Archive | October, 2009

Braquo: The YouTube Takeover Experience

15. October 2009

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(#update – the vimeo video is not working, so I’ve switched to the MSN video) We’ve been seeing some innovative rich media campaigns on YouTube over the last 12 months, including this new one for Braquo, a new crime TV series in France where they take over the entire page, bringing as many elements as possible [...]

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Video: The Social Media Guru

14. October 2009

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There isn’t a lot to say about this video, but it made me laugh out loud more than once. Not sure if that was because I’d had a glass of red or because it is very very true! In finding this video, I’ve also found a dam good tool in XtraNormal, an online tool that [...]

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Levi’s: Go Forth Experience

13. October 2009

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Wieden Kennedy & Levi’s have launched a serious brand experience campaign that mixes online and offline with treasure hunts and problem solving challenges in this hugely detailed online competition based on the legendary Grayson Ozias IV, an American explorer from the 1890s and friend of Levi Strauss’ nephew Nathan. It’s essentially a massive treasure hunt [...]

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Adobe Launches Photoshop iPhone App!

11. October 2009

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Finally! Adobe has launched a Photoshop iPhone App that gives you some of the simplest and also most powerful tools that people love about Photoshop… and best of all, it’s FREE. It works almost entirely off touch-gestures instead of using dials and sliders .etc like most other apps or indeed the desktop versions of Photoshop. [...]

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Plugin: Live Twitter Feeds Into Powerpoint!

11. October 2009

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There isn’t a conference or professional gathering lately that doesn’t give a special #hashtag to the event so it can be tracked and trended on Twitter as the audience tweets about how good, bad or ugly the presentation is. I stumbled across this cool looking twitter plugin for Microsoft Powerpoint that basically lets you insert one of 4 [...]

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Mum 2.0 – Social Network Etiquette Videos

11. October 2009

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Telstra in Australia has launched a brave new campaign called Mum 2.0 – the digital makeover. It comes on the back of research where it found over 70% of Aussie mums use social networking platforms and tools to keep in touch with family. So DDB Sydney came up with a campaign that aims to give [...]

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MySkyStatus: Social Updates In The Air

10. October 2009

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Profero NYC has just launched a cool branded social app for Lufthansa Airlines that allows anyone, flying any airline, on any flight around the world to automatically post precise updates to their Facebook & Twitter followers about their departure, in flight locations, altitudes, arrival details and more while they are still in the air. Sure [...]

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Chicks Rule The Social Web

7. October 2009

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David McCandless over at Information is Beautiful brings the awesome yet again with this great infographic on the gender balances in social networks, and its quite clear from the data that the fairer sex is the most dominant one.

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Losing To The Social Web: Visualized

6. October 2009

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A brands website has been the single biggest ”online” focus for 99% of businesses over the last 10 years apart from banner campaigns and microsites here and there, but with the evolution of social media growing at unheard of rates (Twitter is up over 3500% alone this year, while Facebook increased over 700% to finally overtake MySpace [...]

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Will Social Product Development Work?

6. October 2009

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Everything seems to be going social these days. Every business wants a part of it and everyone is already doing it. So how about if you took the “group” product development strategies from some of the biggest companies in the world and threw them out there so people can to collaborate in creating new products [...]

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