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><channel><title>Digital Buzz Blog&#187; Branded Entertainment</title> <atom:link href="http://www.digitalbuzzblog.com/category/branded-entertainment/feed/" rel="self" type="application/rss+xml" /><link>http://www.digitalbuzzblog.com</link> <description>Digital Campaigns, Online Marketing, Social &#38; More.</description> <lastBuildDate>Sun, 12 Feb 2012 13:45:15 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>Heineken: The Valentines Day Serenade App</title><link>http://www.digitalbuzzblog.com/heineken-the-valentines-day-serenade-facebook-app/</link> <comments>http://www.digitalbuzzblog.com/heineken-the-valentines-day-serenade-facebook-app/#comments</comments> <pubDate>Thu, 02 Feb 2012 07:57:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Best Facebook Apps]]></category> <category><![CDATA[Best Social Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Heineken]]></category> <category><![CDATA[Heineken Serenade App]]></category> <category><![CDATA[Heineken Serenade Campaign]]></category> <category><![CDATA[Heineken The Serenade]]></category> <category><![CDATA[Heineken Valentines Day Campaign]]></category> <category><![CDATA[Valentines Day Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=10253</guid> <description><![CDATA[Backing up from the last amazing brand film called &#8220;The Date&#8221;, Heineken have launched &#8220;The Serenade&#8221;. A cool Facebook app designed to help you ask people out on a date this Valentines Day, via a personalised &#8220;Serenade&#8221; video. It&#8217;s available in something like 20 languages, so just about anyone in the world can participate, a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-worlds-first-animated-tattoo/' rel='bookmark' title='The World&#8217;s First Animated Tattoo'>The World&#8217;s First Animated Tattoo</a></li><li><a
href='http://www.digitalbuzzblog.com/heineken-guerrilla-marketing-event-in-italy/' rel='bookmark' title='Heineken: Guerrilla Marketing Event In Italy'>Heineken: Guerrilla Marketing Event In Italy</a></li><li><a
href='http://www.digitalbuzzblog.com/heineken-star-player-iphoneandroid-app/' rel='bookmark' title='Heineken Star Player: Live Football Gaming App'>Heineken Star Player: Live Football Gaming App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/heineken-the-valentines-day-serenade-facebook-app/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Microsoft Disco Breaker: IE9 HTML5 Experience</title><link>http://www.digitalbuzzblog.com/microsoft-disco-breaker-ie9-html5-music-video-experience/</link> <comments>http://www.digitalbuzzblog.com/microsoft-disco-breaker-ie9-html5-music-video-experience/#comments</comments> <pubDate>Thu, 29 Dec 2011 02:39:40 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[HTML 5]]></category> <category><![CDATA[Bedük Microsoft Video]]></category> <category><![CDATA[HTML 5 Examples]]></category> <category><![CDATA[HTML5]]></category> <category><![CDATA[HTML5 Examples]]></category> <category><![CDATA[IE9 HTML5 Campaigns]]></category> <category><![CDATA[Microsoft Disco Breaker]]></category> <category><![CDATA[Microsoft Disco Breaker HTML5]]></category> <category><![CDATA[Microsoft HTML 5]]></category> <category><![CDATA[Microsoft HTML5 Campaigns]]></category> <category><![CDATA[Turkey]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9807</guid> <description><![CDATA[Microsoft Istanbul has teamed up with Bedük (a famous Turkish pop star) to create the Disco Breaker experience showcasing the new HTML5 features of Internet Explorer 9. The only trailer available is in Turkish, but I think you get the drift of how the experience will play out with this video, to kick it off, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/ok-go-all-is-not-lost-google-html-5-music-video-site/' rel='bookmark' title='OK Go + Google: Interactive HTML5 Music Video'>OK Go + Google: Interactive HTML5 Music Video</a></li><li><a
href='http://www.digitalbuzzblog.com/honda-html5-chain-reactions-experiment-challenge/' rel='bookmark' title='Honda: HTML5 Chain Reactions Challenge'>Honda: HTML5 Chain Reactions Challenge</a></li><li><a
href='http://www.digitalbuzzblog.com/html-5-showcase-the-wilderness-downtown/' rel='bookmark' title='HTML 5 Showcase: The Wilderness Downtown'>HTML 5 Showcase: The Wilderness Downtown</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/microsoft-disco-breaker-ie9-html5-music-video-experience/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>eBay: Give-A-Toy Store Window Installation</title><link>http://www.digitalbuzzblog.com/ebay-gift-a-toy-store-interactive-installation/</link> <comments>http://www.digitalbuzzblog.com/ebay-gift-a-toy-store-interactive-installation/#comments</comments> <pubDate>Tue, 22 Nov 2011 20:19:07 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Instore Experiences]]></category> <category><![CDATA[Digital Store Front Windows]]></category> <category><![CDATA[Digital Store Fronts]]></category> <category><![CDATA[Digital Windows]]></category> <category><![CDATA[donations]]></category> <category><![CDATA[eBay]]></category> <category><![CDATA[eBay Give A Toy]]></category> <category><![CDATA[eBay Give A Toy Store]]></category> <category><![CDATA[eBay Give-A-Toy Interactive Window]]></category> <category><![CDATA[eBay Installations]]></category> <category><![CDATA[eBay QR Code Donations]]></category> <category><![CDATA[eBay Toy Donations]]></category> <category><![CDATA[eBay Toy Donations Campaign]]></category> <category><![CDATA[eBay Toy Store Window]]></category> <category><![CDATA[Interactive Installations]]></category> <category><![CDATA[Interactive Windows]]></category> <category><![CDATA[New York]]></category> <category><![CDATA[NYC]]></category> <category><![CDATA[QR Code Donations]]></category> <category><![CDATA[QR Codes]]></category> <category><![CDATA[San Francisco]]></category> <category><![CDATA[Storefront Windows]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9366</guid> <description><![CDATA[Here is a really cool and innovative way to evoke our sensitive, giving side this Christmas, with eBay&#8217;s amazing Give-A-Toy Store window installation in New York (at 35th and Broadway) and San Francisco (at 117 Post St), or if you can&#8217;t get there, you can get the same experience right here. The interactive store windows [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/interactive-window-installation-from-hyper-island/' rel='bookmark' title='Interactive Installation From Hyper Island'>Interactive Installation From Hyper Island</a></li><li><a
