EA Games has a great Twitter promotion running at the moment catering to car aficionados, and gamers alike for their new Need For Speed: Shift game.

There are five missions that need to be completed over five days.
Todays mission? Find a BMW on Google Maps Street View, take a screenshot and post it to NeedforSpeed on Twitter with an #NFS hashtag.

Simple, fun and a great way to appeal to the target audience’s love of gaming and cars. And the chance to win a 2010 BMW M3 grand prize for completing all five tasks isn’t too bad either…

Help us share the digital goodness!

• 

Related Digital Buzz Posts:

1. Vodafone #ukhols Map: Twitter/Google Mashup
2. Digital Buzz is live!
3. Facebook Gaming: 10 Facebook Games Stats
4. Twitter considered as a search engine?
5. The 100th Digital Buzz Post!