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Video: Meet The New Twitter.com

15. September 2010

Tweet Pin It It’s here. The new Twitter.com interface has been released, along with a host of new features that make the site more an app than website, which to me, is a very good thing for twitter, it’s users and future advertisers. So, what’s new? Well, pretty much everything… The first thing you’ll notice is the [...]

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ASICS Mobile Website Launches

9. September 2010

Tweet Pin It We’ve been working on a lot of really cool projects for ASICS Australia, and a couple of weeks ago we launched a fully featured mobile site that provides an immersive experience, delivering a full product range (including things like reviews), store locator, intuitive shoe finder, access to search and complete social integration [...]

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World Cup Twenty Ten Tweets App

19. June 2010

Tweet Pin It If you’ve not yet seen this, it’s a pretty cool little world cup app created by Saatchi & Saatchi NY that is currently aggregating all live world cup tweets using the #WC2010 hashtag, they are then pulled back onto the jersey of the related country that the tweets are about or are [...]

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Coca-Cola Zero: The Carwash

16. June 2010

Tweet Pin It The impossible is made possible again and Coca-Cola Zero is giving away a Lamborghini Gallardo LP-550 Valentino Balboni. This new website from Turkey is created by C-Section to promote the campaign and it features the ultimate carwash. 3 beautiful girls give the Lamborghini it’s first wash before one lucky winner claims it [...]

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Your Heineken: Customise A 6-Pack

30. May 2010

Tweet Pin It I remember watching a great presentation from my previous CEO a few years back on how personalisation and customisation was to be the xfactor of future product marketing, that was on the back of some of the first NikeID stores, and while botique beer brands have been doing this for a few [...]

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Lexus Dark Ride: Digital Experience

17. May 2010

Tweet Pin It Lexus has just launched a new interactive action experience called: Dark Ride to help promote their newest model, the Lexus CT200h hybrid. The website contains cutting edge technology like user pannable film sequences, webcam + microphone integration, personalised trailers, and Facebook connect integration. The aim of the campaign is to build hype around young people who are interested [...]

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Jay Jays Dance Off 3D Glasses Site

4. May 2010

Tweet Pin It I saw this site a few weeks ago and didn’t think too much of it (maybe because I didn’t have 3D glasses), but I stumbled across it again today, got to spend a little more time with it and really enjoyed it. It’s part of the latest campaign from Jay Jays, a discount Youth Fashion retailer [...]

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Hail The Villain Band Experience

23. April 2010

Tweet Pin It Most band websites are all the same. Same type of content. Same type of design style. But this new site from Grand Creative and Rune Entertainment for a band called Hail The Villain, is something a little different. It’s an immersive experience from the first screen that asks you for webcam access. The site blends a [...]

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ChildLine: The Future Of Listening

8. April 2010

Tweet Pin It ChildLine is the UK’s hotline for kids in need, and late last year they launched this new site that I hope can inspire similar organisations around the world to take the next step and start leveraging a digital channel to connect with audiences on new levels. It’s no secret a lot of government agencies [...]

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Vodafone: Madame Tresesti

20. March 2010

Tweet Pin It As many people knows I started to work for Achtung! just five months ago and I am proud of it. In this time period we spent a lot of effort on Vodafone‘s new integrated campaign Madame Tresesti and finally we launched it last wednesday. In the coming weeks I am gonna update [...]

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Toyota: Sponsafy Your Ride

18. February 2010

Tweet Pin It Toyota has launched a new campaign called: “Sponsafy Your Ride” for their involvement in NASCAR in 2010. The campaign idea based on a contest, Toyota fans could make their own customized car using the tools on the Sponsafy Your Ride website or vote for the other designs which they like. The winner [...]

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Samsung: Shakedown

16. February 2010

Tweet Pin It Samsung has launched a new campaign website for B2100 models in Sweden. The idea is really simple and fun, 70 mobile phones were positioned on an concrete floor and if you want to win one of them you have to call the 07333131 plus the number on the mobile. When you call [...]

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Heineken: Beer Gloss

11. February 2010

Tweet Pin It Heineken Italy launched a very smart campaign called “Ayswu Valentine” for upcoming Valentine’s Day. Following the idea they really produced a beer tasted gloss which could make couples happy either as a gift. If you want to buy this limited editon gloss you can find it at the Heineken Store. In the [...]

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Playboy Digital Campaign: Casting Session!

8. February 2010

Tweet Pin It Playboy are finally hitting their digital strings. This is perhaps one of the coolest digital campaigns I’ve seen in a while, and on top of that, it’s probably going to be the most engaging they’ve ever done, appealing to both men and women alike, but all for very different reasons! (see it here). Created [...]

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Jagermeister’s New Digital Experience

2. February 2010

Tweet Pin It Jagermeister has launched their new website which has transformed into more of a digital experience. Graphically it’s fantastic, set in a semi 3D world with some brilliant transitions between content areas with every page taking on a very individual design. You’ll be able to access games, live content, rock contests, the story [...]

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