href='http://www.digitalbuzzblog.com/death-penalty-take-a-stand-digital-installation/' rel='bookmark' title='Death Penalty: Take A Stand Digital Installation'>Death Penalty: Take A Stand Digital Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/video-talking-social-with-ebay/' rel='bookmark' title='Video: Talking Social Strategy With eBay'>Video: Talking Social Strategy With eBay</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ebay-gift-a-toy-store-interactive-installation/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Domino&#8217;s Pizza Hero Advergame for iPad</title><link>http://www.digitalbuzzblog.com/dominos-pizza-hero-advergame-for-ipad/</link> <comments>http://www.digitalbuzzblog.com/dominos-pizza-hero-advergame-for-ipad/#comments</comments> <pubDate>Tue, 22 Nov 2011 11:17:20 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[Advergame]]></category> <category><![CDATA[Branded Apps]]></category> <category><![CDATA[Branded Games]]></category> <category><![CDATA[CPB]]></category> <category><![CDATA[Domino's]]></category> <category><![CDATA[Domino's Pizza Hero]]></category> <category><![CDATA[Domino's Pizza Hero Advergame]]></category> <category><![CDATA[Domino's Pizza Hero App]]></category> <category><![CDATA[Domino's Pizza Hero Game]]></category> <category><![CDATA[Domino's Pizza Hero iPad App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9359</guid> <description><![CDATA[Today Domino&#8217;s launched &#8220;Pizza Hero&#8221; a new semi-real-time advergame that challenges you to become just that, a Pizza Hero as you battle people from around the world to top the leaderboard. The app is pretty cool, and will have you kneading dough, spreading sauce, sprinkling cheese, placing toppings, and cutting slices as you race against [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/dominos-pizza-pizza-turnaround/' rel='bookmark' title='Domino&#8217;s Pizza: Pizza Turnaround'>Domino&#8217;s Pizza: Pizza Turnaround</a></li><li><a
href='http://www.digitalbuzzblog.com/pizza-hut-iphone-app-best-commercial-app-so-far/' rel='bookmark' title='Pizza Hut iPhone App: Best Commercial App?'>Pizza Hut iPhone App: Best Commercial App?</a></li><li><a
href='http://www.digitalbuzzblog.com/hell-pizza-youtube-adventure-pizza-film/' rel='bookmark' title='Hell Pizza: YouTube Adventure Pizza Film?!'>Hell Pizza: YouTube Adventure Pizza Film?!</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/dominos-pizza-hero-advergame-for-ipad/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Mercedes-Benz: Escape The Map Advergame</title><link>http://www.digitalbuzzblog.com/mercedes-benz-escape-the-map-advergame/</link> <comments>http://www.digitalbuzzblog.com/mercedes-benz-escape-the-map-advergame/#comments</comments> <pubDate>Thu, 17 Nov 2011 13:23:07 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Competitions]]></category> <category><![CDATA[Online Games]]></category> <category><![CDATA[Escape The Map Advergame]]></category> <category><![CDATA[Escape The Map Game]]></category> <category><![CDATA[Mercedes Benz]]></category> <category><![CDATA[Mercedes-Benz Escape The Map]]></category> <category><![CDATA[Mercedes-Benz Game]]></category> <category><![CDATA[Onlne Games]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9285</guid> <description><![CDATA[Mercedes-Benz UK are running a pretty interesting campaign called &#8220;Escape The Map&#8220;. It&#8217;s lead by a TVC challenging a much younger demographic to jump online and play the &#8220;Escape The Map Game&#8221;. I&#8217;ll be honest, it&#8217;s a pretty weird game, and that&#8217;s a dam expensive car, but you have the chance to win a new [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/' rel='bookmark' title='Mercedes-Benz: Augmented Reality Accessories'>Mercedes-Benz: Augmented Reality Accessories</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-b-class-microsite/' rel='bookmark' title='Mercedes-Benz: B-Class Microsite'>Mercedes-Benz: B-Class Microsite</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mercedes-benz-escape-the-map-advergame/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Macy&#8217;s: Believe-o-Magic AR Xmas Card App</title><link>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/</link> <comments>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/#comments</comments> <pubDate>Sun, 13 Nov 2011 12:27:22 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Android Apps]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR apps]]></category> <category><![CDATA[Augmented Reality App]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Christmas Campaigns]]></category> <category><![CDATA[Digital Xmas Campaigns]]></category> <category><![CDATA[Macy's AR]]></category> <category><![CDATA[Macy's AR App]]></category> <category><![CDATA[Macy's Digital Campaigns]]></category> <category><![CDATA[Xmas Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9202</guid> <description><![CDATA[Well it looks like it&#8217;s going to be an Augmented Reality Xmas in 2011&#8230;With Macy&#8217;s the latest brand to release an AR app for the festive season. This time, it&#8217;s an Augmented Reality Xmas Card App, where you can turn up at any of the Macy&#8217;s &#8220;Believe Stations&#8221; to post your kid&#8217;s letters to Santa, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/' rel='bookmark' title='Starbucks: Augmented Reality Xmas Cups'>Starbucks: Augmented Reality Xmas Cups</a></li><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/' rel='bookmark' title='Cartoon Network: Augmented Reality Show'>Cartoon Network: Augmented Reality Show</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>PlayStation: Grab The Ring AR Challenge</title><link>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/</link> <comments>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/#comments</comments> <pubDate>Mon, 07 Nov 2011 12:13:28 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[AR Installations]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Installations]]></category> <category><![CDATA[Digital]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Live Augmented Reality]]></category> <category><![CDATA[PlayStation Augmented Reality]]></category> <category><![CDATA[Sony PlayStation Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9112</guid> <description><![CDATA[I think most of us have seen the &#8220;last standing&#8221; promotional challenge mechanic&#8230; Well, PlayStation and Uncharted have teamed up to create something a little more interesting for the launch the Uncharted3 game, using Augmented Reality for a who can last the longest campaign! It&#8217;s called Grab The Ring, first you activate your webcam and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/' rel='bookmark' title='National Geographic: Live Augmented Reality'>National Geographic: Live Augmented Reality</a></li><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/infographic-the-twitterverse/' rel='bookmark' title='Infographic: The Twitterverse'>Infographic: The Twitterverse</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>National Geographic: Live Augmented Reality</title><link>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/</link> <comments>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/#comments</comments> <pubDate>Sun, 06 Nov 2011 01:55:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[AR Campaigns]]></category> <category><![CDATA[AR Installations]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Installations]]></category> <category><![CDATA[Digital]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Hungary]]></category> <category><![CDATA[Live Augmented Reality]]></category> <category><![CDATA[National Geographic]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9098</guid> <description><![CDATA[There is a pretty cool National Geographic road show touring shopping centres in Hungary right now, an augmented reality installation that lets the thousands of people passing by interact with the type of content they would find on the National Geographic channel, from dolphins and dinosaurs to leopards, spacemen and lots more. It works by [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/' rel='bookmark' title='Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game'>Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game</a></li><li><a
