industry news, social media, insights, and other great digital trends from all over the world.
Author Archives | Aden Hepburn
Aden Hepburn - who has written 1319 posts on Digital Buzz Blog.
Aden is the Digital Buzz founder and currently Head of Digital & Interactive at IdeaWorks (WPP - Y&R Brands) in Sydney, Australia. Aden has worked on a number large global brands and many leading Australian brands over the past 7 years; developing websites, digital marketing strategies, online advertising campaigns, rich interactive content, social media optimisation, online games, lead generation and portal development.
View Aden's Full Profile Here
Metropole Tweetphony: Send Musical Tweets
We’ve seen all sorts of tweet-powered activations/stunts, but I don’t remember seeing one like this… The Metropole Orchestra in Amsterdam is facing budget issues, so they teamed up with Havas Worldwide Amsterdam to showcase a little pro-active commercial adaptability. So they launched the Metropole Tweetphony, allowing twitter users from around the world to tweet their [...]
Continue reading...Introducing Facebook Home
Monday, April 8, 2013
Introducing Facebook Home, which is Facebook’s own custom version of Android, tightly integrating the social network into the very fabric of the Android platform, so that you almost never even need to use the Facebook app itself. And from first glance, if you’re a power user, this is going to be very cool, and for [...]
Continue reading...LEGO Story Builder: Augmented Reality App
Sunday, April 7, 2013
Here’s a new piece of student work from a team at Miami Ad School, aimed at bringing Augmented Reality story telling to every LEGO set around the world. Grab a box, build the object brick by brick and then hold up an iPhone or iPad to bring it to life, creative an interactive story that [...]
Continue reading...The Most Powerful Arm Ever Invented
Thursday, April 4, 2013
Here’s a powerful piece of digital convergence that has been created to petition the Australian Government to fund clinical trials for a genetic disease called Muscular Dystrophy, that attacks the muscles of young kids around the world. A robotic arm has been created, which is tasked with translating your Facebook name, into physical signatures on [...]
Continue reading...Volkswagen Golf 7: 3D Projection Mapping Event
Tuesday, April 2, 2013
Car manufacturers almost automatically launch a new model with a 3D Projection Mapping Event these days, and this one from Volkswagen is pretty good, launching the all-new 2015 Golf 7 at the New York International Auto Show. (Nice find Dmitri) It starts our with sketches, gets a little 8-bit action, moves into high-tech mode and [...]
Continue reading...HP: The Festival Photoball
Monday, April 1, 2013
Everyone loves having a turn hitting the huge blow up beach balls at a festival or event before security typically grab and destroy them. Well, this one was a little different and it came with security approval. The HP Photoball consists of one huge blow up ball, a HD camera and a wifi-hub allowing the [...]
Continue reading...Control Group: Reinventing NYC Pay Phones
Friday, March 29, 2013
There are 11,412 pay phones in New York City that are almost never used… So Imagine if you could reinvent them into something much more practical, filled with today’s technology? Well, New York City ran a design contest to see what that could be… With design firm, Control Group, winning the challenge with this… Enjoy!
Continue reading...New York City: Recalling 1993
Tuesday, March 26, 2013
Here’s a killer ambient piece for the New Museum in NYC, who’ve just hijacked 5,000 pay phones across the city, with each recalling a piece of history from 1993, a time when NYC was undergoing significant change. Just call 1-855-FOR-1993 from any NYC pay phone to hear what was happening on that very block in [...]
Continue reading...Volkswagen: Slowmercial For Fast Forwarders
Tuesday, March 26, 2013
If you’re part of the 80% of people who fast forward TV commercials, then this one has been made just for you! It’s the new Slowmercial for the Volkswagen Beetle and it’s an almost static TV Ad that if fast seen while in Fast Forward mode on your recorder, you’ll experience the Ad as if [...]
