BMW 1M vs Concrete Walls Viral Video

Sat, Jun 11, 2011
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How many times do you hear “I want my video to go viral”. To make this happen you have to create content that is pretty innovative, exciting and cool so that your audience will want to share. Well here’s the kind of video that ticks all those boxes. BWM Canada have released this “BMW 1M Vs Concrete Walls” video which has had over 300,000 views (at time of writing) in a few short days. It became the number one worldwide auto video on YouTube after just 2 days.

Aden Hepburn took time out of his USA trip to send me this video and I could tell it was going to be a good one. The title of the video makes you think that you’ll be seeing BMW cars taking on concrete walls and losing but this is pretty clever and keeps you on the edge of your chair as you watch it. Thanks Aden!

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