href='http://www.digitalbuzzblog.com/adidas-augmented-reality-shoes-campaign/' rel='bookmark' title='Adidas Augmented Reality Shoes Campaign'>Adidas Augmented Reality Shoes Campaign</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>Light Painting: The Volkswagen Art Heist</title><link>http://www.digitalbuzzblog.com/light-painting-the-volkswagen-art-heist/</link> <comments>http://www.digitalbuzzblog.com/light-painting-the-volkswagen-art-heist/#comments</comments> <pubDate>Thu, 13 Oct 2011 12:27:16 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Art Installation]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Guerrilla Marketing]]></category> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Light Painting]]></category> <category><![CDATA[Light Paintings]]></category> <category><![CDATA[Volkswagen]]></category> <category><![CDATA[Volkswagen Campaigns]]></category> <category><![CDATA[Volkswagen Experiential Campaigns]]></category> <category><![CDATA[Volkswagen Light Painting]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8915</guid> <description><![CDATA[Here is a beautiful ambient meets social campaign for the new Volkswagen Jetta GLI in Canada where they&#8217;ve created a series of pop-up art galleries that feature &#8220;Light Paintings&#8221; made by the movement of the Volkswagen Jetta. Framed, installed and then left for the public to find (and take home for free) the light paintings [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/dentsu-stop-motion-3d-light-painting-with-ipad/' rel='bookmark' title='Dentsu: Stop Motion 3D Light Painting iPads'>Dentsu: Stop Motion 3D Light Painting iPads</a></li><li><a
href='http://www.digitalbuzzblog.com/immaterials-light-painting-the-wifi-world/' rel='bookmark' title='Immaterials: Light Painting The WiFi World'>Immaterials: Light Painting The WiFi World</a></li><li><a
href='http://www.digitalbuzzblog.com/rippled-light-painting-with-glow-sticks/' rel='bookmark' title='Rippled: Light Painting With Glow Sticks'>Rippled: Light Painting With Glow Sticks</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/light-painting-the-volkswagen-art-heist/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Audi A6: Interactive YouTube Driving Experience</title><link>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/</link> <comments>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/#comments</comments> <pubDate>Mon, 10 Oct 2011 13:22:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[Audi]]></category> <category><![CDATA[Audi A6]]></category> <category><![CDATA[Audi A6 Campaigns]]></category> <category><![CDATA[Audi A6 Digital Campaigns]]></category> <category><![CDATA[Audi A6 Interactive YouTube Experience]]></category> <category><![CDATA[Audi A6 YouTube Driving Experience]]></category> <category><![CDATA[Audi Augmented Reality]]></category> <category><![CDATA[Audi YouTube Driving Experience]]></category> <category><![CDATA[Audi YouTube Experience]]></category> <category><![CDATA[Interactive YouTube Experiences]]></category> <category><![CDATA[YouTube]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8888</guid> <description><![CDATA[Audi is claiming to have launched the world&#8217;s first interactive YouTube driving experience for the new Audi A6. The interactive YouTube experience uses the indexing feature so you can control the video with your keypad numbers, allowing you to jump from section to section to provide the illusion that you are actually controlling the car. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/' rel='bookmark' title='Hugo Boss: Head Tracking YouTube Experience'>Hugo Boss: Head Tracking YouTube Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-interactive-music-machine/' rel='bookmark' title='Cannes: YouTube Interactive Music Machine'>Cannes: YouTube Interactive Music Machine</a></li><li><a
href='http://www.digitalbuzzblog.com/audi-ipad-iad-slide-to-unlock/' rel='bookmark' title='Audi iAd: Slide to Unlock'>Audi iAd: Slide to Unlock</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>Beck&#8217;s: Green Box Project Vimeo Takeover</title><link>http://www.digitalbuzzblog.com/becks-green-box-project-vimeo-takeover/</link> <comments>http://www.digitalbuzzblog.com/becks-green-box-project-vimeo-takeover/#comments</comments> <pubDate>Mon, 03 Oct 2011 13:46:19 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Beck's]]></category> <category><![CDATA[Beck's Green Box Project]]></category> <category><![CDATA[Beck's Green Box Project Vimeo Takeover]]></category> <category><![CDATA[Beer]]></category> <category><![CDATA[Beer Brand Campaigns]]></category> <category><![CDATA[Beer Brand Digital Campaigns]]></category> <category><![CDATA[Beer Brands]]></category> <category><![CDATA[The Green Box Project]]></category> <category><![CDATA[Vimeo Page Takeover]]></category> <category><![CDATA[Vimeo Takeover]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8793</guid> <description><![CDATA[Here is a nice, simple yet creative Vimeo takeover that doesn&#8217;t try too hard to pull you into the experience like many of the standard YouTube template takeovers seem to do. It&#8217;s for the Beck&#8217;s Green Box Project, a global fund established to inspire, celebrate and financially support talent in art, design, music and fashion. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/honda-insight-let-it-shine-vimeo-experience/' rel='bookmark' title='Honda Let It Shine Vimeo Experience'>Honda Let It Shine Vimeo Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/lipton-ice-green-tea-positive-projects-sydney/' rel='bookmark' title='Lipton Ice Green Tea: Positive Projects Sydney'>Lipton Ice Green Tea: Positive Projects Sydney</a></li><li><a
href='http://www.digitalbuzzblog.com/disney-give-a-day-muppets-page-takeover/' rel='bookmark' title='Disney: Muppets Page Takeover'>Disney: Muppets Page Takeover</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/becks-green-box-project-vimeo-takeover/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Scandinavian Airlines: The TimeKiller App</title><link>http://www.digitalbuzzblog.com/scandinavian-airlines-the-timekiller-app/</link> <comments>http://www.digitalbuzzblog.com/scandinavian-airlines-the-timekiller-app/#comments</comments> <pubDate>Sun, 02 Oct 2011 15:24:13 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[SAS Airlines]]></category> <category><![CDATA[SAS Airlines Apps]]></category> <category><![CDATA[SAS Airlines iPhone Apps]]></category> <category><![CDATA[Scandinavian Airlines]]></category> <category><![CDATA[Scandinavian Airlines App]]></category> <category><![CDATA[Scandinavian Airlines Time Killer iPhone App]]></category> <category><![CDATA[Scandinavian Airlines TimeKiller App]]></category> <category><![CDATA[The TimeKiller App]]></category> <category><![CDATA[TimeKiller App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8774</guid> <description><![CDATA[Here is a great little time wasting utility app from SAS (Scandinavian Airlines) that isn&#8217;t actually made for its loyal customers, but for their competitor airline customers, after SAS won the award for being the most punctual airline again, and for the last few years in a row. The whole idea here aims to poke [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/scandinavian-airlines-couple-up-to-buckle-up-qr-code-video-offers/' rel='bookmark' title='Scandinavian Airlines: QR Code Video Offers'>Scandinavian Airlines: QR Code Video Offers</a></li><li><a
