Archive | March, 2013

Volkswagen Smileage: Socialising Road Trips App

11. March 2013

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Volkswagen Smileage is an app that is set to socalise your road trips! Powered by the guys from Google Labs in partnership with Deutsch LA, the App syncs with your drive, has the ability to connect in multiple people, combining their photos, milage, checkins, comments and the like, into a Smileage score, which also aggregates [...]

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15,000 Volts: An Art Experiment

10. March 2013

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Something a little bit different, but beautiful all the same, is this art experiment using 15,000 volts going through what looks like plywood, creating some amazing visuals as the electricity erodes the wood, burning root like trails that randomly connect. A very very cool experiment.

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GAME: The Future of Golf App

7. March 2013

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If you’re a golfer, this could become you’re next favourite toy. GAME GOLF is a new connected product set that automatically tracks, maps and records your entire round of golf. Puts you against your mates, the course or the world and lets you share your victories. The concept, which has so far raised over $100,000 [...]

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Dove: Thought Before Action Photoshop Plugin

6. March 2013

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I’m not quite sure if Photoshop Actions are used by retouchers on images like this these days, but the guys at Ogilvy Toronto have produced an interesting stunt reminding creatives, that Dove encourages ‘True Beauty’, by seeding a pre-packaged Photoshop Action that was disguised as ‘Beautify Action’ which when used, reverts any retouching to bring [...]

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OREO: The Separator Machine

5. March 2013

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You know you’ve thought about it before, wondering how to separate the cookies from the cream, maybe because you like it separated, maybe because you don’t like the cream, who knows, we’ve all done it, just not like this…! In a very cool video (viral? how many views do you need for something to be [...]

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ConnBox: Physical Video Box From Google Labs

4. March 2013

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Meet ConnBox. The Physical Digital Video/Voice Box prototype from Google Creative Labs and BERG, the guys who created ‘The Little Printer‘, which was largely prototyped during 2011/2012 as a series of experiments into what the future experience of a video calling device could become, with this video release just a few days ago. What do [...]

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Nike: 8 Interactive Store Windows at Selfridges

4. March 2013

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Most of you guys would remember the ‘Nike+ Innovation Center’ that was housed at Selfridges during the London Olympics, but what you might not have seen, were the 8, interactive/reactive kinetic window installations that helped to drag customers into the store. From Kinetic drops that react to people walking past, to dunk-height jumping challenges and [...]

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Google Chrome: Super Sync Sports Mobile Game

1. March 2013

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Google Chrome UK have just released this new Chrome Experiment called ‘Super Sync Sports‘ which, as the name suggests, allows players to sync their mobile phones and tablets to be used as a remote control. Once you’ve chosen a game, you’ll use your mobile to run, swim and cycle your way to victory, whilst the [...]

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