Archive | February, 2014

Polar Beer: The Cell Phone Nullifier

26. February 2014

27 Comments

This might be the most social product ever built. The Polar Beer Cell Phone Nullifier. A product that blocks all cell phone reception, including Wifi, 3G .etc while you’re within 5 feet of the device, so that you can enjoy a good old fashion chat while you drink an ice cold beer. Who wants one?

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DHL: The Trojan Mailing Campaign

24. February 2014

22 Comments

Here’s a great stunt or a killer prank from DHL on its competition. DHL posted huge packages via its competitors, which were wrapped in a temperature sensitive coating, which when cooled below freezing, went black, so that wen they were picked up it was purely a back box to deliver! However, once they started to [...]

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Coca-Cola: The Social Media Gard

20. February 2014

32 Comments

This is Genius. Pure Genius. And by that I mean I probably need one, and so do the millions of other people who stare into phones in all social scenarios! The Social Media Guard takes the “social” out of media and puts it back into your life. There’s not a lot more to say, apart [...]

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Terre des Hommes: Sweetie

19. February 2014

20 Comments

Have you ever heard of webcam child sex tourism (WCST)? It’s basically men from rich countries pay children in poor countries to perform sexual acts in front of webcams. While tens of thousands of kids are abused in the Philippines alone, there have been only six men who have been ever charged. When the creative [...]

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The Dalí Museum: Staring Challenge App

18. February 2014

25 Comments

Here’s a new piece of work for The Dali Museum in Florida, with an app that lets you “compete” against Dali himself in an old ‘staring contest’… You can challenge some other people too, including the likes of Andy Warhol. It’s a little bit quirky. And there is a 2 hour demo if you really [...]

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Coca-Cola: The Invisible Vending Machine

17. February 2014

25 Comments

Over the last couple of years we have seen lots of vending machine ideas. Some of them were smart but the rest was just ordinary. For the past Valentine’s Day Coca-Cola found another way to surprise us with their mighty happiness spreading machines. This time they made ”The Invisible Vending Machine”, which became visible only to [...]

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The World’s Fastest Robot: Table Tennis Duel

16. February 2014

19 Comments

This is such a tease, but on March 11, 2014, we’ll see the world’s fastest robot in action against an all time table tennis superstar, Timo Boll, who’ll enter a duel with the robot, in what I’d like to say would be to the death, but I suspect it’s only to see who can return [...]

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Lidl: The Valentine Kiss Detector App

14. February 2014

25 Comments

Here’s a little play for Lidl, a supermarket chain, just in time for Valentines Day, with an app that detects ‘Kissing’ and awards $50 store vouchers, throughout Romania and the wider region. Just get the app, grab a kiss and try to score a voucher this valentines day. You can participate here. By the guys [...]

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Facebook ‘Like’ Fraud: The Video Explanation

13. February 2014

25 Comments

Ok, so this video has 1m views in 48 hours, and provides a pretty deep and interesting look at Facebook ‘Like’ Fraud. The worst part is, it’s almost impossible to dismiss if you’ve created and run your own Facebook page, and even myself, as I post this video, I’m thinking, damn, that’s exactly what I’ve [...]

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Heineken Valentines Day: Date In A Box

11. February 2014

30 Comments

Here they go again. For 2014, Heineken is launching ‘Date in a Box’ for Valentines day. It is a box. A glittery, red box. Inside, there’s a date. An adventurous mystery date. It’s a #DateInABox that can only be opened if your man is prepared to instagram his feelings this valentines day. If he does, [...]

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Toyota: Try My Hybrid

9. February 2014

27 Comments

The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Facebook) test drive their Hybrid. We are told that Toyota Hybrid owners are Norway’s most satisfied car owners. [...]

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Lakemaid Beer: Delivered by Drones

5. February 2014

26 Comments

Buy a drone. Get a GoPro. Film it delivering something. Get massive PR. That’s a pretty simple equation, so why don’t more people do it? Oh way, they do! And here’s another one, this time it’s a beer delivery, a slightly popular subject, from the guys at Lakemaid Beer. Who got a call from the [...]

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belVita: The Morning Win TrophyBot

4. February 2014

30 Comments

A little random, a little refreshing. belVita is a breakfast biscuit that gives you steady energy in the morning. So what comes out of that? A twitter campaign of course, designed to give people custom 3D printed trophies for the little things they do in the morning. The call them #MorningWin moments. The best tweets [...]

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Oculus Rift VR: The Gender Swap Experiment

4. February 2014

18 Comments

So you’ve heard of the Oculus Rift Virtual Reality Goggles right? Well, they are pretty immerse, so what would happen if you created an experiment that put the POV of a male, and swapped it with the POV of a female, and then broadcast each others view into the Oculus Rift Goggles? Well, you’d call [...]

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Apple iBeacon: Brining Art Galleries To Life

2. February 2014

27 Comments

Aside from pushing offers and discounts, Apple’s new iBeacon technology provides a whole different way at creating native location based interaction with iOS devices, and this example from Rubens House Art Gallery in Antwerp gives a taste of what’s to come! Using Estimoate iBeacons, the art gallery has created location based beacons that interact directly [...]

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