href='http://www.digitalbuzzblog.com/gol-airlines-mobile-controlled-banner-game/' rel='bookmark' title='Gol Airlines: Mobile Controlled Banner Game'>Gol Airlines: Mobile Controlled Banner Game</a></li><li><a
href='http://www.digitalbuzzblog.com/hasbro-guess-who-social-iphone-app/' rel='bookmark' title='Hasbro: &#8220;Guess Who&#8221; Social iPhone App'>Hasbro: &#8220;Guess Who&#8221; Social iPhone App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/scandinavian-airlines-the-timekiller-app/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>Lynx: Sexy Rugby Rules For World Cup</title><link>http://www.digitalbuzzblog.com/lynx-sexy-rugby-rules-for-world-cup/</link> <comments>http://www.digitalbuzzblog.com/lynx-sexy-rugby-rules-for-world-cup/#comments</comments> <pubDate>Thu, 22 Sep 2011 07:34:03 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Lynx]]></category> <category><![CDATA[Lynx Campaigns]]></category> <category><![CDATA[Lynx Rugby Rules Campaign]]></category> <category><![CDATA[Lynx Sexy Rugby Rules]]></category> <category><![CDATA[Lynx Sexy Rugby Rules Video]]></category> <category><![CDATA[Lynx Viral Campaigns]]></category> <category><![CDATA[Rugby Rules]]></category> <category><![CDATA[Sexy Rugby Rules Video]]></category> <category><![CDATA[Soap]]></category> <category><![CDATA[Soap Creative]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[Viral Videos]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8650</guid> <description><![CDATA[Most of you would have heard about the &#8220;World Cup&#8221; on in New Zealand right now, but I suspect a large percentage of you, particularly people from the US, might not know all the rules of Rugby&#8230; So, in a style made famous recently, here is the &#8220;Sexy Rugby Rules&#8221; presented by Lynx. I thought [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/super-sexy-cpr-viral-video-campaign/' rel='bookmark' title='Super Sexy CPR Viral Campaign'>Super Sexy CPR Viral Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/lynx-the-wingman-academy/' rel='bookmark' title='Lynx: The Wingman Academy Webisodes'>Lynx: The Wingman Academy Webisodes</a></li><li><a
href='http://www.digitalbuzzblog.com/lg-fashion-industry-exposed-vacuum-cleaner-viral/' rel='bookmark' title='LG: Fashion Industry Vacuum Cleaner Viral'>LG: Fashion Industry Vacuum Cleaner Viral</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/lynx-sexy-rugby-rules-for-world-cup/feed/</wfw:commentRss> <slash:comments>8</slash:comments> </item> <item><title>Foursquaropoly: Monopolize Your Real Life</title><link>http://www.digitalbuzzblog.com/foursquaropoly-app-monopolize-your-real-life/</link> <comments>http://www.digitalbuzzblog.com/foursquaropoly-app-monopolize-your-real-life/#comments</comments> <pubDate>Wed, 14 Sep 2011 05:06:19 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Android Apps]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Mobile Marketing]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[foursquare]]></category> <category><![CDATA[Foursquare Monopoly]]></category> <category><![CDATA[Foursquaropoly]]></category> <category><![CDATA[Location Based Gaming]]></category> <category><![CDATA[Location Gaming]]></category> <category><![CDATA[Mobile Apps]]></category> <category><![CDATA[mobile gaming]]></category> <category><![CDATA[Monopoly]]></category> <category><![CDATA[Social Apps]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8550</guid> <description><![CDATA[Remember when Monopoly City Streets launched? It went crazy over night, sunk server farms and created a new wave of addicted adult gamers the world over. So what would happen if you made that same Monopoly game&#8230; say, real? Well, a few students have pulled this great little concept together for a project, with a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/ie9s-battle-for-beauty-real-life-interactive-game/' rel='bookmark' title='IE9 Battle for Beauty: Real Life Interactive Game'>IE9 Battle for Beauty: Real Life Interactive Game</a></li><li><a
href='http://www.digitalbuzzblog.com/facebook-virtual-currency-system/' rel='bookmark' title='Facebook Virtual Currency System?'>Facebook Virtual Currency System?</a></li><li><a
href='http://www.digitalbuzzblog.com/monopoly-city-streets/' rel='bookmark' title='Monopoly City Streets: the biggest board ever'>Monopoly City Streets: the biggest board ever</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/foursquaropoly-app-monopolize-your-real-life/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game</title><link>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/</link> <comments>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/#comments</comments> <pubDate>Thu, 08 Sep 2011 13:37:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[AGI]]></category> <category><![CDATA[Augmented Reality iPad Apps]]></category> <category><![CDATA[Augmented Reality iPad2 Apps]]></category> <category><![CDATA[Driver]]></category> <category><![CDATA[Ubisoft]]></category> <category><![CDATA[Ubisoft Augmented Reality Games]]></category> <category><![CDATA[Ubisoft Driver AR App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8503</guid> <description><![CDATA[Ubisoft and GAME have teamed up to launch an Augmented Reality iPad Game that lets you race cars from the new release around just about anywhere you can place a marker&#8230; Once the app is loaded, you can start your race by pointing your iPad2 at the marker, from there it will setup your augmented [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/' rel='bookmark' title='National Geographic: Live Augmented Reality'>National Geographic: Live Augmented Reality</a></li><li><a
href='http://www.digitalbuzzblog.com/scion-tc-augmented-reality-game/' rel='bookmark' title='Scion tC: Augmented Reality Game'>Scion tC: Augmented Reality Game</a></li><li><a
href='http://www.digitalbuzzblog.com/cannonballz-augmented-reality-game/' rel='bookmark' title='Cannonballz: Augmented Reality Game'>Cannonballz: Augmented Reality Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Frijj: You LOL You Lose Advergame</title><link>http://www.digitalbuzzblog.com/frijj-you-lol-you-lose-advergame/</link> <comments>http://www.digitalbuzzblog.com/frijj-you-lol-you-lose-advergame/#comments</comments> <pubDate>Mon, 15 Aug 2011 13:08:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaign Case Studies]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facial Recognition]]></category> <category><![CDATA[Frijj]]></category> <category><![CDATA[Frijj Advergame]]></category> <category><![CDATA[Frijj Digital Campaigns]]></category> <category><![CDATA[Iris Worldwide]]></category> <category><![CDATA[Webcam]]></category> <category><![CDATA[Webcam Campaigns]]></category> <category><![CDATA[You LOL You Lose]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8243</guid> <description><![CDATA[This new advergame from Frijj utilises an interesting mashup of funny, weird and seriously bad YouTube videos with webcams and facial recognition to create the &#8220;You LOL You Lose&#8221; app. The advergame pits you against friends from your social networks, in a challenge of who can keep a straight face for the longest period of [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/the-gti-project-online-game-advergame/' rel='bookmark' title='The GTI Project Advergame'>The GTI Project Advergame</a></li><li><a
