This might be the weirdest thing you’ll see this week, but trust me, once you get past the artistic design (yes, this is actually just an art installation), you’ll think it’s pretty cool. The Decelerator Helmet is designed to create a real time, slow motion effect for the person wearing the helmet. Sitting inside is [...]
Continue reading...27. November 2012
We’ve all seen a tonne of different ‘Virtual Test Drive’ campaigns from around the world, but I can’t remember ever seeing one like this… For the launch of the new Hyundai i30 in South Afarica, iLogic Agency have created this Virtual Test Drive Game with the aim of injecting ‘fun’ into what is normally a [...]
Continue reading...26. November 2012
Brining the power and populairty of instagram to physical objects is a growing trend, and this seriously cool little Kickstarter project is jumping on the bandwagon of other Instagram Kickstarter projects in the funding pipeline… It’s called ‘Projecteo’ and is perfect for techno-geeks and hipsters alike, it’s a tiny Instagram Projector powered by a single [...]
Continue reading...26. November 2012
The Creators Project have teamed up with Evan Boehm at Nexus Interactive Arts to create a beautiful, interactive, WebGL and HTML5 film called ‘The Carp and the Seagull‘. This short 3D environmental film made in WebGL immerses you in a world where mythical beings accompany you on a dark journey through the spirit realm. The [...]
Continue reading...22. November 2012
Perhaps the most ridiculous yet fantastic and halarious piece of 8-bit advergame madness I’ve seen this year, is this piece from Old Spice called ‘Dikembe Mutombo’s 4 1/2 Weeks to Save the World’ game which starts on YouTube and is played out on a microsite here. Weirdly, the entire thing is tied into a live [...]
Continue reading...21. November 2012
Well, here we go again! The super world famous Socialnomics “Social Media Revolution” video #4 is here and has been updated with all the latest 2012 stats. Created by the social guru, Erik Qualman from Socialnomics, the video is an animated infographic telling the story of how social is taking over the world through an [...]
Continue reading...21. November 2012
Digital Strategy is a pretty hot topic right now as traditional planners the world over attempt to dive in whilst digital producers, tech producers, grads, account directors and user experience gurus are all starting to play in the same sandpit, looking for the same tools… But what tools right? There are a million of them, [...]
Continue reading...20. November 2012
Here is another amazing Google Chrome Experiment… This time, the guys from Google’s Data Team, have mashed up a tonne data, info and visuals from NASA, the European Space Agency (ESA) and Wikipedia to literally map the 100,000 stars closes to our very own sun! Which as they note, is just a tiny fraction of [...]
Continue reading...19. November 2012
You experience them every day, but you just probably haven’t thought to categorise them like this, well, our friends at Soap have and here they are for your enjoyment! Introducing the 36 Faces of Facebook Fans, and in-depth study into the 1 Billion Facebook Fans and their social actions which have lead them to be [...]
Continue reading...18. November 2012
I’m sure there are a few of you who’ve been waiting for this a long time, but here it is, Google’s brand new, global, Alternate Reality Game called ‘Ingress’ which places you and your smartphone in the middle of a global mind control battle that you’ll fight out in real life, where ever you live… [...]
Continue reading...15. November 2012
Another great idea from the students at Miami Ad School, this time for the Salvation Army. Imagine if you could donate your old iPhone Apps that you no longer use, and have their value donated directly back to a charity, just by dropping them into a Donation Box app on your phone! And while perhaps [...]
Continue reading...13. November 2012
This format isn’t exactly new, but you’ve also probably never seen quite a line up like this all in one piece of content… Red Bull Kluge is the next instalment of ‘Athlete Machines’ meet domino challenges featuring a host of Red Bull sponsored athletes. It starts slow, and some parts are probably a little forced, [...]
Continue reading...12. November 2012
Here is a really cool Google Chrome Experiment called ‘Jam With Chrome’ where you can invite friends into a live ‘JAM’ session to play across an array of instruments and collaboratively create music from a Chrome browser anywhere in the world on just about any device. Adding a friend generates a unique short url specific [...]
Continue reading...10. November 2012
This Buyral video has been kicking around for the last week and I’m sure you’ll all appreciate it! A spoof of how agencies from around the world get their YouTube videos to go Viral… Well, as you’ll see in this video, it’s just as you probably expected, with professional clicking networks the world over, using [...]
Continue reading...8. November 2012
Microsoft may be under legal fire for the Live Tile functionality in their Windows Phone 8 and Windows 8 OS, but that will not stop them from promoting the hell out it. In fact, Microsoft just partnered with Norwegian electro rock band Datarock to bring Live Tile functionality to unsuspecting Oslo residents. The clueless pedestrians [...]
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28. November 2012
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