Archive | March, 2010

Infographic: Mobile Is Changing Social Media

31. March 2010

37 Comments

This is another interesting infographic, this time around how mobile is shaping the way social media is consumed. It’s interesting to see that from these stats, 25% or more than 100 million facebook users access from a mobile phone, and those who do, are twice as active on social networks compared to people accessing from [...]

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DIESEL: Shopable Spring Video Catalogue

31. March 2010

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Diesel has just launched their 2010 Spring / Summer Catalogue and have followed a growing trend of creating an interactive video catalogue that allows you to shop inside that experience. While this is a nice execution, the video itself is pretty funky, and the interactivity very cool, the actual shopping experience is clunky and pretty [...]

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iPad App Demos: Keynote, Mail, iBooks & More

30. March 2010

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Apple today released a series of detailed iPad App demos on YouTube showcasing the top features of every app you’ll get standard with the iPad. I was pretty keen to see exactly how Keynote, Safari and Mail would work, as they will probably be three of the most used apps from a professional point of [...]

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Eye Candy: A 22 Megapixel Interactive Wall

30. March 2010

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I love these sorts of things, like I’m sure most of you do, so I thought I’d post up this piece of eye candy from the university of Tromsa in Norway. While this interactive wall is actually already 5 years old, you rarely get to see it in action, let alone with a 13.3 gigapixel [...]

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Email Marketing: The World’s Largest EDM!

29. March 2010

20 Comments

I get sent a lot of great digital work every day, all of which I get to quickly scan before reviewing in more detail later each night. For some reason I rarely get sent great email marketing campaigns to showcase, but this EDM (created by Pmweb) to promote the leading waterpark in Brazil has to be one [...]

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Nokia – Conversation is the new Conversion

28. March 2010

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It’s been awhile sine I’ve posted a slideshare presentation, mainly because they always create some weird JS error on the main blog page, so thankgod most of you use FF or Chrome, both browsers that are smart enough to skip over it! This presentation is by Arto Joensuu, Head Of Digital Marketing at Nokia. It’s [...]

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Case Study: The Jesus KIT KAT Viral Campaign

28. March 2010

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I think this is a great viral campaign case study for anyone thinking of diving in to create viral content. The first thing you’ll learn, is that viral doesn’t have to be a funny video posted on YouTube! This is the (now) famous, Jesus Kit Kat Viral Campaign that was launched last year, and talked [...]

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Infographic: The Top DOT COM Fails!

27. March 2010

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I thought we might look back in time to the great DOT COM bust with this very cool infographic from VisualEconomics that shows 14 of the biggest dot com business fails. While the chart is very basic, it was crazy to see the money pored into dot com businesses and how quickly it was blown! [...]

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FITC: The Last Advertising Agency On Earth

26. March 2010

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This is a great little promo video for a Friday night! Created by Flash In The Can (FITC, who run amazing events where technology meets art and advertising, along with annual awards) this little video showcases what the last advertising agency on earth might look like and when it became extinct… Ok, so it’s not [...]

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Adobe CS5: New Content Aware Fill Tool

25. March 2010

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If you love Photoshop, you’ll be in love with this new tool due out in the April release of Adobe CS5. It’s called the “Content Aware Fill” tool and is about 1000x smarter than your spot healing brush. It can now calculate a much more realistic visual of what is behind any object, so removing just about anything [...]

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Earth Hour: Lights Off YouTube Viral

25. March 2010

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This is the latest Earth Hour campaign for the March 27th event, and aims to raise awareness of the need to reduce the earths power consumption. For this, WWF teamed up with Hot Chip and The Viral Factory to create a stop motion animated video that is dynamically controlled by the light in your room and a [...]

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Flame It Microsite: How To Train Your Dragon

24. March 2010

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This is quite a cool digital campaign by StruckAxiom called “Flame It” for the latest DreamWorks movie “How To Train Your Dragon”. It taps into everyones destructive urges and allows you to literally flame anything you can think of online… Check it out here. Friends Facebook pages, twitter accounts, blogs, news or shopping sites, anything! Start flaming and it [...]

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Opera Browser To Launch on iPhone & iPad

24. March 2010

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This might be what lots of you have been waiting for, a browser (any browser!) that isn’t safari, for the iPhone and probably the iPad. Today, Opera have officially submitted the new Opera Mini 5 browser app to Apple for approval, if it gets through or not is another story! The Opera Mini 5 browser brings [...]

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Toyota Auris: Multi-Marker Augmented Reality

23. March 2010

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Toyota Europe, with Saatchi & Saatchi Germany have launched a new campaign that provides users with a unique Augmented Reality experience through the ability to create their own AR environment by printing various markers from a range of available objects on the website. Users can integrate as many markers as desired to create the ultimate [...]

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The Virtual Homeless: A Digital Installation

22. March 2010

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This is a pretty moving piece from Pathways To Housing & Sarkissian Mason depicting a “virtual” homeless man projected onto a wall in NYC, shivering from the cold of a sleepless night, alone, outdoors, he is just one of 40,000 similar people that are homeless in New York. The campaign to raise awareness hope to create interaction with someone [...]

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