href='http://www.digitalbuzzblog.com/doritos-id3-advergame-launches-interactive-movie-adventure/' rel='bookmark' title='Doritos: iD3 Advergame Launches'>Doritos: iD3 Advergame Launches</a></li><li><a
href='http://www.digitalbuzzblog.com/advergame-red-bull-soapbox-racer/' rel='bookmark' title='Advergame: Red Bull Soapbox Racer'>Advergame: Red Bull Soapbox Racer</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/frijj-you-lol-you-lose-advergame/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>New Balance: Urban Dash Challenge ARG App</title><link>http://www.digitalbuzzblog.com/new-balance-urban-dash-challenge-app/</link> <comments>http://www.digitalbuzzblog.com/new-balance-urban-dash-challenge-app/#comments</comments> <pubDate>Tue, 09 Aug 2011 14:32:52 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[ARG Campaigns]]></category> <category><![CDATA[Advergames]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Mobile Marketing]]></category> <category><![CDATA[Outdoor Campaigns]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[Alternate Reality Campaigns]]></category> <category><![CDATA[Apps]]></category> <category><![CDATA[ARG Apps]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[iPhone Campaigns]]></category> <category><![CDATA[Mobile Apps]]></category> <category><![CDATA[New Balance]]></category> <category><![CDATA[New Balance Urban Dash App]]></category> <category><![CDATA[New Balance Urban Dash Campaign]]></category> <category><![CDATA[Urban Dash App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8182</guid> <description><![CDATA[Here is a pretty cool new campaign from New Balance to promote their first Flagship store in New York. To do it, they&#8217;ve created the &#8220;Urban Dash&#8221; iPhone app that challenges you to find hundreds of virtual batons throughout New York, before running to the new flagship store while still in possession of that baton. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mini-getaway-arg-game-in-stockholm-2010/' rel='bookmark' title='MINI Getaway ARG In Stockholm'>MINI Getaway ARG In Stockholm</a></li><li><a
href='http://www.digitalbuzzblog.com/new-balance-365-project/' rel='bookmark' title='New Balance: 365 Project'>New Balance: 365 Project</a></li><li><a
href='http://www.digitalbuzzblog.com/swedish-post-swedens-safest-hands-augmented-reality-challenge-app/' rel='bookmark' title='Swedish Post: Sweden&#8217;s Safest Hands Challenge'>Swedish Post: Sweden&#8217;s Safest Hands Challenge</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/new-balance-urban-dash-challenge-app/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Nokia N8: The World’s Largest Stop Motion Film</title><link>http://www.digitalbuzzblog.com/gulp-the-worlds-largest-stop-motion-animation-film-nokia-n8/</link> <comments>http://www.digitalbuzzblog.com/gulp-the-worlds-largest-stop-motion-animation-film-nokia-n8/#comments</comments> <pubDate>Wed, 03 Aug 2011 13:26:41 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Short Films]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[Aardman Animations]]></category> <category><![CDATA[Nokia]]></category> <category><![CDATA[Nokia N8]]></category> <category><![CDATA[Nokia Stop Motion]]></category> <category><![CDATA[Stop Motion]]></category> <category><![CDATA[Stop Motion Animation]]></category> <category><![CDATA[Stop Motion Campaigns]]></category> <category><![CDATA[The World’s Largest Stop Motion Film]]></category> <category><![CDATA[Wieden + Kennedy]]></category> <category><![CDATA[World’s Largest Stop Motion Animation]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8123</guid> <description><![CDATA[Nokia is making another big push to promote the quality cameras on board their latest range of phones, by partnering with Aardman Animations and Wieden + Kennedy once again to create the Gulp animation, a new Guinness World Record animation filmed on the Nokia N8. The stop motion fim is shot entirely on the new [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nokia-n8-worlds-smallest-stop-motion-animation/' rel='bookmark' title='Nokia N8: World&#8217;s Smallest Stop Motion Film'>Nokia N8: World&#8217;s Smallest Stop Motion Film</a></li><li><a
href='http://www.digitalbuzzblog.com/kia-picanto-worlds-smallest-stop-motion-film/' rel='bookmark' title='Kia Picanto: World&#8217;s Smallest Stop Motion Film?'>Kia Picanto: World&#8217;s Smallest Stop Motion Film?</a></li><li><a
href='http://www.digitalbuzzblog.com/stop-motion-film-by-blu-big-bang-big-boom/' rel='bookmark' title='Stop Motion Film By BLU: Big Bang Big Boom'>Stop Motion Film By BLU: Big Bang Big Boom</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/gulp-the-worlds-largest-stop-motion-animation-film-nokia-n8/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>OK Go + Google: Interactive HTML5 Music Video</title><link>http://www.digitalbuzzblog.com/ok-go-all-is-not-lost-google-html-5-music-video-site/</link> <comments>http://www.digitalbuzzblog.com/ok-go-all-is-not-lost-google-html-5-music-video-site/#comments</comments> <pubDate>Sun, 31 Jul 2011 10:17:10 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[HTML 5]]></category> <category><![CDATA[Online Marketing]]></category> <category><![CDATA[Online Video Content]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Google]]></category> <category><![CDATA[Google HTML 5 Experiences]]></category> <category><![CDATA[Google HTML 5 Sites]]></category> <category><![CDATA[HTML 5 Demos]]></category> <category><![CDATA[HTML 5 Example Sites]]></category> <category><![CDATA[HTML 5 Examples]]></category> <category><![CDATA[Interactive HTML 5 Experiences]]></category> <category><![CDATA[Interactive HTML 5 Sites]]></category> <category><![CDATA[Interactive Music Videos]]></category> <category><![CDATA[Ok Go]]></category> <category><![CDATA[OK Go + Google]]></category> <category><![CDATA[OK Go HTML 5 Demo]]></category> <category><![CDATA[OK Go HTML 5 Experience]]></category> <category><![CDATA[OK Go HTML 5 Music Video]]></category> <category><![CDATA[OK Go HTML 5 Video]]></category> <category><![CDATA[OK Go HTML Campaign]]></category> <category><![CDATA[OK Go Music Video]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8034</guid> <description><![CDATA[The &#8220;OK Go&#8221; guys have a habit of creating highly shareable music videos, with their last one generating almost 30 million views on YouTube alone. So it was quite interesting to see them team up with Google to create an interactive HTML 5 experience as their latest music video. Called &#8220;All Is Not Lost&#8221; the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/google-chrome-experiments/' rel='bookmark' title='Google Chrome Experiments'>Google Chrome Experiments</a></li><li><a
href='http://www.digitalbuzzblog.com/google-chrome-youtube-takeover/' rel='bookmark' title='Google Chrome Launches YouTube Takeover'>Google Chrome Launches YouTube Takeover</a></li><li><a
