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	<title>Digital Buzz Blog&#187; Branding &amp; Design</title>
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	<link>http://www.digitalbuzzblog.com</link>
	<description>Digital Campaigns, Online Marketing, Social &#38; More.</description>
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		<title>Volkswagen: The Fanwagen</title>
		<link>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/</link>
		<comments>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 13:00:27 +0000</pubDate>
		<dc:creator>Fethi Uluak</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Best New Websites]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Breaking Ad Campaigns]]></category>
		<category><![CDATA[Digital Campaigns]]></category>
		<category><![CDATA[Facebook Apps]]></category>
		<category><![CDATA[Facebook Campaigns]]></category>
		<category><![CDATA[Social Campaigns]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[ACHTUNG!]]></category>
		<category><![CDATA[automobile]]></category>
		<category><![CDATA[Beetle]]></category>
		<category><![CDATA[classic car]]></category>
		<category><![CDATA[classic Volkswagen]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Fanwagen]]></category>
		<category><![CDATA[T1]]></category>
		<category><![CDATA[Transporter]]></category>
		<category><![CDATA[unique]]></category>
		<category><![CDATA[Volkswagen]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=9085</guid>
		<description><![CDATA[Choose, Build, and drive away with it&#8230; This is the tagline of our new campaign, called &#8220;the Fanwagen&#8221;.Volkswagen the Netherlands invites its fans to vote for their all-time favorite model. As a reward, it rebuilds this model in a one of a kind edition: the Fanwagen. Whether they vote for the classic van the T1 [...]<div class='yarpp-related-rss'>
<h3>Related posts:</h3><ol>
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<li><a href='http://www.digitalbuzzblog.com/volkswagen-voice-activated-interactive-banner/' rel='bookmark' title='Volkswagen: Voice Activated Interactive Banner'>Volkswagen: Voice Activated Interactive Banner</a></li>
<li><a href='http://www.digitalbuzzblog.com/volkswagen-beetle-the-slowmercial-for-fast-forwarders/' rel='bookmark' title='Volkswagen: Slowmercial For Fast Forwarders'>Volkswagen: Slowmercial For Fast Forwarders</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/volkswagen-the-fanwagen/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
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		<item>
		<title>Nike 6.0 Launches The iDNation Community</title>
		<link>http://www.digitalbuzzblog.com/nike-6-0-launches-the-idnation-community/</link>
		<comments>http://www.digitalbuzzblog.com/nike-6-0-launches-the-idnation-community/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 11:30:32 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Best New Websites]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Digital Campaigns]]></category>
		<category><![CDATA[Latest Technology]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[#1 Shoe in Nike iDNation]]></category>
		<category><![CDATA[Best iDNation Shoes]]></category>
		<category><![CDATA[Best Nike iDNation Designs]]></category>
		<category><![CDATA[Best Nike iDNation Shoes]]></category>
		<category><![CDATA[New Nike iD]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[Nike iD]]></category>
		<category><![CDATA[Nike iD Updates]]></category>
		<category><![CDATA[Nike iDNation]]></category>
		<category><![CDATA[Nike iDNation Community]]></category>
		<category><![CDATA[Nike StyleLab]]></category>
		<category><![CDATA[The StyleLab]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=5575</guid>
		<description><![CDATA[Nike 6.0 has just launched a new version of NikeID called The iDNation. It&#8217;s a new community for creative people to be inspired, design some crazy shoes and win some fans along the way. Check out the hype video above to get a sneak peak at how the full &#8220;StyleLab&#8221; will work when it launches [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/cloo-the-community-loo-finder-app/' rel='bookmark' title='CLOO: The Community Loo Finder App'>CLOO: The Community Loo Finder App</a></li>
<li><a href='http://www.digitalbuzzblog.com/cnn-launches-new-re-design/' rel='bookmark' title='CNN.com Launches New Re-Design'>CNN.com Launches New Re-Design</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/nike-6-0-launches-the-idnation-community/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>BBDO Argentina Changes Pepsi to Pecsi</title>
		<link>http://www.digitalbuzzblog.com/bbbo-argentina-changes-pepsi-to-pecsi/</link>
		<comments>http://www.digitalbuzzblog.com/bbbo-argentina-changes-pepsi-to-pecsi/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 11:59:40 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Outdoor Campaigns]]></category>
		<category><![CDATA[BBDO Argentina]]></category>
		<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Pecsi]]></category>
		<category><![CDATA[Pepsi]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=2764</guid>
		<description><![CDATA[This is a pretty cool case study that you won&#8217;t see every day! Pepsi let BBDO Argentina change their name in an experimental campaign because it was too hard for the locals to pronounce! They set out to re-brand almost everything, bottles, websites, signage&#8230; the lot. And the result? Pecsi took off and people started asking for [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/bbdo-argentina-immortal-revenge-campaign/' rel='bookmark' title='BBDO Argentina: Immortal Revenge Campaign'>BBDO Argentina: Immortal Revenge Campaign</a></li>
