Archive | November, 2011

Toyota: The Fastest Painted Website

21. November 2011

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Now this is pretty cool. This ‘making of’ video shows how Toyota have created a painted website that streams in real time. The site will be live until 26th November and you can interact with the site and see real time results. If you ‘Like’ or ‘Tweet’ you can see the site light up. Check [...]

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Disney: Augmented Reality In Times Square

21. November 2011

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Things are heating up in the Times Square visual overload arena! This time with a new Disney Parks Augmented Reality Billboard experience that spans across Times Square. Disney have taken over the entire American Eagle Outfitters digital billboard set and then across the road have installed the Augmented Reality experience featuring all of their popular [...]

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Toyota Scion: Microsoft Surface Experience

20. November 2011

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If you are headed to any of the upcoming Auto Shows late this year or in 2012, chances are you’ll get to play with the “Scion Surface Experience” showcasing Toyota’s new all electric brand of cars on the latest Microsoft Surface tables. Created by the guys at JUXT Interactive. At the Scion stand, you’ll get [...]

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Ultimat Vodka: Social Life Audit Facebook App

18. November 2011

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Here’s a Facebook app that analyses your actual social life rather than your online social life. Polish vodka brand Ultimat (No, that’s not a typo!) worked with developer StinkDigital to create The Social Life Audit. Once you allow access the app aggregates a vast amount of your details to create an infographic style audit of [...]

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Mercedes-Benz: Escape The Map Advergame

17. November 2011

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Mercedes-Benz UK are running a pretty interesting campaign called “Escape The Map“. It’s lead by a TVC challenging a much younger demographic to jump online and play the “Escape The Map Game”. I’ll be honest, it’s a pretty weird game, and that’s a dam expensive car, but you have the chance to win a new [...]

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Facebook Timeline: Visual Check-In Logos

17. November 2011

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With Facebook’s new timeline you’ll have seen all sorts of creative ways to use the new header space. But what about that huge MAP page? Well, the guys from Publicis e-dologic in Israel thought they’d try to experiment with something a little different, creating Check-In logos!

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Prisma 1666: Interactive Light Installation

16. November 2011

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Remember the famous light refraction experiment in 1666 by Sir Isaac Newton? Ok, I don’t either… but it’s widely considered as a landmark discovery in the study of optics and color theory, which I’m sure we are all pretty thankful for! The Prisma 1666 experiment is an interactive light installation made of 15 triangular crystal [...]

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B-Reel Eels: Mobile Projection Mapping Game

16. November 2011

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R&D has to be one of the most important internal investments an agency or brand can make, prototyping what’s not been previously done get everyone excited. It’s pretty clear B-Reel do a tonne of this, and here is the workings of their super cool Multiplayer Mobile Projection Mapping “Snake” Game, that’s played in real life [...]

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JCPenney: Voice Message QR Code Gift Tags

14. November 2011

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IF ever there was a cool use for QR codes (not just practical), this might just be it. JCPenney’s new “Who’s Your Santa” campaign has a QR code extension for 2011, where everyone who buys a gift for Xmas will receive a unique QR code Gift Tag or “Santa Tag” as they are calling them… [...]

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Nokia: The HumanForm Concept Phone

14. November 2011

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This maybe a tad far fetched, but it’s the latest Nokia concept phone of the future, created out of NRC, Nokia’s Research Centre continually looks at where the latest in technology can take their devices and on this occasion, they’ve looked at where their nanotechnology work can create new users experiences through flexible, translucent screens. [...]

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