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Arcade Fire: Interactive Mobile Music Video
Arcade Fire’s new interactive music video is called ‘Just A Reflektor’ and it’s been going off across the internet over the last few days, after the guys at Unit9 and Google Creative Lab’s Data Arts team, came together to create a whole new way of experiencing a music video on your desktop, by expanding the [...]
Continue reading...Nike Presents: Just Do It ‘Possibilities’ Challenge
25. August 2013
Wow. Is pretty much all I can say about this film from Nike. It’s called Nike ‘Possibilities’ a celebration piece that drives you to take part in Nike+ challenges the world over, against your friends. The 25 year celebration film of ‘Just Do It’ pushes you to be a little faster, go a little higher, [...]
Continue reading...Red Bull: Danny MacAskill’s Imaginate
14. July 2013
I really feel like Red Bull are upping their story telling, and it’s evident with Danny MacAskill’s Imaginate riding film that’s gone viral over the last week or so, with over 4.5 millions views on YouTube alone. Normally you’d just see Red Bull riders smashing epic locations, but with ‘Imaginate’ you’ll see a story looking [...]
Continue reading...Moones: Interactive ‘Playing Drunk’ Music Video
1. July 2013
In the last 48 hours, this interactive YouTube music video by ‘Moones’ has gone from 10,000 views to about 700,000 views, through the creation of a very cool way of watching the band play… DRUNK. Yes, they play drunk, or what they want you to think, is drunk. You can select between about 5 angles [...]
Continue reading...Skittles Figurines: The YouTube Experience
26. June 2013
Here’s a pretty cool piece of interactive YouTube content from Skittles, starting out as what feels like a 30 second ad and turns into a choose your own adventure style video clip that sees you smashing old antique figurines to try and turn them into piles of Skittles! Enjoy.
Continue reading...Stride Gum: Chewing Controlled Mobile Game
24. June 2013
Welcome to Gumulon and chew the future. A new game form Stride Gum, that lets you chew your way through an action packed mobile game based off facial recognition technology. Chew fast, chew slow, chew big or small, every way you do it, you’ll activate different moves to work your way through the game. Love [...]
Continue reading...Shag Marry Kill: The AdLand Edition
24. June 2013
Remember that old game called ‘Shag Marry Kill’ you use to play as a teenager perhaps… Well, welcome to the AdLand Version, where it’s all a little more serious, but just as stupid all the same. The Shag Marry Kill AdLand version features all the very best ad-guys and ad-girls from around the world, well, [...]
Continue reading...Audi: The Start-Stop Battery App
22. May 2013
Audi is famous for its start-stop engine technology that saves fuel… So how about an app that does it for your phone? Genius right? Well, here it is, obviously only available on Android due to the iOS restrictions! A scam? No… You can download it here. Created by the guys at DDB in Spain.
Continue reading...Antarctica Beer: Turning Beer into Train Tickets
15. May 2013
This is a great stunt from Antarctica Beer during the 2013 Carnival in Rio, where they’ve turned typical train turnstiles into beer-can reading machines, which essentially turns any Antarctica Beer into a free train ticket to get you home after a long day/night partying! Great piece work from ALMAPBBDO in Brazil, again, and of course, [...]
Continue reading...PUMA: The Dance Dictionary
14. May 2013
This is awesome. PUMA is claiming to have invented a new language, in dance, well, perhaps they can’t claim that, but they can claim to be the first ones to build a dance translation engine that allows people to send personalised messages in dance to friends and family around the world, all to promote the [...]
Continue reading...OK GO Presents ‘Say The Same Thing’ App
13. May 2013
The OK GO guys aren’t really just a band, they’re more of a hybrid creative collective, and to prove it, they’ve just released this game called ‘Say The Same Thing’ which is a mobile app for both iPhone and Android. The game challenges people to say a word each, and then try to get the [...]
Continue reading...Perrier: The ‘Secret Place’ Digital Experience
10. April 2013
Perrier has launched a new digital experience called ‘The Secret Place‘ which takes the form of a secret party in Paris, where you can become one of 60 different characters, as you search through the full screen interactive video experience (also works on mobile/tablet) to find the secret treasure, ultimately unlocking the chance to win [...]
Continue reading...Volkswagen Smileage: Socialising Road Trips App
11. March 2013
Volkswagen Smileage is an app that is set to socalise your road trips! Powered by the guys from Google Labs in partnership with Deutsch LA, the App syncs with your drive, has the ability to connect in multiple people, combining their photos, milage, checkins, comments and the like, into a Smileage score, which also aggregates [...]
Continue reading...OREO: The Separator Machine
5. March 2013
You know you’ve thought about it before, wondering how to separate the cookies from the cream, maybe because you like it separated, maybe because you don’t like the cream, who knows, we’ve all done it, just not like this…! In a very cool video (viral? how many views do you need for something to be [...]
Continue reading...LEGO: Brickmented Reality Holiday Campaign
3. February 2013
I love it when brands create holiday campaigns that aren’t completely self centered… And this is a pretty good attempt by the guys at LEGO, with their ‘Happy Holidays’ campaign, which challenged people to create real world LEGO connections as part of a bigger fairytale that engages young and old all over the world in [...]
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