href='http://www.digitalbuzzblog.com/blink-182-stolen-fan-content-music-video/' rel='bookmark' title='Blink 182: Stolen Fan Content Music Video'>Blink 182: Stolen Fan Content Music Video</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ok-go-all-is-not-lost-google-html-5-music-video-site/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Isaiah VS Fabio in Old Spice Internet Duel</title><link>http://www.digitalbuzzblog.com/isaiah-vs-fabio-in-old-spice-internet-duel/</link> <comments>http://www.digitalbuzzblog.com/isaiah-vs-fabio-in-old-spice-internet-duel/#comments</comments> <pubDate>Tue, 26 Jul 2011 13:06:42 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Guerrilla Marketing]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Viral Marketing]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[Webisodes]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[Internet Duel Live Internet Duel]]></category> <category><![CDATA[Isaiah VS Fabio Internet Duel]]></category> <category><![CDATA[Isaiah VS Fabio Old Spice Campaign]]></category> <category><![CDATA[Old Spice]]></category> <category><![CDATA[Old Spice Internet Duel]]></category> <category><![CDATA[Old Spice Internet Duel Campaign]]></category> <category><![CDATA[Social Media Campaigns]]></category> <category><![CDATA[Viral Campaigns]]></category> <category><![CDATA[W+K]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7940</guid> <description><![CDATA[And so it begins&#8230; Isaiah Mustafa VS Fabio himself in a real-time streaming Old Spice Internet Duel at 12pm Noon EST. Wooo! It was only a matter of time until the guys at W+K took the new-look Old Spice campaign to a whole new level, and that they will in just a few hours time, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/old-spice-twitter-social-video-replies/' rel='bookmark' title='Old Spice Sends Personal Twitter Video Replies'>Old Spice Sends Personal Twitter Video Replies</a></li><li><a
href='http://www.digitalbuzzblog.com/old-spice-social-campaign-case-study-video/' rel='bookmark' title='Old Spice Social Campaign Case Study Video'>Old Spice Social Campaign Case Study Video</a></li><li><a
href='http://www.digitalbuzzblog.com/old-spice-the-winning-phone-call-new-old-spice-ad/' rel='bookmark' title='Old Spice: Super Fan Phone Call + The New Ad'>Old Spice: Super Fan Phone Call + The New Ad</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/isaiah-vs-fabio-in-old-spice-internet-duel/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>Citroen DS4 Seekers: Hide and Seek Campaign</title><link>http://www.digitalbuzzblog.com/citroen-ds4-seekers-hide-and-seek-campaign/</link> <comments>http://www.digitalbuzzblog.com/citroen-ds4-seekers-hide-and-seek-campaign/#comments</comments> <pubDate>Mon, 25 Jul 2011 15:07:00 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[Citroen]]></category> <category><![CDATA[Citroen DS4]]></category> <category><![CDATA[Citroen DS4 Advergame]]></category> <category><![CDATA[Citroen DS4 App]]></category> <category><![CDATA[Citroen DS4 Campaign]]></category> <category><![CDATA[Citroen DS4 Hide and Seek]]></category> <category><![CDATA[Citroen DS4 Mobile App]]></category> <category><![CDATA[Citroen DS4 Seekers Campaign]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Google Maps Mashups]]></category> <category><![CDATA[Mashups]]></category> <category><![CDATA[Mobile Apps]]></category> <category><![CDATA[Mobile Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7926</guid> <description><![CDATA[Citroen have launched a new campaign for the DS4 called &#8220;DS4 Seekers&#8221; which is basically a huge game of hide and seek with virtual cars in the real world via mobile phones or online via Facebook. Each day players are given a virtual DS4 to hide on the real streets around them, and for every [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mini-getaway-arg-game-in-stockholm-2010/' rel='bookmark' title='MINI Getaway ARG In Stockholm'>MINI Getaway ARG In Stockholm</a></li><li><a
href='http://www.digitalbuzzblog.com/mini-maps-google-maps-racing-advergame/' rel='bookmark' title='MINI Maps: Google Maps Racing Advergame'>MINI Maps: Google Maps Racing Advergame</a></li><li><a
href='http://www.digitalbuzzblog.com/atg-swedish-horse-racing-challenge/' rel='bookmark' title='ATG: Multi-Player Swedish Horse Racing Game'>ATG: Multi-Player Swedish Horse Racing Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/citroen-ds4-seekers-hide-and-seek-campaign/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Hugo Boss: Head Tracking YouTube Experience</title><link>http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/</link> <comments>http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/#comments</comments> <pubDate>Sun, 24 Jul 2011 13:34:01 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[Branded YouTube Campaigns]]></category> <category><![CDATA[Head Tracking]]></category> <category><![CDATA[Hugo Boss]]></category> <category><![CDATA[Hugo Boss YouTube Campaign]]></category> <category><![CDATA[Hugo Boss YouTube Experience]]></category> <category><![CDATA[HUGO Just Different]]></category> <category><![CDATA[Webcam]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7894</guid> <description><![CDATA[Here is a different kind of YouTube experience from Hugo Boss for the new fragrance &#8220;HUGO Just Different&#8221;. The YouTube experience is created around an interactive film called &#8220;KINO&#8221; that essentially has 3 variations that can be instantly engaged at any time. Playing on the idea of seeing things differently, users control the the film [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/audi-a6-interactive-youtube-driving-experience/' rel='bookmark' title='Audi A6: Interactive YouTube Driving Experience'>Audi A6: Interactive YouTube Driving Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/ikea-happy-to-bed-youtube-social-experience/' rel='bookmark' title='IKEA Happy To Bed: YouTube Social Experience'>IKEA Happy To Bed: YouTube Social Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/nz-airforce-real-world-youtube-experience/' rel='bookmark' title='NZ Airforce &#8220;Real World&#8221; YouTube Experience'>NZ Airforce &#8220;Real World&#8221; YouTube Experience</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Sony: World&#8217;s First Instagram Music Video</title><link>http://www.digitalbuzzblog.com/sony-music-worlds-first-instagram-crowdsourced-music-video/</link> <comments>http://www.digitalbuzzblog.com/sony-music-worlds-first-instagram-crowdsourced-music-video/#comments</comments> <pubDate>Tue, 19 Jul 2011 15:02:54 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[Crowdsourcing]]></category> <category><![CDATA[Instagram]]></category> <category><![CDATA[Instagram Crowd Sourcing]]></category> <category><![CDATA[Instagram Crowdsourcing]]></category> <category><![CDATA[Instagram Music Video]]></category> <category><![CDATA[Instagram Video]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Sony Music]]></category> <category><![CDATA[Sony Music Campaigns]]></category> <category><![CDATA[World's First Instagram Video]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7858</guid> <description><![CDATA[Addicted to Instagram and love music festivals? Well you might like this, Sony Music is giving you the chance to be part of a new crowdsourced Instagram video to be used for &#8220;The Vaccines&#8221; upcoming new single called &#8220;wetsuit&#8221;. You can submit photos live, just by shooting and tagging and photo through Instagram with #vaccinesvideo, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/blink-182-stolen-fan-content-music-video/' rel='bookmark' title='Blink 182: Stolen Fan Content Music Video'>Blink 182: Stolen Fan Content Music Video</a></li><li><a
