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	<title>Digital Buzz Blog&#187; Breaking Ad Campaigns</title>
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	<link>http://www.digitalbuzzblog.com</link>
	<description>Digital Campaigns, Online Marketing, Social &#38; More.</description>
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		<title>Google Project Re:Brief. Advertising Re:Imagined</title>
		<link>http://www.digitalbuzzblog.com/google-project-rebrief-advertising-reimagined/</link>
		<comments>http://www.digitalbuzzblog.com/google-project-rebrief-advertising-reimagined/#comments</comments>
		<pubDate>Sun, 18 Mar 2012 08:25:47 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Banner Ads]]></category>
		<category><![CDATA[Branded Content]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Campaign Case Studies]]></category>
		<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Digital Campaign Case Studies]]></category>
		<category><![CDATA[Digital Campaigns]]></category>
		<category><![CDATA[Advertising Re Imagined]]></category>
		<category><![CDATA[Google Ad Campaigns]]></category>
		<category><![CDATA[Google Campaigns]]></category>
		<category><![CDATA[Google Display Advertising Campaign]]></category>
		<category><![CDATA[Google Documentary]]></category>
		<category><![CDATA[Google Project Re:Brief]]></category>
		<category><![CDATA[Google Webisodes]]></category>
		<category><![CDATA[Project Project Re:Brief]]></category>
		<category><![CDATA[Webisodes]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=10729</guid>
		<description><![CDATA[Sometimes you see something a little different, it takes a while to compute because it is different, and when different is good, it&#8217;s actually amazing. For me, this is different, a brilliant piece of storytelling used to highlight the importance of creative thinking in a technical world. Introducing Project Re:Brief by Google. A series of [...]<div class='yarpp-related-rss'>
<h3>Related posts:</h3><ol>
<li><a href='http://www.digitalbuzzblog.com/the-google-art-project-update/' rel='bookmark' title='The Google Art Project Update'>The Google Art Project Update</a></li>
<li><a href='http://www.digitalbuzzblog.com/the-google-chrome-icon-project/' rel='bookmark' title='The Google Chrome Icon Project'>The Google Chrome Icon Project</a></li>
<li><a href='http://www.digitalbuzzblog.com/infographic-the-evolution-of-digital-advertising/' rel='bookmark' title='Infographic: The Evolution of Digital Advertising'>Infographic: The Evolution of Digital Advertising</a></li>
</ol>
</div>
]]></description>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Volkswagen: The Fanwagen</title>
		<link>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/</link>
		<comments>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 13:00:27 +0000</pubDate>
		<dc:creator>Fethi Uluak</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Best New Websites]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Digital Campaigns]]></category>
		<category><![CDATA[Facebook Apps]]></category>
		<category><![CDATA[Facebook Campaigns]]></category>
		<category><![CDATA[Social Campaigns]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[ACHTUNG!]]></category>
		<category><![CDATA[automobile]]></category>
		<category><![CDATA[Beetle]]></category>
		<category><![CDATA[classic car]]></category>
		<category><![CDATA[classic Volkswagen]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Fanwagen]]></category>
		<category><![CDATA[T1]]></category>
		<category><![CDATA[Transporter]]></category>
		<category><![CDATA[unique]]></category>
		<category><![CDATA[Volkswagen]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=9085</guid>
		<description><![CDATA[Choose, Build, and drive away with it&#8230; This is the tagline of our new campaign, called &#8220;the Fanwagen&#8221;.Volkswagen the Netherlands invites its fans to vote for their all-time favorite model. As a reward, it rebuilds this model in a one of a kind edition: the Fanwagen. Whether they vote for the classic van the T1 [...]<div class='yarpp-related-rss'>
<h3>Related posts:</h3><ol>
<li><a href='http://www.digitalbuzzblog.com/volkswagen-virtual-test-drive-print-ad-iphone-app/' rel='bookmark' title='Volkswagen: Virtual Test Drive Inside Print Ad'>Volkswagen: Virtual Test Drive Inside Print Ad</a></li>
<li><a href='http://www.digitalbuzzblog.com/volkswagen-voice-activated-interactive-banner/' rel='bookmark' title='Volkswagen: Voice Activated Interactive Banner'>Volkswagen: Voice Activated Interactive Banner</a></li>
<li><a href='http://www.digitalbuzzblog.com/volkswagen-beetle-the-slowmercial-for-fast-forwarders/' rel='bookmark' title='Volkswagen: Slowmercial For Fast Forwarders'>Volkswagen: Slowmercial For Fast Forwarders</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
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		<item>
		<title>Guinness iAd: More Life in the Dark</title>
		<link>http://www.digitalbuzzblog.com/guinness-iad/</link>
		<comments>http://www.digitalbuzzblog.com/guinness-iad/#comments</comments>
		<pubDate>Wed, 11 May 2011 12:52:41 +0000</pubDate>
		<dc:creator>Katy Daniells</dc:creator>
				<category><![CDATA[Branded Content]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Digital Campaigns]]></category>
		<category><![CDATA[iAd Examples]]></category>
		<category><![CDATA[iAds]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[demo video]]></category>
		<category><![CDATA[diageo]]></category>
