Archive | January, 2016

SlideShare: 2016 Digital Trends & Predictions

31. January 2016


Just like they do each year, the crew at Soap have rounded up their big predictions for 2016 Digital Trends. Some challenge the status quo while others are rather likely to play out some time soon, but ultimately, these trends poke a little fun at current digital trends and where the world is heading. Who [...]

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Bentley Inspirator App: The Design Experience

27. January 2016


The Bentley Inspirator is a new luxury design and commissioning experience from Bentley, where your facial reactions to specific app content and beautiful design ques shape and guide your way to a recommended specification, inspired by you, and your interests in life. It’s a completely different play for such a luxury automotive brand, and hints [...]

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Jaguar Creates “Actual Reality” VR Experience

24. January 2016


At the “Big Boys Toys” expo in New Zealand, Jaguar took Virtual Reality Experiences to the next level. Introducing “Actual Reality”, a VR experience like no other I’ve ever seen, an experience so real, it might actually just be “real”. With a custom VR Headset, and built into the “6-Axis” hydraulic platform designed to create [...]

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Volkswagen: The Trailer Assist Stunt Video

20. January 2016


This is probably the best stunt/product demonstration you’ll see for a while. And if you haven’t seen it floating through your Facebook feed, then watch it here, as it as deceivingly brilliant, with Volkswagen turning a trailer into a car, and attaching a car to the trailer, backwards, with seemingly the world’s best reverse driver [...]

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Introducing FordPass: The Future of Mobility

17. January 2016


Welcome to the future of Ford. Where you don’t just buy a car, you get access to an entire digital ecosystem of services for being part of the family, as they start to shape the future of the automotive industry, where just perhaps, you won’t even have to own a car with RideShare of the [...]

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Star Wars: Shop Like A Jedi Billboard

15. January 2016


On the even of the launch of Star Wars episode VII, Carrefour in Romania created an interactive billboard that let people shop like a Jedi would. And while it’s nothing more than a basic Microsoft Kinect stunt experience, to the Star Wars fans, it was something different. Shoppers could swipe through just about the entire [...]

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NIVEA Presents The Second Skin Project

11. January 2016


This is Nivea’s Nanotechnology Experiment that allows people to feel a human touch from anywhere in the world. It’s also probably Leo Burnett Madrid‘s Cannes entry for 2016! The experiment shows how technology can create a sense of touch between a mother and son living thousands of kilometres apart from each other, delivering a hug, [...]

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L’Oréal Connected UV Skin Patch Sensors

9. January 2016


Hot off the press from CES, L’Oréal have announced a new, connected UV Skin Patch and companion app called “La Roche-Posay My UV Patch”, and it’s powered by NFC for android, and by image recognition for iOS as the primacy connectivity point for the patch. The patch itself is as thin as a fake tattoo, [...]

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Nikon Launches KeyMission 360 VR Camera

7. January 2016


Well the VR and 360 Cam market is hotting up, and GoPro better watch out, with a big entry from Nikon into the market with their “Key Mission 360″ VR Camera that’s both a water proof action camera and a full 360 VR camera. Shame it has such a horrible name! Unfortunately there isn’t any [...]

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North Face: The NightRay Fest Light Installation

5. January 2016


Never stop exploring, that’s what North Face’s interactive light installation called “Ascent” visualises, an art installation that both blurs and highlights its surroundings in nature, aiming to inspire and excite. A mesmerising sight of smooth lines and soft light, the sculpture creates a harmonious relationship between human aesthetic and the natural landscape in which it [...]

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VertiGo: A Wall-Climbing Robot From Disney

3. January 2016


As if almost out of no where, Disney Research Labs have released a video showcasing a 3D Printed (in part) Wall-Climbing Robot that is more like an all-terrain owning vehicle from a future military prototype, than a Disney research project… But I want one! They’ve called it “VertiGo” and it’s capable of transitioning from the [...]

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Zoolander Fashion Week: Best Social Play 2015?

1. January 2016


With Ben Stiller and Owen Wilson again becoming Derek Zoolander and Hansel McDonald, this time on the Valentino runway at Paris Fashion Week in 2015, they hijacked the show to promote the upcoming sequel to the 2001 comedy “Zoolander.” The faux male models strutted their stuff down the runway flashing that famous, Blue Steel look. [...]

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