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Coca-Cola: The Fair Play Machine

23. May 2014

23 Comments

This one is for the archives, and another reminder that interactive vending machines are about to explode with the world cup just about here! With Pepsi and Coca-Cola battling it out for PR headlines and video content showcasing cool, interactive machines, that connect people around their favourite soda. This one from Coke, is about Fair [...]

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Pepsi: Interactive Football Vending Machine

20. May 2014

21 Comments

It’s world cup time, so get ready for some pretty cool interactive vending machines over the next month or two… This one, from Pepsi, is called the #FotbolNow skills challenge, and features a vending machine challenge that puts your best skills to the test in order to score a free Pepsi. The hype video is [...]

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Beck’s Beer: World’s First Playable Music Posters

19. May 2014

12 Comments

Check out these playable music posters from Beck’s Beer, where they’ve hooked up conductive ink to sensors and speakers in each posters, allowing it to come to life with each touch of the poster. While Beck’s are claiming it’s a world first, it’s probably not, there was the spotify one, plus this playable sonic poster [...]

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Oculus Rift: Living With Lag Experiment

14. May 2014

12 Comments

Logging for the archives, but incase you haven’t seen it, this is a great little experiment by UME.NET Broadband showing what it’s actually like to live with LAG. As in Internet Lag. Gamers will know it best, but everyone experiences it. Now, an Oculus Rift hacked with a GoPro, gives you that same experience, so [...]

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GranataPet: SnackBall iBeacon Fitness For Dogs

12. May 2014

14 Comments

With lots of talk about beacon technology, it’s retail and experiential applications, comes this little piece from GranataPet… It’s called the #SnackBall, and it uses beacons to create an automated outdoor game for dogs, where they can reward themselves, by fetching a ball and bringing it back to the throwing station. I’m not sure it’s [...]

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Coca-Cola: CokeDrones Bring Happiness By Air

11. May 2014

19 Comments

Coca-Cola is the latest company to use Drones in a marketing stunt to get YouTube views. This time, it’s in Singapore, a place where almost the entire labour force is made up of foreign workers, who are away from family for long periods of time, while they work to create the beautiful Singapore city. So [...]

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The Social Swipe: Charity Donation Billboard

5. May 2014

19 Comments

This is a cool Interactive Charity Donation Billboard, it’s called ‘The Social Swipe’ and it places a dual screen billboard at the centre of the equation, through the middle runs a credit card swipe reader, which instantly turns credit card donation swipes into synced video on the screens. It’s a cool way to get people [...]

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Wendy’s Pretzel Burger: Social Love Songs

2. May 2014

11 Comments

Yep, so if you’re a fan of Wendy’s on Facebook, you’ll have seen this Pretzel Bacon Cheeseburger campaign of ridiculousness, so much so, that you just can’t look away! The campaign lets Facebook/Twitter Fans write the actual lyrics for #PretzelLoveSongs that are then turned into real music videos in record time, and posted back online, [...]

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Pedigree: YouTube Ad Revenue Donations

28. April 2014

17 Comments

Pedigree is experimenting with a new way to raise money for its famous ‘Adoption Drive’ campaign, by creating this super cute Doggy video, and enabling YouTube’s revenue sharing model, to make every global view earn money for the cause. So, in doing my part, I’m posting this to not only feature a smart campaign, but [...]

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Google Maps: The Street View Time Machine

25. April 2014

19 Comments

Have you ever wondered if you could go back in time on Google’s Street View? Well, now you can with ‘Time Machine’ from Google Maps. A new feature that allows users to view street view images, and then go back in time with Doc Brown, via imagery from past Street View collections dating back to [...]

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McVitie’s: Shoot The Cookies Chrome Extension

15. April 2014

13 Comments

A very cool play for a biscuit company, who of course, would hate cookies right? Well, here is McVitie’s #ShootTheCookies Chrome Extension, that allows you to rid your computer of all cookies that track your internet usage… Not as good as Ajax Social Wipes though! Thanks Lou!

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KIA: iPhone Powered Virtual Racetrack

14. April 2014

12 Comments

Check out this cool game from KIA, to promote their very first sports car, it’s called ‘GT RIDE’ and is based on a mobile app that lets you create amazing virtual race tracks in 3D by moving your mobile device around in the real world… Once you’ve hand-made your crazy 3D track, you can instantly [...]

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Kellogg’s Crunchy Nut: Late Night Chat Line

10. April 2014

24 Comments

Kellogg’s Crunchy Nut has launched ‘Midnight Spooning’ a campaign inviting people to call a late night chat line or text a smart chat-bot, to have a one-on-one choose your own adventure style experience directly with the brand, created by the guys at VML in Australia. There are a host of YouTube teaser videos that ask [...]

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Introducing The ‘Google Night Walk’ Experience

8. April 2014

7 Comments

Check out this new interactive, rich experience from Google called ‘Night Walk’ where you can explore the streets of Marseille via Google, in a 360 degree, commentated walk through the streets where you can discover unique and interesting details that you would otherwise miss. The experience adds in video, voice, images and interaction to bring [...]

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Adobe Lights: Real Time Logo Installation

1. April 2014

19 Comments

As part of Adobe’s Logo Remix project, where artists and agencies were asked to reinterpret the brand’s logo, comes ‘Adobe Lights’. Where creatives from Goodby Silverstein & Partners re-created the logo as a physical lights installation with 100 handmade cubes, each correlating to an artist using Adobe software in real time. the installation is a [...]

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