Black Bars: Donate Space On YouTube Videos

Mon, Oct 26, 2015
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You know those annoying black bars that appear when videos recorded vertically are posted on YouTube… Well, why annoying for most of us, a new initiative for NGO’s who need help promoting themselves, called Donate the Bars now allows people to select an NGO while uploading a video, tagging on the NGO’s logo and message as it publishes to your YouTube channel, helping to give much needed exposure to their cause!

I love that they are trying to invent new advertising spaces, but it’s a pretty niché play here, and requires promotion to get people to get to the site… to then generate the YouTube views for their selected NGO. Nice thought. But might struggle to give it the scale it needs.

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