Archive | August, 2009

New Mustang Community Customiser Tool

12. August 2009

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Firstborn has launched the new 2010 Mustang Customiser Tool – and it’s bloody good, infact – probably one of the best I’ve ever seen done. Now you can interact with it in two ways, create your own dream mustang from the ground up with a full list of official aftermarket parts, or jump into the [...]

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Advergame: Red Bull Soapbox Racer

10. August 2009

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Red Bull has just launched a new Advergame called the “Red Bull Soapbox Racer” where you can create your race car from scratch, build tracks, invite friends and race them for glory or take on “the bull” in a range of pre-built cars, tracks and challenges. At first I thought eh, it’s not that good, [...]

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Why The Twitter Stream Isn’t Live!

9. August 2009

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Have you ever been annoyed by having to click the “refresh” button to see the latest tweets come through? I have, plenty of times, but when you stop to think about it, there is pretty good reason why! Check out the “live” stream on Tweetmeme and you’ll know why every single twitter app makes you [...]

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Malibu Rum Launches Radio Maliboom Boom!

9. August 2009

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GreatWorks has just launched a new global digital campaign for Malibu. It’s called “Radio Maliboom Boom” a digital radio station created by Malibu that is offering a tonne of free content over the next 12 months. Users will get access to a streaming digital radio station featuring top Universal music artists, videos featuring the DJs [...]

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Crazy German Microsoft Project Waterslide Viral

7. August 2009

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Have you seen the video of a crazy German getting some serious air time from the biggest slip & slide you’ve ever seen? Turns out this is a viral campaign from Germany for Microsoft Project. It is now clear that this German isn’t crazy at all. His name is Bruno Kammerl and he’s got mad [...]

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Augmented Reality 2.0 Future Of Interactivity

7. August 2009

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Aden has be all over what’s hot in Augmented Reality lately, but let me show you what the next generation of augmented reality has in store for you. Currently in the prototype stages, this technology demo by researchers at the University of The Future Tokyo are using ultrasound technology to give holograms a solid feel. [...]

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Brizzly does Twitter better than Twitter

7. August 2009

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If there were awards for the cutest logo – Brizzly would win hands down. The little bear in the bird suit is one of the best mascots for a web application I’ve seen since the MailChimp. But Brizzly is more than just cute, Thing Labs have brought the powerful ideas and features that make web [...]

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5 Gum Augmented Reality Music Mixer

5. August 2009

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This is a demo of the new Wrigley’s 5 Gum Augmented Reality Music Mixer campaign which is taking AR technology to a new level by tracking multi-points at a single time allowing you to mix tracks like a virtual DJ. The best I’ve seen was the Eminem Augmented Reality competition a little while back where [...]

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Crispin Porter + Bogusky’s Interns Rap Video!

5. August 2009

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Crispin Porter + Bogusky have released “The World Of An Intern” music video to much fanfare with their summer 2009 Interns. Digital this is not, but viral it might be, with 20,000 views in 1 day. Not bad for an intern project that talks about what they get up to! (via Adverblog / AdFreak)

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2009: What’s Next In Marketing & Advertising

5. August 2009

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While I’m trawling through slideshare presentations this week I found an interesting presentation by Paul Isakson who presented at Marketing 2.0 Unfiltered a week ago. Not visionary by any means, just a great read for anyone interested in marketing and particularly useful for your clients looking into the future of where they will need to [...]

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YouTube: Choose Your Own Ending

4. August 2009

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YouTube campaigns are changing and so are the ways you can develop interactivity with video. Since the introduction of video hotlinks we’ve seen more and more “interactive” videos & story telling campaigns emerging. This new campaign called “Choose Your Own Ending” by DropTheWeapons.org is an interactive film that allows you to decide what happens next. [...]

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Social Media Has Grown Up: Stats One Year On

3. August 2009

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A week or two ago I posted a great round up of the top 10 social media presentations on SlideShare. One of the presentations in that mix was by Marta Kagan, who has just released another version of the presentation called “one year on” that is filled with amazing stats and fantastic images depicting the [...]

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Samsung Jet: Interactive Product Tour

3. August 2009

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There is a bit of buzz around the new Samsung: Ready, Set, Jet campaign and it’s easy to see why. A beautifully art directed microsite that provides an interactive tour/quiz of the new Samsung Jet that provides such a great experience that in less than 2 minutes you’ll know everything it is capable of. Creatively [...]

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Digital Buzz Makes Ad Age Power 150!

3. August 2009

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After 6 months of blogging goodness, Digital Buzz has made the Ad Age Power 150 list which is the worlds best aggregation of marketing blogs. Each blog is ranked against about 9 or 10 key metrics daily and is moved up and down the list accordingly. So for Digital Buzz to be ranked #166 amongst [...]

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Nissan’s Electric Car iPhone App!

3. August 2009

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Need to charge your new electric car? There is an iPhone App for that too! It seems everyone has an iPhone these days, or everyone is developing an App for it. Nissan is reportedly in the prototype stages of developing an iPhone application that integrates the ubiquitous device with the onboard computer of the upcoming Nissan LEAF electric [...]

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