<li><a href='http://www.digitalbuzzblog.com/smart-car-argentina-animated-twitter-ads-in-140-characters/' rel='bookmark' title='Smart Car Argentina: Animated Twitter Ads'>Smart Car Argentina: Animated Twitter Ads</a></li>
<li><a href='http://www.digitalbuzzblog.com/dear-mr-president-website-by-pepsi/' rel='bookmark' title='Dear Mr President Website By Pepsi'>Dear Mr President Website By Pepsi</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/bbbo-argentina-changes-pepsi-to-pecsi/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" length="20776" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" width="100" height="100" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Bayer?s HQ Turns Into LED Billboard</title>
		<link>http://www.digitalbuzzblog.com/bayer%e2%80%99s-hq-turns-into-led-billboard/</link>
		<comments>http://www.digitalbuzzblog.com/bayer%e2%80%99s-hq-turns-into-led-billboard/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 11:39:16 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Bayer Building LED. Bayer LED Building]]></category>
		<category><![CDATA[Bayer HQ LED Billboard]]></category>
		<category><![CDATA[LED Billboard]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=2465</guid>
		<description><![CDATA[In January I posted about one of the first buildings to use individual LED&#8217;s to create a digital billboard, it was called the Rundle Lantern in Adelaide, Australia. It used about 1,000 big LED&#8217;s to great effect. But this takes the cake, it&#8217;s the Bayer Headquarters in Germany, wrapped in 5.6 million LED&#8217;s covering the entire 17,500 [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/times-square-augmented-reality-billboard/' rel='bookmark' title='Times Square Augmented Reality Billboard'>Times Square Augmented Reality Billboard</a></li>
<li><a href='http://www.digitalbuzzblog.com/utec-the-water-generator-billboard/' rel='bookmark' title='UTEC: The Water Generator Billboard'>UTEC: The Water Generator Billboard</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/bayer%e2%80%99s-hq-turns-into-led-billboard/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" length="20776" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" width="100" height="100" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Live Art Interaction Via Twitter!</title>
		<link>http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/</link>
		<comments>http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 13:12:39 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Johanna Basford]]></category>
		<category><![CDATA[Live Twitter Art]]></category>
		<category><![CDATA[Sketching]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Twitter Art]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=2372</guid>
		<description><![CDATA[What&#8217;s twitter good for? Ok, thousands of things, but at a top level, strip out the spam and you&#8217;re left with a whole lot of live action. So how do you capitalize on live action? Engage followers and collaborate to offer them something they can be apart of. That&#8217;s exactly what Johanna Basford is currently doing live on twitter. A [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/why-the-twitter-stream-isnt-live/' rel='bookmark' title='Why The Twitter Stream Isn&#8217;t Live!'>Why The Twitter Stream Isn&#8217;t Live!</a></li>
<li><a href='http://www.digitalbuzzblog.com/plugin-live-twitter-feeds-into-powerpoint-slides/' rel='bookmark' title='Plugin: Live Twitter Feeds Into Powerpoint!'>Plugin: Live Twitter Feeds Into Powerpoint!</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/live-art-interaction-via-twitter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/10/Twitter-Picture-PR-Stunt.jpg" length="17401" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/10/Twitter-Picture-PR-Stunt.jpg" width="548" height="200" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Razorfish Innovations Video Reel &#8211; Nice!</title>
		<link>http://www.digitalbuzzblog.com/razorfish-innovations-video-reel/</link>
		<comments>http://www.digitalbuzzblog.com/razorfish-innovations-video-reel/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 13:45:11 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Viral Videos & Viral Ads]]></category>
		<category><![CDATA[Razorfish]]></category>
		<category><![CDATA[Video Branding]]></category>
		<category><![CDATA[Video Showcase]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=1016</guid>
		<description><![CDATA[If your a digital agency looking to compete with top creative agencies or other good digital firms, then you need to be different, you need to present your self how the others won&#8217;t, you need to ask your self what will your competitors be wowing clients with, and there is possibly no better way to showcase [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/razorfish-digital-outlook-report-09/' rel='bookmark' title='Razorfish: Digital Outlook Report 2009'>Razorfish: Digital Outlook Report 2009</a></li>
<li><a href='http://www.digitalbuzzblog.com/b-reel-london-rd-projects-party-2011/' rel='bookmark' title='B-Reel London Prototype Projects Party 2011'>B-Reel London Prototype Projects Party 2011</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/razorfish-innovations-video-reel/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" length="20776" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" width="100" height="100" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>The Brand Gap Presentation</title>
