Archive | January, 2014

Kia Australia: Game On Tennis App

9. January 2014

33 Comments

Kia has kicked off this year’s sponsorship of the Australian Open with his interactive campaign challenging viewers to return the world’s fastest serve by using their mobile phone. The interactive game, designed by mobile solutions agency Mnet, allows viewers to return a high-speed tennis serve live from their TV. The game requires viewers to use [...]

Continue reading...

SlideShare: Global Digital Statistics 2014

8. January 2014

20 Comments

Here it is, the 2014 Global Digital Statistics, Stats & Facts SlideShare presentation from the guys at We Are Social. It comes in at a small, 183 pages of seriously useful data to help set the picture and verify trends for 2014. It features 2014 Digital Statistics, Stats and Facts like; 2.5 Billion People are [...]

Continue reading...

Coca-Cola: The Wrapping Paper Billboard

7. January 2014

17 Comments

Showing that cool billboards don’t always have to be digital, this one from Coca-Cola is not just smart, but it’s perfectly on brand, in a way customers want to interact with the company. The Wrapping Paper Billboard saw hundreds of people able to walk past to grab a full sheet of ‘Open Happiness’ wrapping paper [...]

Continue reading...

Samsung: Drive Safe Mode App

6. January 2014

21 Comments

Samsung in Singapore has created ‘Eyes On The Road’ an app they say activates a ‘Drive Safe Mode’ when you’re in the car, stopping all call, texts, push notification alerts .etc The app uses sensor fusion technology, and automatically detects motion at above 20km/hr, activating ‘Drive Safe Mode’ where all calls, texts, push notification alerts [...]

Continue reading...

Sound Waves: An Interactive Art Installation

5. January 2014

23 Comments

This interactive art installation is a few years old now, but you’ll love it all the same. An artistic experiment to showcase sound waves like you’ve never seen them before, with a 7×7 grid of audio speakers that have been rigged up with fog generators, which in turn, puff up into the air with each [...]

Continue reading...

Publicis: The More The Merrier Video Experience

4. January 2014

27 Comments

Before we kick off into 2014 posts for the new year, I thought we’d post this final and pretty cool Xmas card from Publicis, created by Bridget and the guys at DigitasLBi. They got geek on to create a facial detection algorithm that counts how many people watch the video at once, and #TheMoreTheMerrier is [...]

Continue reading...

Infographic: State of Social Media 2013

3. January 2014

41 Comments

Here’s a great Infographic that shows the state of social media in 2013. It’s a great reminder of how quickly the world of social media evolves around us and how much can happen in 12 months. A few milestones include: The launch of Vine in January to Vine becoming the most downloaded app in April Instagram [...]

Continue reading...