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McDonald’s: Drop Into Macca’s Mobile Game

15. November 2014

22 Comments

Here’s a pretty cool mobile game from McDonald’s in Australia, it’s called “Drop Into Macca’s” and the game allows you to literally drop into Maccas, via a skydiving kid, to score points and earn rewards like Burgers and $1000 cash cards! The game is pretty addictive, almost flappy-bird like… But its activated with the movement [...]

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Introducing Paper: Facebook’s News Reader App

1. February 2014

17 Comments

This video showcases the new ‘Paper’ mobile app from Facebook, which provides an intuitive news reader app experience pulling from 19 categories including tech, sports, pop-culture .etc It looks nothing like Facebook, and all content displayed will be curated through a process that includes both an algorithm and a human selection to ensure the best [...]

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UNIQLO: The Recipe Match App

17. December 2013

24 Comments

This is ‘UNIQLO RECIPE’ a fun, life wear matching food app, that not only showcases you amazing recipe’s from 6 hot new chefs, but matches Uniqlo clothing to each dish, almost like a colour selector. It’s a pretty funky app, and if you’re a Uniqlo fan, you’ll no doubt love this. Download it here.

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Paper App: Turn Your Drawings Into Moleskines

6. October 2013

34 Comments

One of the most popular creative apps on the iOS App Store, Paper, which provides users one of the simplest yet richest drawing/sketching experiences yet, now lets you turn your best pieces of art, into a custom printed Moleskine that you can keep or gift… Pretty cool. Check it out here.

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Chipotle: The Scarecrow Mobile Game Trailer

16. September 2013

23 Comments

With over 3 million views in just a few days, this superb new film from Chipotle, which acts as a companion film for Chipotle’s new mobile game called ‘The Scarecrow’… A bold move, which wouldn’t have come cheap, but placing ‘content’ at the core of their new campaign is perhaps likely to see them back [...]

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Esquire Magazine: Talk To Esquire iPad App

25. March 2013

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Goodbye clunky annotations, hello seamless voice recognition technology that renders real-time video… I’m sure we’ve all tried to pull something like this off, at least in concept stage, but I can’t remember ever seeing it work seamlessly, let alone without a processing bar. In the next Esquire Magazine, you’ll be prompted to download the accompanying [...]

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Audi Quattro: Interactive Installation

19. March 2013

1 Comment

Here’s a great experiential piece from Audi to promote their A4. To showcase the road handling capabilities of the car they built this socially enabled, interactive installation to let people experience a mini version of the car. Passersby in Toronto had the chance to race one of 3 miniature Audis around a custom built 20ft [...]

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WWF Together: iPad App Experience

21. January 2013

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Here’s a new iPad experience from WWF, called ‘WWF Together’ the app aims to connect users closer to their favourite animals, making the most cutting edge interaction design and the best possible hardware usage to create an innovative new experience… The app managed over 100,000 downloads in its launch weekend! Not bad! Created by the [...]

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Delta: The Fly Delta iPad App Experience

14. January 2013

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Delta Airlines has launched an entirely new iPad experience this week called ‘Fly Delta’ and it delivers a little more than you’d typically expect. With everything from the latest deals, a completely socially connected experience, intelligent recommendations, localised entertainment, flight check-ins, boarding passes and a pretty cool ‘Glass Bottomed Jet’ feature that shows your exact [...]

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IKEA Klippbok: An iPad Scrap Book

2. December 2012

1 Comment

Women love scrapbooking and they also love IKEA, so mixing those two things together is sure to be a winner right? Introducing Klippbok by Ikea, an iPad App based scrap book that allows you to create just about anything, from the entire range of IKEA products, colour swatches and special ranges. So now you can [...]

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iAd: Breast Cancer Self-Check iPad Ad

17. October 2012

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Here’s a really simple, smart, actionable iPad Ad created in conjunction with Breast Cancer Awareness Month and the National Cancer Society of Malaysia. It challenges iPad magazine readers of a leading female focused lifestyle magazine to win the prize of a lifetime by completing a challenge… Each step of the interactive challenge is one part [...]

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CinePrint: Lexus ES Interactive Video Print Ad

12. October 2012

6 Comments

After doing a double take on this interactive print ad, I’m asking myself is this the world’s coolest and perhaps most innovative print ad or is the actually the complete opposite? My gut reaction is ‘super cool’ but then logic sets in and I’m wondering a few things… The first being, who’s reading a physical [...]

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Disney: Frankenweeie iPad Book Experience

2. October 2012

1 Comment

This might just create the start of a new trend in rich, iPad based content to accompany new films to market… Disney’s ‘Frankenweeie’ iPad Book Experience creates a hands on, rich, interactive story telling experience to get people excited about the movie, plus it adds in content that is typically left unwatched at the back [...]

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Creature Greeter: The Client Check-In App

22. September 2012

1 Comment

Waiting at your agency might never have been so interesting… Creature Greeter is an iPad app that allows anyone who’s waiting in the Creature of London reception to check-in and create a creature before setting it free, all while waiting for the meeting to start, powered by facial recognition matching, which is code for linking [...]

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KRAFT Macaroni & Cheese: Make iPad Art

7. August 2012

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Here’s the latest innovative piece of work from KRAFT Macaroni & Cheese, an iPad app that stops the wastage (at the hands of Kids) of tonnes of pasta pieces the world over, and creates a new, super cool way for those same kids to create all the best Macaroni Art they can possibly imagine. Created [...]

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