		<link>http://www.digitalbuzzblog.com/the-brand-gap-presentation/</link>
		<comments>http://www.digitalbuzzblog.com/the-brand-gap-presentation/#comments</comments>
		<pubDate>Sun, 05 Apr 2009 14:07:46 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Marketing Presentations]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Identity Design]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[The Brand Gap]]></category>
		<category><![CDATA[The Brand Gap Presentation]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=927</guid>
		<description><![CDATA[I stumbled across this presentation on Slideshare, while it&#8217;s long at 160 slides, it&#8217;s well worth the read if you&#8217;re even remotely interested in branding or brand building. But while I&#8217;m talking about Slideshare, don&#8217;t you think there should be a voice over with their presentations? There are so many great presentations that I&#8217;d kill to hear [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/how-to-build-brand-you-your-personal-brand-online/' rel='bookmark' title='How to build brand &#8220;YOU&#8221; online?'>How to build brand &#8220;YOU&#8221; online?</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/the-brand-gap-presentation/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" length="20776" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2011/11/share-default.jpg" width="100" height="100" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>GoldCross ReBrand Wins Awards</title>
		<link>http://www.digitalbuzzblog.com/goldcross-bicycle-store-rebrand-designers-win-awards/</link>
		<comments>http://www.digitalbuzzblog.com/goldcross-bicycle-store-rebrand-designers-win-awards/#comments</comments>
		<pubDate>Fri, 13 Mar 2009 07:35:18 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Australia]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Branding Agency]]></category>
		<category><![CDATA[GoldCross]]></category>
		<category><![CDATA[GoldCross Branding]]></category>
		<category><![CDATA[IdeaWorks]]></category>
		<category><![CDATA[Sydney]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=762</guid>
		<description><![CDATA[Not quite self promotion here, but close, the Brand Experience team at my agency just won a suite of branding awards, so I thought I&#8217;d post up a quick example of their work, it&#8217;s absolute best-in-class branding &#38; identity deisgn, led by Glen Barry &#38; Steven Arnold. We recently re-branded a company called GoldCross, and just one [...]<div class='yarpp-related-rss'>
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<li><a href='http://www.digitalbuzzblog.com/aimia-awards-finalists-revealed/' rel='bookmark' title='2009 AIMIA Awards Finalists Revealed'>2009 AIMIA Awards Finalists Revealed</a></li>
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</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.digitalbuzzblog.com/goldcross-bicycle-store-rebrand-designers-win-awards/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	<enclosure url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/03/gold-cross-re-brand-designers.jpg" length="38546" type="image/jpeg" /><media:content url="http://www.digitalbuzzblog.com/wp-content/uploads/2009/03/gold-cross-re-brand-designers.jpg" width="536" height="172" medium="image" type="image/jpeg" />	</item>
		<item>
		<title>Noisy Interactive Posters For Saxso Funny Brazil</title>
		<link>http://www.digitalbuzzblog.com/noisy-interactive-posters-for-saxsofunny-brazil/</link>
		<comments>http://www.digitalbuzzblog.com/noisy-interactive-posters-for-saxsofunny-brazil/#comments</comments>
		<pubDate>Mon, 26 Jan 2009 09:24:34 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
				<category><![CDATA[Branding & Design]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Brazil]]></category>
		<category><![CDATA[DM9 DDB]]></category>
		<category><![CDATA[DM9DDB]]></category>
		<category><![CDATA[Interactive Posters]]></category>
		<category><![CDATA[Posters]]></category>
		<category><![CDATA[South America]]></category>
		<category><![CDATA[Touch Posters]]></category>

		<guid isPermaLink="false">http://www.digitalbuzzblog.com/?p=394</guid>
		<description><![CDATA[Very cool branding campaign for a Sound Engineering company in Brazil &#8211; Saxso Funny, where they&#8217;ve created a number of interactive posters as part of a new branding campaign around the thoughts of: Every Image Has A Sound. Love the concept, looks to be a great execution, well done DM9 DDB.<div class='yarpp-related-rss'>
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</ol>
</div>
]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Digital Buzz is live!</title>
		<link>http://www.digitalbuzzblog.com/digital-buzz-is-live/</link>
		<comments>http://www.digitalbuzzblog.com/digital-buzz-is-live/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 11:07:12 +0000</pubDate>
		<dc:creator>Aden Hepburn</dc:creator>
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		<description><![CDATA[Well, after a week customising the blog interface and a few little widgets on wordpress we are up and running! What&#8217;s up and running you say? It&#8217;s going to be a great new blog covering everything digital, interactive &#38; online from around the world. Ok, plus a few tv ads and random cool stuff because we know you love that [...]<div class='yarpp-related-rss'>
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