Comments on: ASICS: The Stop Motion Origami Brand Story

By: A história da Asics contada em origamis @ ADNEXT

A história da Asics contada em origamis @ ADNEXT — Thu, 26 Aug 2010 17:24:26 +0000

[...] trabalho de origami mesclado com computação gráfica idealizado pela Nordpol + Hamburg em 2008. O Digital Buzz ressuscitou o vídeo que rapidamente voltou a ser repercutido no meio publicitário. Como eu não [...]

By: JT

JT — Mon, 12 Apr 2010 16:59:05 +0000

I must say this is one of the finest BRAND history pieces I have every seen. Creative and awe inspiring. It creates the “Lovemark” feeling about the brand made popular by CEO Kevin Roberts at Saatchi & Saatchi. Awesome work.

By: Storytelling Narrative Brands: A look at this week's stories

Storytelling Narrative Brands: A look at this week's stories — Fri, 12 Mar 2010 19:15:09 +0000

[...] ASICS: The Stop Motion Origami Brand Story | Digital Buzz Blog “This is an awe inspiring stop motion piece created with origami (and a little CGI) to help tell the ASICS brand story to the world in memory of company founder Kihachiro Onitsuka.” [...]

By: ASICS: Sound Mind, Sound Body… And Origami | Elma+Alt+Shift

ASICS: Sound Mind, Sound Body… And Origami | Elma+Alt+Shift — Tue, 09 Mar 2010 11:38:30 +0000

[...] via Share/Bookmark [...]

By: Tobias

Tobias — Tue, 09 Mar 2010 10:30:48 +0000

Completely agree Claus, a fantastic piece of animation that is undoubtedly very cool! However I’m not sure that I’d choose to spend my marketing budget on a cool viral, having said that, deciding how to allocate budgets in order to create successful promotion can be extremely difficult! http://bit.ly/9R1oRM

By: A história da Asics contada em origamis - SimViral

A história da Asics contada em origamis - SimViral — Tue, 09 Mar 2010 04:54:00 +0000

By: Claus Rodgaard

Claus Rodgaard — Mon, 08 Mar 2010 18:31:01 +0000

Beautifully made but not how I would have spend my marketing dollars/yen.