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Call of Duty: The KillCameraman

27. January 2015

16 Comments

Have you ever wondered who captures that awesome killshot in Call of Duty, well, meet Randall Higgins, he’s a pro, taking every killcam shot in every Call of Duty game ever made. And with the release of the new Havoc maps, the first DLC pack for Call of Duty: Advanced Warfare, Randall’s going to have [...]

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DJ QBert: Conductive Ink Mixable Album Covers

18. January 2015

19 Comments

Re-Mix your own track with this awesome ‘Conductive Ink’ based Album Cover for DJ QBert, the conductive ink basically creates/interrupts a circuit, and depending where you touch the album cover, you’ll be able to create something that actually sounds good. The Album Art has particular points designed to start multiple sound loops, and create different [...]

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Samsung: Look At Me App helping Autistic Kids

6. January 2015

9 Comments

Here is where brands and agencies can really make a difference; Introducing ‘Look At Me’ an app from Samsung, that is scientifically designed, tested and proven to help children with Autism learn to make eye-contact with their family and friends. Doctors and Universities teamed up with Samsung and agency Cheil Worldwide to create the app, [...]

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Norwegian Airlines: Live Streaming Cab in NYC

30. December 2014

19 Comments

Check out the ‘Norwegian Red Cab’ streaming live from NYC. An interactive experience that enables visitors in a shopping mall in Oslo to control a cab, and discover New York City, in Real-time with a NYC tour guide meets cab driver. I guess it’s kind of like Remote Control Tourist in a way. It’s all [...]

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Google: The Year In Search 2014

17. December 2014

18 Comments

Google’s annual ‘Year In Search’ is out, and in 2014 we searched trillions of times. So what do these searches say about us? About the world? Explore the Year in Search microsite from Google that lets you dig into the biggest stories of 2014, the big moments, the most important sporting/political events and the weirdest [...]

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ANDY Awards Amazing Call for Entries Videos

10. December 2014

26 Comments

Sometimes the ‘Call for Entries’ campaigns at the world’s best award shows, almost deserve awards themselves. And if there was ever a time, these three videos signalling that the ANDY’s are open for submissions, probably make the cut! First up is the Explosive Ordnance Disposal Specialist, having one of the most stressful jobs on the [...]

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Facebook Creates Series of ‘Just In Case Studies’

7. December 2014

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Created for when you need them most, Facebook ‘Just In Case Studies’ are slightly humorous, short video pieces that become almost tutorials, in the fact they will show you how to use some of the more delicate features of Facebook, with an interesting story that you’ve probably experienced yourself, wrapped around it. Like how to [...]

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Durex Launches World’s First Dual Screen Ad

30. November 2014

19 Comments

DUREX creates a new way to interact with its ads, with a short film that follows a mail boy delivering a package of condoms to an apartment block that seems to be full of people having some fun… as the film shows you various couples getting a little hot/steamy through windows .etc But, if you’ve [...]

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Kellogg Throws Down Instagram Challenges

23. November 2014

26 Comments

Kellogg is throwing down the challenge to teens and their smartphones in Australia with ‘Nutri-Grain Throwdowns’, a real-world mobile gaming experience that has been launched with the new ‘Nutri-Grain Throwdowns’ app which sees teens battle it out in 21 interactive challenges, competing against their friends and influencers across surf, skate, bike and dance amongst others. [...]

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GAP: Play Your Stripes With Augmented Reality

17. November 2014

38 Comments

As part of Weiden + Kennedy’s Dress Normal campaign, the Gap introduces an augmented reality experience called Play Your Stripes. I have to say, to my surprise it worked pretty seamlessly. At first. Then like all technically innovative ideas it loses shine real fast as the user discovers that they aren’t really playing anything of [...]

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