Archive | November, 2013

Infographic: Social Media Stats 2013

14. November 2013

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Here’s a great infographic created by Digital Insights that covers all the latest Social Media facts for this year, including figures, numbers and statistics. Some of the highlights cover: 4.2 billion people use their mobile device to access social media sites There have been over 10 billion Facebook apps developed so far 28% of Retweets on [...]

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Puma Run Navi App: Explore A New Route

13. November 2013

35 Comments

Pumpa challenges the norm with this new app, and asks why does running have to be all about distance performance? Introducing ‘Puma Run Navi’ an app that helps you navigate your city to create great runs every time you want to get out there and exercise! Set a distance target, choose your mood and the [...]

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Need for Speed: Ken Block’s Gymkhana SIX

12. November 2013

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He’s back and this time it’s all about creating the ultimate gymkhana grid course. Earlier this year we saw Ken Block in action on the slopes with the GoPro Ad in Russia and now he’s returned with Gymkhana 6, straight off the back of his new signing as advisor for Need for Speed game makers, The goal [...]

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ReThink: 3D Print Your Gold Cannes Lions

11. November 2013

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Agency networks spend millions of dollars on award shows like Cannes Lions every year, needless to say how much is spent in head hours making the case study videos! So creative agency, Rethink, thought they’d try something just a little different this year… And printed their own awards, making them the most awarded agency in [...]

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SlideShare: SoDA 2014 Digital Trend Predictions

10. November 2013

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This is the second report (or H2) from SoDA this year, and in this edition, they start to predict key digital trends for 2014. The SoDA report includes 22 insight essays, 18 exclusive case studies and two in-depth interviews with brand leaders set the scene for digital in 2014. Enjoy!

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HUDWAY AR App: Drive Safely

7. November 2013

38 Comments

Introducing the latest in-car technology for drivers looking to navigate the road with two hands on the wheel. This Augmented reality app the ‘HUDWAY‘ uses smartphones to outline the road ahead with turn-by-turn directions, and displays it on the windshield using head-up technology – details like speed, distance, and driving instructions are displayed in different [...]

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ASICS: The Ultimate Treadmill Challenge

6. November 2013

23 Comments

Marathons are long, slow, boring races right? Well, maybe that’s what you think, until you realise just how fast they run every kilometre, for 42kms straight! Check out this ambient installation that challenges runners in the lead up to the NYC Marathon, to try and keep up with one of the worlds best Marathon Runners, [...]

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SNCF Railways: Interactive Doors To Europe

5. November 2013

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Imagine if you could be connected from one holiday destination to another in real time, well, that’s exactly what SNCF Railways did for their latest campaign, ‘Europe, It’s just Next Door’. They placed interactive doors across prominent tourist locations in Europe, where each door hid full-bleed LED Screens, connected live to other parts of Europe, [...]

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Virgin America: The Safety Dance Video

4. November 2013

28 Comments

Virgin America’s #VXsafetydance video is tearing up the internet right now, with over 4 million views in just a few days. It’s Interesting. Addictive. Highschool-Musical-ish. And actually got me to watch the full 5 minute video. Sure, a tonne of people are bagging this out. But they all watched it, and probably shared it to [...]

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Adobe: Click Baby Click Campaign!

4. November 2013

28 Comments

This is quite a funny play from Adobe, for their ‘Marketing Cloud’ product with a video that tells the story that’s not so uncommon; tonnes of traffic, unanalysed, typically from sources that don’t really drive value for the site/campaign it’s trying to target, leading to assumptions of performance… And while slightly dramatised, it acts a [...]

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