Archive | December, 2010

What Are Your Thoughts On Virtual Goods?

8. December 2010

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This is a pretty random article post (particularly the video!), but I’d really love to hear your thoughts on the world of virtual gifts. I was stunned to read an article on Mashable tonight about a social game called “Pet Society” that sells over 90 million virtual gifts a day, that translates to over 30 billion [...]

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Decembeard: Grow Your Own Santa Beardy

6. December 2010

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With our snail mail cards going out today, I thought it was time to show you guys our agency Christmas card for 2010. Movember is so last month, so we called it Decembeard, an Augmented Reality app that lets you grow your very own super realistic Santa Beardy in just seconds, with the marker in our client snail [...]

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Vodafone’s Power Pinata Facebook Challenge

5. December 2010

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Last week I was sent a seriously weird package from the guys at Host in Sydney, inside was a wrestling mask complete with an attached cape and a note asking if i’d ever seen a robot smash a piñata with a baseball bat! Unfortunately I’d not been so lucky, so I accepted the invitation to go on a mysterious trip this [...]

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GE: Ecomagination iAd Campaign

2. December 2010

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Check out GE’s first ever iAd. It’s called “Simple Harmony” and is part of the Ecomagination campaign that focuses on helping people, nature and industry coexist in harmony. The iAd experience is quite quirky, with catchy lyrics and funky animation, but the app is still educationally driven with people shaking, swiping and spinning parts of [...]

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Digital Death: Celebs Go Dark For Charity

1. December 2010

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There have been all sorts of interesting awareness campaigns happening across the globe to support World AIDS Day. In Australia, Bono helped paint the Sydney Opera House and Sydney Harbour Bridge Red, while in the US they’ve been running this very cool donation campaign called “Digital Death” where some of the world’s most famous celebs have stopped [...]

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