Continue reading...Esquire Magazine: Talk To Esquire iPad App
Monday, March 25, 2013
Goodbye clunky annotations, hello seamless voice recognition technology that renders real-time video… I’m sure we’ve all tried to pull something like this off, at least in concept stage, but I can’t remember ever seeing it work seamlessly, let alone without a processing bar. In the next Esquire Magazine, you’ll be prompted to download the accompanying [...]
Continue reading...Google Chrome: The World Wide Maze
Sunday, March 24, 2013
Google’s addiction to creative experiments continues to skyrocket, and with it comes this, ‘The World Wide Maze’ which essentially, turns your favourite websites into mobile controlled pinball meets marble maze games. Click here to start the action, connect your phone, find a site and then play! Very cool work form Google Japan… It reminds me [...]
Continue reading...Google Chrome: The Peanut Gallery Experiment
Thursday, March 21, 2013
I think it’s getting to that point where Google can release just about any old Chrome Experiment and the internet will love it! And here is another example of something super simple, with a little story telling thrown in, that leverages their Web Speech API to turn speech into text in real time, as part [...]
Continue reading...SlideShare: SoDA Digital Trends 2013 Report
Monday, March 18, 2013
Every year, SoDA (the Society of Digital Agencies) unveils the results of their annual Digital Marketing Outlook Survey, along with new perspectives, fresh ideas and real concepts of how organizations are balancing the art and science within their digital agencies. The survey digs into projected budgets, growth opportunities, organizational structure, technological shifts, etc. for digital [...]
Continue reading...Volkswagen: The Search Engine Ad
Sunday, March 17, 2013
Everyone wants to game Google search results for their campaigns, if fact, I’ve seen people submit all sorts of attempts to Digital Buzz, and most don’t work as portrayed, some to do a degree, perhaps once, or for one week… This campaign from the guys at SEA-Team, have attempted to game Google Image Search for [...]
Continue reading...UTEC: The Water Generator Billboard
Tuesday, March 12, 2013
The University of Engineering and Technology in Lima, Peru, wanted to attract new students for the 2013 school year, so they teamed up with DraftFCB and created the world’s very first water producing billboard for a city that sits in the middle of a desert, with almost no rainfall per year, an area where fresh, [...]
Continue reading...Get Your Digital Honey Right Here - Daily!
- Subscribe for your digital buzz fix directly to your email.
|
|
 |
 |
 |
 |
 |
Digital Buzz Partners, Friends & Sponsors!
Become A Digital Buzz Fan On Facebook!
- Infographic: 2012 Mobile Growth Statistics
- Infographic: Social Media Statistics for 2013
- SlideShare: Fortune 100 Social Media Stats 2012
- World's First Real Time Facebook Cover Image
- YouTube: The 5 Second Skip Ad Campaign
- Infographic: Social Gaming Demographics 2012
- Guaraná Antarctica: Ex Lover Blocker App
- Goertz: The Augmented Reality Shoe Store
- Volkswagen Street View Quest: Pin It to Win It
- Infographic: The Evolution of Digital Advertising
- Nitin: Why is every company busy in building battery save...
- user: Where is the digital in this campaign? Digital ...
- Steve C.: Well... this is an interesting concept. I'd be int...
- Norman Sawyer: What a wonderful and unfortunate reality we live i...
- Kainer: Nice marketing strategy. Not THAT awesome but ok. ...
- Audi: The Start-Stop Battery App
- Heineken: The Negotiation Stunt
- Coca-Cola: Small World Happiness Machines
- Live Twitter Tennis: Tweet and Shoot
- Roadtrip Forever: Facebook Connect Experience
- Diet Coke ‘Slender Vender’ Vending Machine
- Antarctica Beer: Turning Beer into Train Tickets
- PUMA: The Dance Dictionary
- Nissan: The Self Healing Paint iAd
- OK GO Presents ‘Say The Same Thing’ App
Tuesday, April 9, 2013
2 Comments