industry news, social media, insights, and other great digital trends from all over the world.
Archive | August, 2011
Google: Uncover Your World AdMob Experience
I’m a huge fan of 3D printers, so this really hits the spot! It’s Google’s new campaign called “Uncover Your World” created to promote the Google Search app on iPhones via a rich media banner campaign on their AdMob platform. The whole experience has been created in real-life with 3D printers, set on a stage [...]
Continue reading...iPhone 5 Concept Features Showcase
31. August 2011
So chances are you might have already seen this, but for those who haven’t, here is a very (very) futuristic look at the iPhone 5 might just be, or at least what animation studio Aatma Studio wishes would be released in the upcoming iPhone 5. At first glance it’s perhaps somewhat remotely believable that Apple [...]
Continue reading...1800 Flowers: Flowers From Facebook Friends
30. August 2011
Here is a great initiative from 1800 Flowers who are well known as a pioneer in social commerce, being one of the first to launch a Facebook store. So to showcase their same day delivery capabilities, they’ve come up with a great idea demonstrating it with birthday notifications. They’ve created an app that lets you [...]
Continue reading...Touchanote: NFC Technology Meets Evernote
28. August 2011
Hands up if you use Evernote? Now keep it up if you have a NFC phone? Didn’t think so… BUT, that’s all going to change over the next 12-18 months, with hopefully (but don’t hold your breath) the iPhone 5 getting NFC and more and more Android devices to be rolling them out. Either way, [...]
Continue reading...IKEA Happy To Bed: YouTube Social Experience
28. August 2011
IKEA in the UK has launched an interactive social experience on YouTube. The above video is the ad to launch the overarching campaing around IKEA having everything to get you happy to bed, but the real fun is on their YouTube channel, where they’ve extended the idea with Facebook Connect. It starts with a room [...]
Continue reading...Red Bull Films: Parkour in Mardin, Turkey
28. August 2011
Here is a little eye-candy for Monday, with the latest Parkour short film from Red Bull! Now I must admit, I really don’t understand Parkour, actually I just don’t understand the crazy people who can actually pull this off, needless to say I do wish I could jump walls in a single bound. Crazy or [...]
Continue reading...YouTube Content Mixer Comments
26. August 2011
Here is a neat little idea for Caja de Ruidos, a leading music production company in Argentina, who’ve set about showing everyone how to create their own personal, interactive mixers for any video on YouTube, enabling people to create their own experiences in YouTube’s comments field. While most of us might know how to use [...]
Continue reading...Introducing The Google Catalogs Tablet App
25. August 2011
So I guess we have all probably been expecting this from Google… A Catalog app that aggregates the worlds leading brands and retailers under one little screen, providing a rich, interactive shopping experience, that will also deliver Google a whole new revenue stream The app allows you to flip through catalogue pages as you’d expect, [...]
Continue reading...Cadbury Spots v Stripes Blippar AR Gaming App
24. August 2011
Cadbury have launched a world first Augmented Reality gaming app that is activated via their chocolate bar packaging, utilising Blippar’s image recognition technology and AR app platform. The game itself is called Spots v Stripes, a simple, seemingly addictive game that has you smacking ducks as fast as you can, before sharing your best scores [...]
Continue reading...Video: The Social Media Intern on ROI
22. August 2011
I thought I’d post this for a little fun… It’s Eric Qualman’s (author/creator of the wildly successful Socialnomics books/videos) animated take on what a lot of businesses seem to be doing in regards to social, by putting on social media interns! The video has a light hearted stab at CMO’s and CEO’s about how they [...]
Continue reading...Infographic: Instagram Facts & Stats
22. August 2011
Since it’s launch into the Apple store back in early October last year Instagram has exploded, reaching 1 million users in just over 2 months (something that took Twitter over 2 years). It’s now growing twice as fast as Flickr. This great Infographic from Followgram shows the journey that Instagram has taken so far. Some [...]
Continue reading...Volkswagen BlueMotion: Real Time Roulette
22. August 2011
Volkswagen have turned a Norway road into a real time game of roulette using Google Maps. In order to highlight the main feature of the new Golf BlueMotion car (it’s low fuel consumption), in a meaningful and memorable way to consumers, Volkswagen created the BlueMotion Roulette game. To do this they drove a Golf BlueMotion [...]
Continue reading...Mill Touch: Projected Touch Screen Experience
18. August 2011
Here is a behind the scenes look at how The Mill, one of the worlds best post-production houses, brought to life their entire back catalogue of creative work via a projected touch screen installation. It’s a great little piece telling the story of how they built the installation, but looking past that, the interaction, the [...]
Continue reading...IKEA: The World’s Most Liked Showroom
16. August 2011
IKEA do some very cool social work around the world and here is one of their simpler, but just as innovative ideas, this time around the social shopping phenomenon, created by two young advertising students Jeena and John from the Willem de Kooning Academy in Rotterdam. It takes a simple notion of utilising Facebook “Like” [...]
Continue reading...Frijj: You LOL You Lose Advergame
15. August 2011
This new advergame from Frijj utilises an interesting mashup of funny, weird and seriously bad YouTube videos with webcams and facial recognition to create the “You LOL You Lose” app. The advergame pits you against friends from your social networks, in a challenge of who can keep a straight face for the longest period of [...]
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31. August 2011
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