Archive | Facebook Apps RSS feed for this section

McDonalds Burger Roulette App Concept

30. May 2011

4 Comments

This is another good concept from the Miami Ad School Europe. This student concept has been designed for McDonald’s and is a fun approach to a product finder app. The Facebook app, Burger Roulette, offers to help find the perfect burger for your mouth. You can then share this selection on Facebook. The app is [...]

Continue reading...

GagaVille: Lady Gaga’s FarmVille Campaign

22. May 2011

2 Comments

We know Zynga won’t redirect developers to co-opp deals that don’t generate anything less than tens of millions of dollars in quick time, so I’d love to know how much Lady Gaga’s label is forking out for this campaign promoting her new Born This Way album! Any guesses? GagaVille is a promotional game inside FarmVille [...]

Continue reading...

If I Die: Facebook App Posts A Final Goodbye

19. May 2011

2 Comments

I’m guilty of not posting about this sooner! I was playing a round of golf for a charity event about a month back, when after lunch, the club reception said they had a phone call for me… The person on the other end? Death… supposedly! I thought that was pretty weird… They had tracked me [...]

Continue reading...

Facebook Blood Groups: Emergency Donations

18. May 2011

4 Comments

Facebook groups?! I can already here you saying it… Well, they might actually still be relevant for something, and here is a really simple, really smart campaign that helps demonstrate just that. It’s called Facebook Blood Groups, a campaign aimed at acquiring group members based on blood type, so that when the government’s NATAL trauma [...]

Continue reading...

Nike Shout: Game Day Social Installation

17. May 2011

11 Comments

This digital/social installation goes back a few months now, but a lot of you guys might not have had the chance to see it, with the campaign created out of Asia by Ogilvy Singapore. Nike Shout was a social installation designed to give fans a real voice, in real-time, on game day. With fans submitting [...]

Continue reading...

Social Memories Facebook Book App

10. May 2011

6 Comments

Don’t you just love it when convergence of the real and digital worlds flip right around the other way? Enter the “Social Memories” Facebook Book App, that allows you to automatically generate a 30 page premium book directly from your Facebook updates, friends and the surrounding social interaction. The Facebook Book App also manages to [...]

Continue reading...

Russian “Facebook” Roulette App Concept

10. May 2011

6 Comments

Here is a great little concept for Russian Standard Vodka by a few students from the Miami Ad School in Europe, it’s completely fake of course, but conceptually very cool, and all from the next generation of industry creatives prepared to push the boundaries, which is exciting to see. The Russian “Facebook” Roulette App is [...]

Continue reading...

KLM Tile & Inspire Facebook App

8. May 2011

2 Comments

Here is a nice Facebook app from KLM. They have tapped into the Dutch national pride by inviting people to have some fun with Delft blue tiles, which are a big part of Dutch tradition! Users can decorate their profile picture, add an inspirational saying and share with friends by using the KLM ‘Tile Yourself’ [...]

Continue reading...

Heineken Star Player: Live Football Gaming App

1. May 2011

9 Comments

Heineken have just launched a multi-platform gaming app called the “Heineken Star Player”, available on mobile (iPhone only for the moment) and Facebook, with the game placing you at the centre of every UEFA Champions League match, where you can take on friends and indeed the world, as you make big calls for points and [...]

Continue reading...

Hyundai Real Life “Likes” via RFID at AutoRAI

30. April 2011

8 Comments

Well it seems that Renault wasn’t the only brand pushing Facebook “Likes” via RFID at the 2011 AutoRAI Motorshow in Amsterdam this year, with Hyundai deploying a very similar social engagement strategy, linking Facebook accounts to RFID “Like” cards for visitors of their stand. I wonder if that was a little embarrassing for both agencies [...]

Continue reading...

AT&T: Augmented Reality Facebook App

28. April 2011

3 Comments

You have probably already seen this one a while back, but I wanted to add it to the archives either way… AT&T have created an Augmented Reality “Unboxing” Facebook App for the trio of new Windows 7 phones, letting users experience the latest smartphone features with a layer of seamlessly integrated social content, like friends [...]

Continue reading...

Kung Fu Panda 2 Facebook Parade

26. April 2011

5 Comments

Love this. With every new movie release comes an increasingly important social component that can now make or break an opening weekend. Gone are the days of the famous microsite that plays the latest trailer and challenges you to an advergame… Those days only started a few years ago for the big film studios, and [...]

Continue reading...

SAS “Up for Grabs” Facebook Campaign

14. April 2011

7 Comments

This is cool, but the first thing you are going to say is… This is illegal, it’s against the Facebook promotional terms & conditions, the campaign should be shut down… Well it was, and what’s great is that CP+B Europe and SAS Airlines were happy to admit it because the campaign was successful for them! [...]

Continue reading...

Cellcom: Live “Interactive” Facebook Concerts

12. April 2011

2 Comments

Cellcom, Israel’s largest telco has launched a series of live, interactive Facebook concerts to be broadcast each night for two hours. Cellcom are inviting the very best bands and performers in the country to play live to thousands of awaiting Facebook fans, who will in turn, be beamed in via webcam and empowered to make [...]

Continue reading...

Fanta “Chase” 3D Projection Mapping, Dubai

5. April 2011

5 Comments

The guys at Memac Ogilvy, Dubai have launched a new online campaign for the Coca-Cola brand Fanta with this Fanta Chase 3D Projection Mapping stunt at Dubai Mall, which is pretty cool. This regional launch of the Fanta Chase campaign is part of a global roll out of the new “More Fanta, Less Serious” approach [...]

Continue reading...