Seeing I missed the chance to post a Christmas message, I thought I better get in early to wish everyone a Happy New Year! I’ll be amongst a million plus people on Sydney Harbour watching what is probably the worlds best fireworks display, or a least the best venue anyway! So make sure you check [...]
Continue reading...22. December 2009
This is a little old now, but I’ve been meaning to post it for months! It’s the iSpy Levi’s Twitter Campaign Case Study from their innovative social play earlier this year. Levi’s sent out hand selected people in their signature jeans across Australia and New Zealand while clues were released through twitter as to their [...]
Continue reading...22. December 2009
Last year The Firehouse Agency created the Christmas Pickle video which was hugely popular and for 2009 they’ve re-invented the old Austrian legend of The Story Of The Christmas Krampus. It’s a beautifully designed and well executed short animation, but I just can’t get last years Christmas Pickle Carol out of my head after watching it [...]
Continue reading...20. December 2009
Ok, so you’ve conquered guitar hero standard edition, next up is the Christmas Lights version complete with garage door and front yard view with thousands of lights! This is a viral video circulating at the moment and has clocked up about 1 million views in the first week online. Firstly, it’s real. The game was setup by Ric Turner, [...]
Continue reading...20. December 2009
In a move that’s completely different to Shane Warne’s hair ads, Ashley & Martin (Australia) have launched a new social campaign called “Bring It Back”. It’s a blog that lets you post something you’d like to bring back into existence – foods that have stopped being made, a tv series etc. The idea is that [...]
Continue reading...19. December 2009
This is the carbon neutral Christmas Card from Saatchi & Saatchi World Wide who are offering a service to help lower the impact of paper, printing and transportation in the Christmas peak! It also works towards their True Blue sustainability goal. The Christmas Kiss card lets you select a person from around the world to [...]
Continue reading...19. December 2009
Coca Cola Australia has launched the new “Coke Summer Blast Game” that ties in with the wider summer campaign featuring people enjoying summer on islands and water based activities. Created by Ogilvy Sydney & Boffswna it takes on the style of dynamics engine that made games like Microsoft’s Paper Plane Game world famous amongst many [...]
Continue reading...19. December 2009
Glue London have continued the twitter Christmas card theme and then stepped it up a notch with this “Tweet A Wish This Christmas” app that allows you to tweet a wish and have it instantly added as a star on the animated sky. You can read everyone’s tweets as they come in or jump back [...]
Continue reading...19. December 2009
Achtung! launched a pretty cool new campaign for Chocomel Hot on Hyves. During these cold months of the year you are able to throw snowballs, carrots and other stuff you put on or in your snowdoll at your online friends. The campaign was an immediate hit! Over 10 million snowballs have been thrown already. You can even [...]
Continue reading...15. December 2009
It’s that time of year and the Most Contagious 2009 magazine has been released to the world. It’s full of inspiring content from technology and integrated campaigns right through to online, viral and outdoor. If you’ve never spent the time to read it, now is that time! Make sure you play it full screen or download it [...]
Continue reading...15. December 2009
I stumbled across Jim Carrey’s crazy new website today and it’s wild – exactly how you’d expect the inside of his mind to work! It’s a re-toucher’s masterpiece mixed with full video, amazing sound effects and some very Monty Pythonesque scenarios. Seriously, the visuals are amazing. You’ve kind of just got to go there to experience it. I spent about 15 [...]
Continue reading...14. December 2009
I’m not yet sold on QR codes, but I’m warming pretty quickly. QR codes are huge in Japan, but in places like Europe, America and Australia, they are still just scratching the surface… Well that will be the case until Google rolls out their new “Google Favourite Places” program for local businesses around the world, [...]
Continue reading...13. December 2009
IKEA have just launched an iPhone app for their 2010 Catalogue, so I thought we’d take a look and see it if lives up to the usual IKEA hype! The IKEA iPhone app is big, with over 375 pages and comes in at a decently large 35mb download, courtesy of the tonnes of large images on show. [...]
Continue reading...12. December 2009
Possibly the weirdest promo video yet by Google, but it just might also be the coolest and most innovative! They’ve engineered real world scenes to demonstrate the key features of the Google Chrome browser. With over 250,000 views on YouTube in two days, it’s on track to top the viral video charts this week. The video reminds [...]
Continue reading...10. December 2009
This is the Wieden + Kennedy London interactive Christmas card from last year where they setup an interactive installation on their front doors that allowed anyone to walk up and automatically have their photo taken and superimposed onto various characters in the window. You could then go online, find yourself, create a personalised christmas card and [...]
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31. December 2009
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