href='http://www.digitalbuzzblog.com/infographic-instagram-facts/' rel='bookmark' title='Infographic: Instagram Facts &amp; Stats'>Infographic: Instagram Facts &#038; Stats</a></li><li><a
href='http://www.digitalbuzzblog.com/qrcode-album-launch/' rel='bookmark' title='Video projection QR code launches music album.'>Video projection QR code launches music album.</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/sony-music-worlds-first-instagram-crowdsourced-music-video/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>NZ Airforce &#8220;Real World&#8221; YouTube Experience</title><link>http://www.digitalbuzzblog.com/nz-airforce-real-world-youtube-experience/</link> <comments>http://www.digitalbuzzblog.com/nz-airforce-real-world-youtube-experience/#comments</comments> <pubDate>Mon, 18 Jul 2011 15:10:00 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Advergame]]></category> <category><![CDATA[New Zealand Airforce YouTube Campaign]]></category> <category><![CDATA[NZ Airforce]]></category> <category><![CDATA[NZ Airforce Digital Campaigns]]></category> <category><![CDATA[NZ Airforce YouTube Campaign]]></category> <category><![CDATA[NZ Airforce YouTube Experience]]></category> <category><![CDATA[YouTube Advergames]]></category> <category><![CDATA[YouTube Campaigns]]></category> <category><![CDATA[YouTube Experiences]]></category> <category><![CDATA[YouTube Takeover]]></category> <category><![CDATA[YouTube Takeover Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7824</guid> <description><![CDATA[Here is a YouTube experience with a difference from the Royal New Zealand Airforce. It&#8217;s part advergame, part digital installation and part old school scale model all tied together via a live streaming, fly-wire (if that&#8217;s what you call it!?) webcam, controlled through the YouTube game. Basically, they&#8217;ve given users the ability to fly a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hugo-boss-webcam-youtube-experience/' rel='bookmark' title='Hugo Boss: Head Tracking YouTube Experience'>Hugo Boss: Head Tracking YouTube Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/bear-71-a-real-world-multi-user-digital-experience/' rel='bookmark' title='Bear 71: A Real World Multi-User Experience'>Bear 71: A Real World Multi-User Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/youtube-choose-your-own-ad-model-trials/' rel='bookmark' title='YouTube: Choose Your Own Ad!'>YouTube: Choose Your Own Ad!</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/nz-airforce-real-world-youtube-experience/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>100 Years: Pitch To David Ogilvy iPhone App</title><link>http://www.digitalbuzzblog.com/100-years-pitch-to-david-ogilvy-iphone-app/</link> <comments>http://www.digitalbuzzblog.com/100-years-pitch-to-david-ogilvy-iphone-app/#comments</comments> <pubDate>Wed, 13 Jul 2011 12:29:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[David Ogilvy]]></category> <category><![CDATA[David Ogilvy 100th Birthday Celebration]]></category> <category><![CDATA[David Ogilvy Birthday Campaign]]></category> <category><![CDATA[David Ogilvy Birthday Celebration]]></category> <category><![CDATA[David Ogilvy iPhone App]]></category> <category><![CDATA[David Ogilvy Pitch App]]></category> <category><![CDATA[Ogilvy]]></category> <category><![CDATA[Video Pitch To David Ogilvy]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7796</guid> <description><![CDATA[To celebrate David Ogilvy’s 100th birthday, Ogilvy have launched a fun iPhone app that allows any aspiring creative to pitch ideas via video call, straight to the great man himself. If you&#8217;re onto a good idea, you&#8217;ll know almost instantly, with praise from David Ogilvy among the rewards, but if not, and your idea sucks, [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/scooby-doo-yourself/' rel='bookmark' title='Scooby-Doo Yourself: Celebrating 40 Years'>Scooby-Doo Yourself: Celebrating 40 Years</a></li><li><a
href='http://www.digitalbuzzblog.com/skittles-mob-dazzle-the-rainbow/' rel='bookmark' title='The Skittles MOB vs David Phoenix'>The Skittles MOB vs David Phoenix</a></li><li><a
href='http://www.digitalbuzzblog.com/leo-burnetts-david-on-demand-case-study/' rel='bookmark' title='Leo Burnett&#8217;s &#8220;David On Demand&#8221; Case Study'>Leo Burnett&#8217;s &#8220;David On Demand&#8221; Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/100-years-pitch-to-david-ogilvy-iphone-app/feed/</wfw:commentRss> <slash:comments>15</slash:comments> </item> <item><title>ATG: Multi-Player Swedish Horse Racing Game</title><link>http://www.digitalbuzzblog.com/atg-swedish-horse-racing-challenge/</link> <comments>http://www.digitalbuzzblog.com/atg-swedish-horse-racing-challenge/#comments</comments> <pubDate>Wed, 13 Jul 2011 10:20:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Best New Websites]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Advergame]]></category> <category><![CDATA[Åkestam Holst]]></category> <category><![CDATA[ATG]]></category> <category><![CDATA[ATG Horse Racing Game]]></category> <category><![CDATA[ATG Swedish Horse Racing Game]]></category> <category><![CDATA[ATG The Race]]></category> <category><![CDATA[Games]]></category> <category><![CDATA[Multi-Player Digital Campaigns]]></category> <category><![CDATA[Swedish Horse Racing Game]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7778</guid> <description><![CDATA[You may have seen this neat campaign launch in the last few days, it&#8217;s called &#8220;The Race&#8220;, a real-time, multi-player virtual horse racing game that goes a step further than you&#8217;d expect, by utilising a few extra senses to help players win the race, including your computers microphone to help cheer your horse on, and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/bmw-1-series-projection-mapping-racing-game/' rel='bookmark' title='BMW 1 Series: Projection Mapping Racing Game'>BMW 1 Series: Projection Mapping Racing Game</a></li><li><a
href='http://www.digitalbuzzblog.com/hyundai-times-square-billboard-iphone-controlled-racing-game/' rel='bookmark' title='Hyundai: Times Square Billboard Racing Game'>Hyundai: Times Square Billboard Racing Game</a></li><li><a