		<category><![CDATA[Guinness]]></category>
		<category><![CDATA[Guinness iAd]]></category>
		<category><![CDATA[iAd]]></category>
		<category><![CDATA[interactive iAd]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[More Life in the Dark]]></category>
		<category><![CDATA[TMW]]></category>
		<category><![CDATA[Tullo Marshall Warren]]></category>
		<category><![CDATA[User Experience]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=6908</guid>
		<description><![CDATA[Here&#8217;s the first iAd from Diageo UK&#8217;s brand Guinness and it looks pretty damn good. This is part of a larger multi-platform digital campaign ‘There’s More Life in the Dark’. The campaign aims to inspire users to enjoy a great night out! Guinness have released this promotional video, created by Tullo Marshall Warren, to demonstrate [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/the-dark-side-of-tanning-campaign-website/' rel='bookmark' title='The Dark Side Of Tanning Campaign Website'>The Dark Side Of Tanning Campaign Website</a></li>
<li><a href='http://www.digitalbuzzblog.com/digital-death-celebs-go-dark-for-aids-fundraising/' rel='bookmark' title='Digital Death: Celebs Go Dark For Charity'>Digital Death: Celebs Go Dark For Charity</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/guinness-iad/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/05/guinness-i-ad.jpg" length="42326" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/05/guinness-i-ad.jpg" width="530" height="166" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Burger King: King Tasty</title>
		<link>http://www.digitalbuzzblog.com/burger-king-king-tasty/</link>
		<comments>http://www.digitalbuzzblog.com/burger-king-king-tasty/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 09:56:25 +0000</pubDate>
		<dc:creator>Fethi Uluak</dc:creator>
				<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[3-cheese angus]]></category>
		<category><![CDATA[Burger King]]></category>
		<category><![CDATA[CPB]]></category>
		<category><![CDATA[King Tasty]]></category>
		<category><![CDATA[T-shirt contest]]></category>
		<category><![CDATA[TV Spot]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=3185</guid>
		<description><![CDATA[Burger King launched a new campaign for its special burger: 3-Cheese Angus. On the tv spot two guys fall into a discussion about the burger, they use &#8220;King+&#8230;.&#8221; combination in every sentence and it turns into a quite funny dialog . The campaign also follows, playing with &#8220;King+&#8230;.&#8221; combination through the website and Facebook. The [...]<div class='yarpp-related-rss'>
<h3>Related posts:</h3><ol>
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<li><a href='http://www.digitalbuzzblog.com/burger-king-whopper-lust-interactive-tv-ad-challenge/' rel='bookmark' title='Burger King: The &#8220;Whopper Lust&#8221; Challenge'>Burger King: The &#8220;Whopper Lust&#8221; Challenge</a></li>
<li><a href='http://www.digitalbuzzblog.com/burger-king-media-buying-gets-smarter/' rel='bookmark' title='Burger King: Media Buying Gets Smarter'>Burger King: Media Buying Gets Smarter</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/burger-king-king-tasty/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" length="20776" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" width="100" height="100" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Nike (RED): Lace Up Save Lives</title>
		<link>http://www.digitalbuzzblog.com/nike-red-lace-up-save-lives/</link>
		<comments>http://www.digitalbuzzblog.com/nike-red-lace-up-save-lives/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 08:07:53 +0000</pubDate>
		<dc:creator>Fethi Uluak</dc:creator>
				<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[(RED)]]></category>
		<category><![CDATA[Aids]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[HIV]]></category>
		<category><![CDATA[Lace up save lives]]></category>
		<category><![CDATA[Nike]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=3085</guid>
		<description><![CDATA[In support of Nike and (RED)™’s partnership they launched a new campaign called: &#8220;Lace Up Save Lives&#8221; approach to fight HIV/ AIDS in Africa. Crossing the boundary between the different sports, a more representative group of world class athletes teamed up to raise awareness on the AIDS. Didier Drogba, Andrei Arshavin, Clint Dempsey, Denilson, Marco [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/saving-lives-interactive-digital-billboard/' rel='bookmark' title='&#8220;Saving Lives&#8221; Interactive Digital Billboard'>&#8220;Saving Lives&#8221; Interactive Digital Billboard</a></li>
<li><a href='http://www.digitalbuzzblog.com/american-express-sync-tweet-save/' rel='bookmark' title='American Express: Sync. Tweet. Save.'>American Express: Sync. Tweet. Save.</a></li>
<li><a href='http://www.digitalbuzzblog.com/old-spice-dikembe-mutombos-save-the-world-advergame/' rel='bookmark' title='Old Spice: Save the World Advergame'>Old Spice: Save the World Advergame</a></li>
</ol>
</div>
]]></description>
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		<slash:comments>0</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2010/02/Nike-Lace-up-save-lives1.jpg" length="69650" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2010/02/Nike-Lace-up-save-lives1.jpg" width="536" height="200" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Curacao Treasure Hunt Competition &amp; Campaign</title>
