EA Games has a great Twitter promotion running at the moment catering to car aficionados, and gamers alike for their new Need For Speed: Shift game.
There are five missions that need to be completed over five days.
Todays mission? Find a BMW on Google Maps Street View, take a screenshot and post it to NeedforSpeed on Twitter with an #NFS hashtag.
Simple, fun and a great way to appeal to the target audience’s love of gaming and cars. And the chance to win a 2010 BMW M3 grand prize for completing all five tasks isn’t too bad either…