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Breville: Data Visualising Coffee Brewing
Here’s a nice idea from Sydney agency Reborn that pairs two of life’s greats – coffee and art. In a campaign for kitchen equipment brand Breville they created ‘The Naked Espresso’. Using physical computing they traced the coffee as it was being brewed, meausuring flow rate, pressure and temperature to create a live visualisation, resulting [...]
Continue reading...Norton: Protect Your Own Google Ranking
23. August 2012
Perhaps there is nothing more important as ranking at the top of Google for your own name?! Either way, Norton thinks so, and their very cool new campaign allows you to protect your own search results, and secure yourself a #1 ranking when anyone Google’s your name, by allowing you to create your own sponsored [...]
Continue reading...Volkswagen Street View Quest: Pin It to Win It
3. August 2012
Here’s the latest Volkswagen work, this time out of South Africa, with the Volkswagen ‘Street Quest’ advergame… It’s a Facebook challenge to find and ‘Pin’ as many Volkswagens on South African roads as possible, using a gamified, custom version of Google Street View. The campaign is running over a 4 week period, where the people [...]
Continue reading...Nissan: FlashForward Facebook Matcher
31. July 2012
Nissan Australia has just launched a new promo called ‘FlashForward’, a Facebook Connect powered experience that helps match you with your future Nissan. After you connect and the site trawls your timeline, you’ll get a glimpse into how your life might just look over the next 12 months with your new Nissan, and if you’re [...]
Continue reading...Intel ‘Me The Musical’ Facebook Experience
29. July 2012
Here is the latest Intel social experience, this time as ‘Me The Musical’ where a simple Facebook Connect generates a pretty catchy animated musical video powered by the content on your timeline. Telling a story from the day you were born through to today, highlighting various global hits, technology feats like the start of the [...]
Continue reading...Volkswagen Up: A Scream Powered Olympic Car
28. July 2012
For Dutch people wanting to score tickets to the London Olympics to cheer their country, here’s your best chance yet with “Up! Holland Up!”. Volkswagen have created a sound/scream powered car and are giving you the chance to post your fastest 100m sprint time for the chance to win tickets. Volkswagen have removed the all [...]
Continue reading...Stanley: The Tweet Powered Interactive Piano
24. July 2012
Check out Stanley, the world’s very first tweet powered interactive Piano! As a connected object, Stanley is reliant on the us to activate him, all by a simple tweet to @StanleyPiano, upon which he will swing into action as he works through the song requests of the twittersphere, playing them via a host of mechanics [...]
Continue reading...IKEA: The 2013 Interactive Catalogue App
19. July 2012
Here’s a nice move from IKEA to add some interactivity to their catalogues. This video shows a preview of their new app that will bring the IKEA catalogue to life with a collection of additional content for viewers. Users can download the IKEA app and use it to unlock videos, interactive experiences, photo galleries and [...]
Continue reading...Volkswagen: Voice Activated Interactive Banner
18. July 2012
Here’s an innovative way for Volkswagen to promote their voice control function within their new ‘Touch Phone Kit’. German agency Agenta Agenturgruppe developed this interactive banner campaign that enables users to video-call their Facebook friends, all from within the banner. The Volkswagen Touch Kit is a new accessory that can be installed in the users [...]
Continue reading...V Motion Project: Music Video powered by Kinect
12. July 2012
Energy drink V has added a new piece to it’s recently launched ‘V Motion Project’ with this music video, created from body movements, over in New Zealand. They created this piece by hacking the Kinect motion tracking software and integrated it with audio production software, The V Motion Project created a tool that could transform [...]
Continue reading...MNDR: Interactive Music Video
11. July 2012
Here’s a great innovative way to engage fans, from band MNDR, as they take users on a journey with them in a new music video. The interactive video is made to look like an iPhone text exchange, pulling in Facebook data and information around your hometown and job to create personalised posts and texts between [...]
Continue reading...Google Chrome Web Lab Experiments
3. July 2012
As Google continues it’s Chrome Experiments, we’ll now be lucky enough to see them in the flesh with a year-long public exhibition at the Science Museum in London. The Chrome Web Lab Installations can be interacted with by anyone, anywhere at at the Chrome Web Lab Site. The Lab is made up of 5 Chrome [...]
Continue reading...Missing Children: The Social Search Party
30. June 2012
Here’s a unique idea for the Missing Children Society of Canada, aiming to create the world’s most valuable social network, by allowing people in Canada to donate their Facebook and Twitter accounts to the cause, so that when a child is reported missing, it activates each of the donated account and uses them somewhat like [...]
Continue reading...LEGO: Build with Google Chrome
27. June 2012
It was only a matter of time before Lego released something like this and it’s pretty cool! LEGO and Google Chrome have joined forces to create Build, the largest LEGO set the world has ever seen, online on a Google map. The video above is one of the ads for Build and shows the Sydney [...]
Continue reading...UNIQLO: The Pinterest Dry Mesh Project
27. June 2012
This was always going to happen. UNIQLO was going to hit Pinterest with something super cool, we just didn’t know when and how, but here it is. The UNIQLO “Dry Mesh Project” on Pinterest, designed as the first-ever branded mosaics to wake Pinterest users from their scrolling slumber. UNIQLO has hijacked some of the most [...]
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28. August 2012
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