href='http://www.digitalbuzzblog.com/swedish-armed-forces-online-game/' rel='bookmark' title='Swedish Armed Forces Online Game'>Swedish Armed Forces Online Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/atg-swedish-horse-racing-challenge/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>The World&#8217;s First Animated Tattoo</title><link>http://www.digitalbuzzblog.com/the-worlds-first-animated-tattoo/</link> <comments>http://www.digitalbuzzblog.com/the-worlds-first-animated-tattoo/#comments</comments> <pubDate>Wed, 06 Jul 2011 14:03:22 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[$500 Digital Campaign]]></category> <category><![CDATA[Animated Tattoo]]></category> <category><![CDATA[Ballantine's Scotch Whiskey]]></category> <category><![CDATA[Worlds First Animated Tattoo]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7701</guid> <description><![CDATA[Ballantine&#8217;s Scotch Whiskey is running an interesting social campaign celebrating people who leave an impression, unique people who challenge the status quo, and to do this, they&#8217;ve setup a series of live streaming events where the community can influence the creative outcomes of an artist in real time through comments and suggestions on Facebook. One [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/heineken-the-valentines-day-serenade-facebook-app/' rel='bookmark' title='Heineken: The Valentines Day Serenade App'>Heineken: The Valentines Day Serenade App</a></li><li><a
href='http://www.digitalbuzzblog.com/mini-fan-the-flame-mini-fan-the-flame-social-installation/' rel='bookmark' title='MINI: Fan The Flame Social Installation'>MINI: Fan The Flame Social Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/nike-10k-who-follows-who/' rel='bookmark' title='Nike 10k: Who Follows Who?'>Nike 10k: Who Follows Who?</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/the-worlds-first-animated-tattoo/feed/</wfw:commentRss> <slash:comments>14</slash:comments> </item> <item><title>Pringles: The Crunch Band Mobile App</title><link>http://www.digitalbuzzblog.com/pringles-the-crunch-band-mobile-app/</link> <comments>http://www.digitalbuzzblog.com/pringles-the-crunch-band-mobile-app/#comments</comments> <pubDate>Sun, 03 Jul 2011 14:06:54 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Mobile Marketing]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[CP+B Europe]]></category> <category><![CDATA[CPB]]></category> <category><![CDATA[Pringles]]></category> <category><![CDATA[Pringles Android App]]></category> <category><![CDATA[Pringles Crunch Band]]></category> <category><![CDATA[Pringles Crunch Band Android App]]></category> <category><![CDATA[Pringles Crunch Band App]]></category> <category><![CDATA[Pringles Crunch Band iPhone App]]></category> <category><![CDATA[Pringles Digital Campaigns]]></category> <category><![CDATA[Pringles iPhone App]]></category> <category><![CDATA[Pringles Mobile App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7658</guid> <description><![CDATA[Here is a cool new promotion just launched for Pringles to help celebrate the summer music festival. The Pringles Crunch Band consists of native iPhone and Android apps that are used to play one of 15 virtual instruments, all depending how you utilise the accelerometer. You can get the apps for free here to get [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/pringles-can-hands-banner-gold-cyber-lion-at-cannes-2009/' rel='bookmark' title='Pringles: Can Hands Banner (Gold Cyber Lion)'>Pringles: Can Hands Banner (Gold Cyber Lion)</a></li><li><a
href='http://www.digitalbuzzblog.com/slideshare-future-of-mobile-tagging-report-2011/' rel='bookmark' title='Slideshare: Future Of Mobile Tagging Report'>Slideshare: Future Of Mobile Tagging Report</a></li><li><a
href='http://www.digitalbuzzblog.com/gol-airlines-mobile-controlled-banner-game/' rel='bookmark' title='Gol Airlines: Mobile Controlled Banner Game'>Gol Airlines: Mobile Controlled Banner Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/pringles-the-crunch-band-mobile-app/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>J.K. Rowling&#8217;s Pottermore.com Social Story Site</title><link>http://www.digitalbuzzblog.com/j-k-rowlings-pottermore-com-social-story-website/</link> <comments>http://www.digitalbuzzblog.com/j-k-rowlings-pottermore-com-social-story-website/#comments</comments> <pubDate>Mon, 27 Jun 2011 14:04:00 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Best New Websites]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Harry Potter Pottermore]]></category> <category><![CDATA[J.K. Rowling Pottermore]]></category> <category><![CDATA[Pottermore]]></category> <category><![CDATA[Pottermore Campaign]]></category> <category><![CDATA[Pottermore Screen Shots]]></category> <category><![CDATA[Pottermore Wesbite]]></category> <category><![CDATA[Pottermore.com]]></category> <category><![CDATA[Pottermore.com Screen Shots]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7614</guid> <description><![CDATA[For Harry Potter fans, this will be the most exciting digital event ever, with J.K. Rowling having launched a new website called Pottermore. The site is open for pre-registration, and when launched on July 31st, will take on the first 1 million users, who are to be weaved into the core of the site, shaping [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/walts-warning-interactive-experience-site/' rel='bookmark' title='Walt&#8217;s Warning: Interactive Experience Site'>Walt&#8217;s Warning: Interactive Experience Site</a></li><li><a
href='http://www.digitalbuzzblog.com/mustang-interactive-online-experience/' rel='bookmark' title='Mustang Interactive Online Experience'>Mustang Interactive Online Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/levis-new-friends-store-social-shopping-site/' rel='bookmark' title='Levi&#8217;s New &#8216;Friends Store&#8217; Social Shopping Site'>Levi&#8217;s New &#8216;Friends Store&#8217; Social Shopping Site</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/j-k-rowlings-pottermore-com-social-story-website/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>MINI Maps: Google Maps Racing Advergame</title><link>http://www.digitalbuzzblog.com/mini-maps-google-maps-racing-advergame/</link> <comments>http://www.digitalbuzzblog.com/mini-maps-google-maps-racing-advergame/#comments</comments> <pubDate>Mon, 20 Jun 2011 15:46:10 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Facebook Campaigns]]></category> <category><![CDATA[Social Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Advergame]]></category> <category><![CDATA[Google Maps]]></category> <category><![CDATA[Google Maps Mash-up Campaigns]]></category> <category><![CDATA[Google Maps Mashup]]></category> <category><![CDATA[MINI]]></category> <category><![CDATA[MINI Maps]]></category> <category><![CDATA[MINI Maps Campaign]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7546</guid> <description><![CDATA[Ok, so this is pretty dam cool. Mini France has just launched a Social / Google Maps mash-up advergame called &#8220;Mini Maps&#8220;. It&#8217;s a Facebook app that lets you customise a virtual MINI and then challenge Facebook friends to time trials around the world through a Google Maps mash-up, which basically has you racing your [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/google-maps-favourite-places/' rel='bookmark' title='Google Maps: Favourite Places'>Google Maps: Favourite Places</a></li><li><a
href='http://www.digitalbuzzblog.com/mini-fan-the-flame-mini-fan-the-flame-social-installation/' rel='bookmark' title='MINI: Fan The Flame Social Installation'>MINI: Fan The Flame Social Installation</a></li><li><a
href='http://www.digitalbuzzblog.com/google-maps-6-goes-indoors-at-ikea-airports/' rel='bookmark' title='Google Maps 6.0 Goes Indoors at IKEA'>Google Maps 6.0 Goes Indoors at IKEA</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mini-maps-google-maps-racing-advergame/feed/</wfw:commentRss> <slash:comments>15</slash:comments> </item> </channel> </rss>
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