		<link>http://www.digitalbuzzblog.com/curacao-treasure-hunt-competition-campaign/</link>
		<comments>http://www.digitalbuzzblog.com/curacao-treasure-hunt-competition-campaign/#comments</comments>
		<pubDate>Sat, 14 Mar 2009 04:02:38 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Best New Websites]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[iPhone Apps]]></category>
		<category><![CDATA[Online Competitions]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Best Viral Campaigns]]></category>
		<category><![CDATA[Curacao]]></category>
		<category><![CDATA[Curacao Treasure]]></category>
		<category><![CDATA[MC Saatchi]]></category>
		<category><![CDATA[North America]]></category>
		<category><![CDATA[US]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=773</guid>
		<description><![CDATA[Launching on March 16, the Curacao Treasure Hunt Competition Campaign created by M&#38;C Saatchi (North America) is giving people to chance to win $500k from the Island of Curacao, one of the more beautiful but lesser known tourist hot-spots in the Caribbean I&#8217;m told! Now this isn&#8217;t any ordinary campaign, this is the Curacao Treasure Hunt, and they are [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/sapporo-beer-website-treasure-hunt/' rel='bookmark' title='Sapporo Beer: Website Treasure Hunt'>Sapporo Beer: Website Treasure Hunt</a></li>
</ol>
</div>
]]></description>
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		<slash:comments>1</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/03/curacao-treasure-hunt-competition-campaign.jpg" length="38761" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/03/curacao-treasure-hunt-competition-campaign.jpg" width="536" height="172" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Whopper Virgins Ad Campaign</title>
		<link>http://www.digitalbuzzblog.com/whopper-virgins-ad-campaign/</link>
		<comments>http://www.digitalbuzzblog.com/whopper-virgins-ad-campaign/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 05:27:48 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branded Content]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Online Branding]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Branded Content Agency]]></category>
		<category><![CDATA[Whopper Virgins]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=59</guid>
		<description><![CDATA[So it&#8217;s here. The new Whopper Virgins Ad Campaign that launched to much debate, with a crazy view to take the &#8221;taste testing&#8221; concept to a whole new level in the signature Whopper VS Big Mac battle! The new Whopper Virgins Campaign was created by hot branded content agency Crispin, Porter and Bogusky with a mission to take &#8220;taste testing&#8221; [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/burger-king-whopper-lust-interactive-tv-ad-challenge/' rel='bookmark' title='Burger King: The &#8220;Whopper Lust&#8221; Challenge'>Burger King: The &#8220;Whopper Lust&#8221; Challenge</a></li>
<li><a href='http://www.digitalbuzzblog.com/whopper-sacrifice-campaign-results-and-statisitcs/' rel='bookmark' title='Whopper Sacrifice Shut Down! Results Are In!'>Whopper Sacrifice Shut Down! Results Are In!</a></li>
</ol>
</div>
]]></description>
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		<slash:comments>0</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2008/12/whopper-virgins-ad-campaign-image.jpg" length="46291" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2008/12/whopper-virgins-ad-campaign-image.jpg" width="536" height="172" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Digital Buzz is live!</title>
		<link>http://www.digitalbuzzblog.com/digital-buzz-is-live/</link>
		<comments>http://www.digitalbuzzblog.com/digital-buzz-is-live/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 11:07:12 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Advertising Awards]]></category>
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		<category><![CDATA[Best New TV Ads]]></category>
		<category><![CDATA[Best New Websites]]></category>
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		<category><![CDATA[Branded Content]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Featured Ads & Videos]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Instore Experiences]]></category>
		<category><![CDATA[Latest Technology]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Banner Ads]]></category>
		<category><![CDATA[Online Branding]]></category>
		<category><![CDATA[Online Competitions]]></category>
		<category><![CDATA[Online Games]]></category>
		<category><![CDATA[Online Video Ads]]></category>
		<category><![CDATA[Research & Statistics]]></category>
		<category><![CDATA[Search (SEO & SEM)]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[User Experience]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Web Awards]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=54</guid>
		<description><![CDATA[Well, after a week customising the blog interface and a few little widgets on wordpress we are up and running! What&#8217;s up and running you say? It&#8217;s going to be a great new blog covering everything digital, interactive &#38; online from around the world. Ok, plus a few tv ads and random cool stuff because we know you love that [...]<div class='yarpp-related-rss'>
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]]></description>
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		<slash:comments>5</slash:comments>
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