Archive | April, 2014

Sublimotion: The Multi-Sensory Restaurant

29. April 2014

17 Comments

Ok Tech-Foodies, it’s time to jump on a plane to the Hard Rock Hotel in Ibiza from May 2014, where you’ll be able to encounter the ultimate luxury dining experience, the most expensive meal in the world at $2,000 per person, which is all part of a sensory theatre by one of the world’s best [...]

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Pedigree: YouTube Ad Revenue Donations

28. April 2014

17 Comments

Pedigree is experimenting with a new way to raise money for its famous ‘Adoption Drive’ campaign, by creating this super cute Doggy video, and enabling YouTube’s revenue sharing model, to make every global view earn money for the cause. So, in doing my part, I’m posting this to not only feature a smart campaign, but [...]

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Look Birdy: The iPhone Camera App For Parents

27. April 2014

19 Comments

Here’s a fun iPhone app from an Aussie Ad Dad. It’s called ‘Look Birdy’ and uses the camera flash and a ‘bird’ noise to attract the attention of kids and animals alike to look at the camera, so you can finally get that perfect photo. Nice one Ben Keenan! Download it here.

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Google Maps: The Street View Time Machine

25. April 2014

19 Comments

Have you ever wondered if you could go back in time on Google’s Street View? Well, now you can with ‘Time Machine’ from Google Maps. A new feature that allows users to view street view images, and then go back in time with Doc Brown, via imagery from past Street View collections dating back to [...]

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Afterguard: Heads Up Display Glasses

21. April 2014

19 Comments

Glass? Well, everyones going to be doing them it seems, with the new ‘Afterguard‘ glasses that bring high-end yacht racing data to your sunglasses. For years, Yachts have been equipped with some of the most expensive and advanced devices and sensors you can imagine, but reading them in real-time, is often the biggest challenge. Wearable [...]

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SlideShare: SoDA 2014 Digital Marketing Report

20. April 2014

20 Comments

Here is the latest report from SoDA, with the H1 Report for 2014. It’s created in partnership with Econsultancy Bi-Annually and includes a total of 736 respondents world-wide, the large majority being senior company decision-makers. It looks at the latest trends in digital marketing for 2014, how agencies and clients are positioned to handle them, [...]

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McVitie’s: Shoot The Cookies Chrome Extension

15. April 2014

13 Comments

A very cool play for a biscuit company, who of course, would hate cookies right? Well, here is McVitie’s #ShootTheCookies Chrome Extension, that allows you to rid your computer of all cookies that track your internet usage… Not as good as Ajax Social Wipes though! Thanks Lou!

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KIA: iPhone Powered Virtual Racetrack

14. April 2014

12 Comments

Check out this cool game from KIA, to promote their very first sports car, it’s called ‘GT RIDE’ and is based on a mobile app that lets you create amazing virtual race tracks in 3D by moving your mobile device around in the real world… Once you’ve hand-made your crazy 3D track, you can instantly [...]

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The Sound Of Taste: An Interactive ‘Sonic’ Poster

13. April 2014

25 Comments

This is what’s know as a ‘sonic’ poster, a bluetooth connected printed posted that communicates with your mobile phone, utilising it as the speaker to bring the poster to life. Grey London have collaborated on an interactive poster that uses innovative ‘touch sensitive’ inks to turn the surface area of the paper into an interactive [...]

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Kellogg’s Crunchy Nut: Late Night Chat Line

10. April 2014

24 Comments

Kellogg’s Crunchy Nut has launched ‘Midnight Spooning’ a campaign inviting people to call a late night chat line or text a smart chat-bot, to have a one-on-one choose your own adventure style experience directly with the brand, created by the guys at VML in Australia. There are a host of YouTube teaser videos that ask [...]

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Introducing The ‘Google Night Walk’ Experience

8. April 2014

7 Comments

Check out this new interactive, rich experience from Google called ‘Night Walk’ where you can explore the streets of Marseille via Google, in a 360 degree, commentated walk through the streets where you can discover unique and interesting details that you would otherwise miss. The experience adds in video, voice, images and interaction to bring [...]

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Game Of Thrones: Bring Down The King

7. April 2014

25 Comments

In a medieval meets modern twist, this installation to promote the new season of Game of Thrones in New Zealand challenges people to tweet #BringDownTheKing that powers a contraption in a town square in New Zealand where a rope tied to a sculpture of King Joffrey, tightens with every tweet… Very cool, check it out [...]

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Gamebuino: An 8-Bit Arduino Powered Gameboy

5. April 2014

15 Comments

Now you can make your own GameBoy with the Arduino powered Gamebuino, an 8-Bit Arduino Powered, Programmable Gameboy tyle console, but it’s almost purely a raw electronics board, and is built as a developer type unit, and you can connect over 100+ of them together to do some pretty cool stuff. Gamebuino is designed to [...]

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Adobe Lights: Real Time Logo Installation

1. April 2014

19 Comments

As part of Adobe’s Logo Remix project, where artists and agencies were asked to reinterpret the brand’s logo, comes ‘Adobe Lights’. Where creatives from Goodby Silverstein & Partners re-created the logo as a physical lights installation with 100 handmade cubes, each correlating to an artist using Adobe software in real time. the installation is a [...]

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