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Volkswagen Amarok: The Facebook Flipbook

25. April 2012

Tweet Pin It Last week we wrote about the Smart Car Twitter Ads from Argentina, it was some what of a Flipbook in the Twitter stream… Today, Volkswagen has one for the Amarok, but in the shape of a Facebook Flipbook. This one, utilising the Facebook Photo Gallery, takes it to the next level with [...]

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Trident Gum: The Facebook Fun Audit

25. April 2012

Tweet Pin It Tax time gets pretty tough and nobody wants to get audited, so Trident gum has just launched an audit process you might actually like, it’s called the “Facebook Fun Audit”. The Fun Audit is an interactive video experience that uses Facebook connect to analyse things like your photos, posts, check-ins, de-friends and [...]

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Heineken: Limited Edition Bottles via Facebook

5. April 2012

Tweet Pin It Heineken celebrated their 140th birthday by offering the design community the chance to create a limited edition bottle via a Facebook collaboration piece. The challenge aimed to showcase social connections from all over the world and received over 30,000 entries across 100 countries. In order to connect designers with each other, part [...]

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Buy Chocolate with a Facebook Pledge

25. March 2012

Tweet Pin It This is a great concept from a chocolate store in Denmark. The Anthon Berg Generous Store has introduced a new way to buy your chocolate gifts without the need for any cash, you simply pay with the promise of a good deed toward a person you care for. This pop-up chocolate store, [...]

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Cadbury: Olympic’s 2012 Pumped FB Parade

19. March 2012

Tweet Pin It Cadbury have launched the ‘Cadbury Keep Team GB Pumped Parade’ to rally support for the British Olympic athletes in the lead up to London 2012. The virtual parade can be viewed from within a Facebook app on the Cadbury UK page which let’s users create an avatar to join the parade. Users [...]

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Domino’s: The Social Pizza

18. March 2012

Tweet Pin It Tomorrow Domino’s Pizza in Australia will launch a new campaign on Facebook called “The Social Pizza”, this ‘Social Pizza’ app will allow their 500,000 fans to create a custom-made pizza which will feature on the real Domino’s Menu. Facebook fans will be building the pizza by voting on their favourite crust, sauce [...]

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Gol Airlines: Valentine’s Flight Seat Challenge

4. March 2012

Tweet Pin It Brazil’s Gol Airlines created a simple Facebook competition to grow their online community and raise brand awareness in the highly competitive airline market. Based on the insight that a trip is the most romantic Valentine’s gift that you can get they turned the Valentine’s weekend into a competition on their Facebook page [...]

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The Coca-Cola Zero Video Puzzle

17. February 2012

Tweet Pin It Coca-Cola Zero have released a new TV Commercial… Who cares, you’re all digital people and this is a digital blog right?! Well, what if you turned that TV commercial into an interactive video puzzle online? Would you try to solve it? When you see this, I bet you would… The Coca-Cola Zero [...]

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Domino’s Think Oven: Innovation Sourcing

10. February 2012

Tweet Pin It Domino’s have always claimed an innovation story, in fact a lot of their best selling products have come from store staff, not the head office chefs. Looking beyond just Domino’s, most businesses now attract innovative ideas via their social channels, free of charge from customers who love them, but while their social [...]

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Top Gear: 10 Millions Fans Celebration Video

2. February 2012

Tweet Pin It We’ve featured a few “1 Million Fans” celebration campaigns and content pieces over the last year, and suitably, the guys at Top Gear have taken their celebration just a little further than normal, perhaps that’s because they’ve just hit 10 Million Fans, or is it just because they can? A little of [...]

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Heineken: The Valentines Day Serenade App

2. February 2012

Tweet Pin It Backing up from the last amazing brand film called “The Date”, Heineken have launched “The Serenade”. A cool Facebook app designed to help you ask people out on a date this Valentines Day, via a personalised “Serenade” video. It’s available in something like 20 languages, so just about anyone in the world [...]

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Air China: Facebook Check Ins

25. January 2012

Tweet Pin It Here is a nice social integration campaign from Air China. In order to increase consumer awareness about the airline’s flight services to Sweden and throughout the extended Asian region, Air China launched a campaign around Facebook check-ins. The airline created partnerships with a number of popular Asian restaurants in Sweden, to act [...]

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Cadbury: 1 Million Facebook Fans Celebration

22. January 2012

Tweet Pin It As Cadbury reach the 1 million fan mark they’ve celebrated their community with an enormous chocolate like button. They built it entirely out of large blocks of their classic dairy milk chocolate. Check out the making of the button in this video, you’ll see how much effort went in to create this [...]

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World’s first Facebook timeline campaign (video)

9. January 2012

Tweet Pin It Some of you have probably seen this piece of work over the last week, it’s a campaign by the Israeli Anti-Drug Authority which has created the world’s first Facebook Timeline campaign. Our friends at McCann Digital created us this video showcasing a gentle scroll through the drug addicted guys life, one side [...]

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Toyota Yaris: Rap Your Rants Facebook App

8. January 2012

Tweet Pin It Toyota UK has launched a Facebook app challenging fans to leave a 40 character rant about something that’s been bugging them lately, with the best entires to be turned into music videos recorded by animated rapper Gadget and his sidekick puppet Slick, during a 72 hour social event. Toyota UK has 11,000 [...]

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