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Hyundai Vision Hall: Dynamic Art Installation

28. October 2012

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I thought you might fancy some eye candy to kick the week off… So check out Hyundai’s ‘Vision Hall’ in South Korea where a 16k video wall with 32 channel surround sound setup allows their designers, partner agencies and artists alike to create visual art installations on a grand scale. Beautiful…

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Nike: Live ‘Frozen’ Moment Art Installation

9. October 2012

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WOW. If this isn’t the coolest piece of ambient work I’ve seen in a while, I’d be scratching my head as to what would be… Check out this amazing ‘Live’ frozen moment from Nike’s ‘Jordan’ range of products for the new CP3.IV shoe, telling the story of how the new CP3 literally cuts through LA. [...]

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21 Swings: Interactive Musical Swing Installation

20. September 2012

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21 Swings is an exercise in musical cooperation. The installation offers a fresh look at the idea of cooperation and the notion that we can achieve more together than separately, so a giant instrument made of 21 musical swings was created; each swing in motion triggers different notes, and all the swings together compose a [...]

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Breville: Data Visualising Coffee Brewing

28. August 2012

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Here’s a nice idea from Sydney agency Reborn that pairs two of life’s greats – coffee and art. In a campaign for kitchen equipment brand Breville they created ‘The Naked Espresso’. Using physical computing they traced the coffee as it was being brewed, meausuring flow rate, pressure and temperature to create a live visualisation, resulting [...]

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Coca-Cola: Post-It Note Stop-Motion Video

22. June 2012

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Yesterday we had the Vodafone Stop Motion Fan Celebration and here’s another great stop motion from Coca-Cola. Coca-Cola commissioned Italian artist Eduardo Zamarro to create this stop motion for the Wall of Happiness at the brand’s Conference of Happiness. The artist created the world’s largest stop-motion video using only post-it notes. The 1 million post-it [...]

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Virtual Exhibition: Paint Job

17. June 2012

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I love campaigns that use technology to offer a new angle on existing creative. This one is from Amsterdam based creative agency Brilliant after Breakfast and is a virtual art exhibition. They recently launched the ‘Paint Job’ campaign at the famous Rijksmuseum museum. Using the Layar Reality Browser app visitors could scan paintings with their [...]

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Shell Eco Lab: The Social Mural Wall

21. May 2012

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At the Shell Eco-marathon Europe 2012 event in Rotterdam, a drawing lab was created where kids and parents could collaborate together in a mural that was being pieced together live on a huge digital wall, powered by their individual drawings which were sent to you at swipe of your RFID tag. With a number of [...]

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Nissan LEAF: World Without Petrol Installation

20. May 2012

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Here’s a pretty neat art installation in Sydney for the launch of the Nissan LEAF electric car into the market, illustrating the things we might just be doing with petrol bowsers when there is no future need for them. With almost 40 unique, interactive, re-purposed petrol bowsers on display, people are free to walk up [...]

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Absolut Inspire: Augmented Reality Street Art

5. May 2012

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Check out this Future Lions 2012 entry by Iris Gavric & Daniel Otterbein… Proposed for Absolut Vodka, they’ve attempted to create movement called Absolut Inspire, an Augmented Reality Street Art App designed to create a new world without creative limitations. The campaign is a fusion of the Google Street View platform combined with an app [...]

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Chevy Sonic: The Street Art Robot Car

22. April 2012

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Chevy Sonic. Tick. Famous Street Artist. Tick. James Bond style transformer spray-paint weaponry setup inside the Chevy Sonic. Tick. What the?! Ok well, this is the Chevy Sonic Street Art Robot Car, created in partnership with Jeff Soto, a renown street artist, to create a world first paint-spraying robot car that can be controlled via [...]

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Nice To Meet You: A Social Art Installation

25. February 2012

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When you’re a building company tearing down half a town, you’re never always a going to be a popular company, no matter how great the end result promises to be. So Bonnier Properties, who are currently building a huge shopping centre in Hornstull (the last undeveloped place) in Stockholm, Sweden, decided to create a social [...]

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Live Park: World’s First 4D Art Park Experience

20. February 2012

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A 4D Art Park you ask? Yeah, I wasn’t sure what the hell that meant either… Then I watched this video (only full screen HD does it justice) and now I’m sold on going there to experience it for myself! Live Park is completely unique, an entire theme park, dedicated to a 4D art experience [...]

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Coca-Cola: The Future Room Exhibition

12. February 2012

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Check out this data visualistation from Coca-Cola to celebrate their 125th anniversary. Created by the guys at Antilop, it’s called the “Future Room” concept, made specifically for the Turkish modern-art museum Santralistanbul. They transformed a section of the gallery into an impressive 90 square meter, 270-degree projection mapping installation. What a great way to celebrate [...]

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Bear 71: A Real World Multi-User Experience

28. January 2012

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You’ll know by now I’m a huge advocate of digital convergence, and this piece is one of the very best I’ve ever seen, it takes the concept to new heights… It’s called Bear 71, an interactive, multi-user documentary experience and installation that debuts at the Sundance Film Festival. Bear 71 Live observes and records the [...]

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IdeaWorks: Live Streaming Xmas Contraption

19. December 2011

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Every year most agencies take the liberty to do something a little different for Christmas. Well, here in Sydney, Australia, we did too, and this is our Live Streaming Christmas Contraption! At its heart, the Christmas contraption is a physical installation utilising a combination of live streaming servers to broadcast real-time interactions with Christmas decorations [...]

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