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The Samsung “Blind Cap” Swimming System

17. May 2016

31 Comments

Introducing the Samsung Blind Cap, the world’s first swimming cap engineered with a vibration system and Bluetooth technology so that when synchronized to Samsung Gear S2 or Android, it removes the physical touch system used in professional swimming to alert blind swimmers at the exact moment they need to make a turn. Samsung are famous [...]

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Syrmo: Welcome To Connected Skateboarding

16. May 2016

25 Comments

Syrmo is a new connected “Smart Pad” that skateboarders attach to the trucks on their skateboards, it has a bunch of sensors that track every movement of the skateboard, connecting live to an App on their smartphones and records all the tricks in a real-time 3D space. So skaters can re-live their tricks and share [...]

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Meet TacoBot: Taco Bell’s Slack Bot

11. April 2016

24 Comments

Introducing the world’s first TacoBot, created by your friends at Taco Bell. If you use the group messenger app Slack, and millions of people around the world do, you’ll now be able to order Taco Bell in just seconds. So, what are you waiting for. Start your bot order! So how does it work? It’s [...]

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L’Oréal Connected UV Skin Patch Sensors

9. January 2016

44 Comments

Hot off the press from CES, L’Oréal have announced a new, connected UV Skin Patch and companion app called “La Roche-Posay My UV Patch”, and it’s powered by NFC for android, and by image recognition for iOS as the primacy connectivity point for the patch. The patch itself is as thin as a fake tattoo, [...]

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The Netflix and Chill Button

29. September 2015

25 Comments

Here it is! The Netflix and Chill button. At the 2015 World Maker Fair, Netflix unveiled its prototype and DIY maker instructions for a physical button called “The Switch”. The Switch dims the lights, puts your phone’s “Do Not Disturb” on, can order you takeout automatically, and gets Netflix ready! It’s pretty much a real [...]

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Quitbit: Wearable Tech For Life Expectancy

18. September 2015

21 Comments

What if a piece of wearable tech could tell your life expectancy, and count it down, on your wrist? Meet Quitbit, it’s currently in beta testing, an will track your life expectancy so you can always have a view how much life you have left to live… Ok, so it’s fake, but regardless it’s an [...]

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Apple Watch Reveals 3x New Ads

26. April 2015

13 Comments

With everyone wondering if they should be ordering Apple’s WATCH this week, I thought I’d post up their latest ads… 3x 60 second pieces showcasing the watch in action, no dialogue, just feature use in the wild as part of supposedly a typical daily life. Staged of course, but I like the basic use cases. [...]

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ANA Airlines: Take Off Mode App Eases Anxiety

12. February 2015

19 Comments

Add this to the growing list of insightful uses of digital by the airline industry, ANA Airlines and their digital partner firstborn NY announced this week a new consumer engagement app called Take Off Mode. Taking advantage of newly unrestricted use of digital devices during takeoff and landing, the app offers a game experience intended to [...]

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Wingme: Dating app with a twist

8. August 2014

29 Comments

If Tinder and WhatsApp would make love, Wingme would be their baby. Finding the right match online but assisted by your own friends. The app is available to everybody as you can use it solely as a dater or as a Wingman to your dater friends – even if you’re in a relationship. You can [...]

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Meet ‘Sense’ The Ultimate Sleep Tracker

25. July 2014

21 Comments

This Kickstarter project from the guys at ‘Hello’ has raised over $700,000 in 48 hours which pretty much breaks all records to date. Introducing Sense, the smart object and mobile app that helps track your sleep and the environment around you. Sense detects temperature, noise, light and movement among other things to help provide the [...]

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Rip Curl: World First GPS Surf Tracking Device

3. June 2014

77 Comments

Introducing Rip Curl Search; a multi-platform digital ecosystem and device (Waterproof GPS Surf Watch) that allows surfers to find, capture and re-live their perfect waves, anywhere in the world… Created by VML in Sydney, Australia. It’s powered by Facebook Connect, and lets surfers log all their sessions, challenge friends, create surf clubs, protect secret spots, [...]

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Introducing Instagram Direct: Now Send Direct

14. December 2013

19 Comments

Well, if I was an investor, owner or employee of SnapChat… Who just rejected $3 Billion in cash from Facebook… I’d probably want to find a deep, dark place to hide right now, because Facebook just put out a new release of Instagram, and yep, it’s pretty much just killed SnapChat, by allowing people to [...]

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Puma Run Navi App: Explore A New Route

13. November 2013

35 Comments

Pumpa challenges the norm with this new app, and asks why does running have to be all about distance performance? Introducing ‘Puma Run Navi’ an app that helps you navigate your city to create great runs every time you want to get out there and exercise! Set a distance target, choose your mood and the [...]

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Medical Mirror: Reading Your Vital Signs

31. July 2013

11 Comments

Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]

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Heineken Ignite: Interactive LED Beer Bottles

16. April 2013

3 Comments

Well, someone had to do it. And first prize goes to Heineken with their new Heineken Ignite Bottle, featuring LED lights and sound/motion activation sensors. Heineken hosted a VIP party to unveil the new interactive beer bottles, which light up in time to beats of the music and also on motion when people drink from [...]

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GAME: The Future of Golf App

7. March 2013

0 Comments

If you’re a golfer, this could become you’re next favourite toy. GAME GOLF is a new connected product set that automatically tracks, maps and records your entire round of golf. Puts you against your mates, the course or the world and lets you share your victories. The concept, which has so far raised over $100,000 [...]

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L’Oreal: The Next Level XBOX 360 App

9. October 2012

2 Comments

L’Oreal have moved into the console gaming territory with ‘The Next Level’ XBOX 360 App, a personalised world of beauty, style and entertainment delivered right into the Xbox gaming console, complete with a participation based rewards program. The app includes things like a personal stylist, tips, forums, inspiration and even an educational style academy program… [...]

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Instacube: Android Instagram Photo Frame

26. August 2012

3 Comments

Kickstarter is helping to change the startup world, I’m not sure how many of you have backed projects on there, but I can tell you it feels great to help a start up and still get the product you wanted them to make. So check this one out, launched just a few days ago, and [...]

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Thunderclap: The First Crowdspeaking Platform

4. July 2012

4 Comments

I’m a big fan of the non-profit campaigns that Droga5 has created over the years. Besides their commercial success, they’ve demonstrated the power of an idea, how it could influence the culture and make a real difference on social issues. As in the lead of their previous strategy director Hashem Bajwa, Droga5 has launched a [...]

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Ford Keyfree App: Auto Login To Everything

18. June 2012

6 Comments

Now this is brilliant. Ford has introduced KeyFree technology into their range of cars, and to showcase this, they have come up with a fantastic app that works much like their KeyFree technology for cars, but for your entire social web of sites… Facebook, Twitter, Gmail, Skype .etc Once you install the app on your [...]

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