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Marriott: Virtual Reality Postcard Room Service
Marriott have launched a new product called “VRoom Service” where customers staying at hotels around the world can order virtual experiences to their rooms via VR. Customers ordering the in-room virtual reality experiences will receive a hand-delivered Samsung headset, with the experiences following three travellers on their personal adventures around the world from which the [...]
Continue reading...Yamaha: My Garage App
11. September 2015
Yamaha Europe needed a digital tool that was engaging, unique and incorporated existing assets to provide bike enthusiasts the freedom to customize their rides and efficiently connect them to dealers. As a solution we created Yamaha My Garage. A real time 3D configurator, conceptually connected to each bike segment – utilising the Unity engine to create [...]
Continue reading...KFC: Don’t Panic Man Campaign
6. September 2015
He’s a fun twist on everything that’s crazy with the world, KFC in Romania, of all places, has launched a new promotion called “Don’t Panic Man” which rewards people for coming in store, when social media platforms are down. It plays off the ridiculous twist that people freak out when Facebook is down, stuck with [...]
Continue reading...Waterstones & Airbnb Seize The #waterstonestexan Moment
23. October 2014
So you’ve probably heard about the American (a Texan at that) that got locked inside a Waterstone’s bookstore after hours. His initial tweet sparked a hilarious trending conversation, one that was a perfect showcase of the narrative and creative power of the Twitter platform. Get the full lowdown at many different sites, like here: http://www.buzzfeed.com/alanwhite/everyones-going-to-be-tired-today-because-a-texan-got-locked. [...]
Continue reading...McDonald’s: Gourmet Burger Kiosks
12. October 2014
McDonald’s in Australia is changing the fast food game with a new experimental restaurant serving ‘build your own’ gourmet burger meals that customers create on in-store kiosks, meaning you might never have to talk to that 16 year old order taker kid again! The Kiosk is extremely easy to use, and focuses on up-selling by [...]
Continue reading...Carlsberg: Happy Beer Time Installation
31. March 2014
Carlsberg have just one-upped ‘Happy Hour’ creating what they deemed ‘Happy Hour 2.0′ and called it ‘#HappyBeerTime’… Carlsberg Group delivers 4G/USB sticks to pubs that plug directly into existing TV’s that launch the an app that hosts ‘#HappyBeerTime’ With every #HappyBeerTime Instagram photo posted from a designated venue location, ‘Happy Hour’ is automatically extended by [...]
Continue reading...OREO: Twitter Powered Vending Machine
24. March 2014
Love Oreo’s? Me too, and by the looks of it, everyone at SXSW did, where anyone could rock up to Oreo’s Raspberry Pi-powered “Trending Vending” machine, see what was popular and then have the Twitter Powered Vending machine translate that topic into a custom made Oreo just for you. This video goes a little deeper [...]
Continue reading...Apple iBeacon: Brining Art Galleries To Life
2. February 2014
Aside from pushing offers and discounts, Apple’s new iBeacon technology provides a whole different way at creating native location based interaction with iOS devices, and this example from Rubens House Art Gallery in Antwerp gives a taste of what’s to come! Using Estimoate iBeacons, the art gallery has created location based beacons that interact directly [...]
Continue reading...Yahoo!: The World’s First ‘Hands On Search’
23. September 2013
Introducing the world’s first hand on search, allowing visually impaired children in Tokyo to search with their hands. The vending machine-like pod recognises your verbal search, then recreates with a 3D printer. For the first time, visually impaired people will be able to touch what they can’t see, anything from giraffes to skyscrapers… Yahoo! also [...]
Continue reading...Castle Lite Beer: Mind Reading Beer Machine
19. August 2013
Beer vending machines? Sure, but how about a Mind Reading Beer Pouring Machine? Yeah, here it is, created by Castle Lite, the ‘Extra Cold Mind Reader’ installation challenges people to think about how cold they want their beer, the colder their thought process, the more beer the mind reading machine pours! Pu,ping out hundreds of [...]
Continue reading...Vivid Light Festival: We See Saw Installation
31. July 2013
The Vivid Light Festival attracts millions of people to Sydney Harbour over a 2 week period each year, with the city hosting a Festival of Light, Music and Ideas around the city. ‘We See Saw’ is a collaborative play installation, activating a sense of nostalgia by providing just a few minutes of a time gone [...]
Continue reading...Medical Mirror: Reading Your Vital Signs
31. July 2013
Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]
Continue reading...Laser Forest: A Musical Light Installation
28. April 2013
Another great piece from The Creators Project, is ‘Laser Forest’ by Marshmallow Laser Feast, featuring a huge forest of laser beams that features over 150 laser rods which can be tapped, strum and ultimately played. When strumming, playing or tapping, users can trigger both sounds and lasers, with the entire piece becoming a collaborative play [...]
Continue reading...The bpost Live Webshop Campaign
24. April 2013
Bpost is the largest Belgian postal service, and is increasingly being challenged with free-shipping alternatives and couriers gaining traction with online shoppers. So bpost opened a live-streamed pop-up store in the center of the capital, stocked with must-have items, from smartphones to designer coffee-makers. But the only way to buy them, was online, where everything [...]
Continue reading...Nike: 8 Interactive Store Windows at Selfridges
4. March 2013
Most of you guys would remember the ‘Nike+ Innovation Center’ that was housed at Selfridges during the London Olympics, but what you might not have seen, were the 8, interactive/reactive kinetic window installations that helped to drag customers into the store. From Kinetic drops that react to people walking past, to dunk-height jumping challenges and [...]
Continue reading...Sony: AR Headphone Music Festival
17. February 2013
Seriously cool. In Shibuya, Tokyo, people who wear headphones (or wanted to try them) were treated to a one of a kind Augmented Reality Music Festival late last year, called the ‘Sony Headphone Music Festival’, which ultimately expanded to ‘Headphone Music Festivals’ all over Japan. The Augmented Reality Music Festivals were created using Sony’s proprietary [...]
Continue reading...Nissan: Voice Driver Installation
4. November 2012
Voice powered radio controlled car races over the internet? What a seriously cool installation from Nissan using their ‘Z’ Sports Cars. In about 5 days, there will be a Japan GP where people turn up to race with the power of their voice… A week after that, it will be open to the world, with [...]
Continue reading...Adidas: Interactive Window Shopping
1. November 2012
There have been some pretty cool window shopping examples over the last year, but this easily takes the cake, with a completely interactive in-window experience that lets customers flick through clothing racks, individual garments and play with a model (getting them to try on every item) to see exactly how the clothes look, no matter [...]
Continue reading...Kelloggs: The Special K Tweet Shop
1. October 2012
This isn’t the first Tweet Shop, but its probably the second or third ever, and a very cool pop-up style store turning customers social currency into real goods and positive sentiment… Passers by can walk into the store, sample the range of new cereal crisps and then tweet about them to buy a box to [...]
Continue reading...Audi: An Urban Mobility Future Installation
2. September 2012
In a 190m2 three-dimensional LED surface stands the Audi Urban Future Concept with the upcoming A2. The dynamic surface demonstrates how the future of connected cars will automatically interact with the typical city infrastructure of tomorrow. The installation features a real-time graphics engine and the tracking software, which receives live input from 11 Xbox Kinect [...]
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15. September 2015
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