mobile to promote the interaction and sharing of their programs while they are still on air. The player allows users to add images and videos to one big radio timeline, for everyone else [...]

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Microsoft IllumiRoom: Full Next Gen Xbox Demo

30. April 2013

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I covered the Microsoft IllumiRoom a few months ago when it was first demoed, and it’s back, this time with a full feature/explanation of the new experience, showcasing all the latest developments that we can expect in the next generation Microsoft Xbox. It’s 5 mins… So grab a coffee!

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Heineken Ignite: Interactive LED Beer Bottles

16. April 2013

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Well, someone had to do it. And first prize goes to Heineken with their new Heineken Ignite Bottle, featuring LED lights and sound/motion activation sensors. Heineken hosted a VIP party to unveil the new interactive beer bottles, which light up in time to beats of the music and also on motion when people drink from [...]

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Esquire Magazine: Talk To Esquire iPad App

25. March 2013

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Goodbye clunky annotations, hello seamless voice recognition technology that renders real-time video… I’m sure we’ve all tried to pull something like this off, at least in concept stage, but I can’t remember ever seeing it work seamlessly, let alone without a processing bar. In the next Esquire Magazine, you’ll be prompted to download the accompanying [...]

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