Archive | August, 2009

Quiksilver: Skateboarding The Spot

18. August 2009

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It must be that time of year for skateboarding, with every skate brand launching something cool for the northern hemisphere summer! Quiksilver are no different and have just launched their own kind of page take over made famous in campaigns like the warrio youtube page takeover. Click here to check it out, pretty cool video!

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YouTube: Sponsored Ghostbusters Movie

18. August 2009

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YouTube might just have shown a glimpse of how the future of the movie industry and online video portals will co-exist. With YouTube and Sony working directly to offer a full length version of the Ghostbusters movie. I’d suspect there will be a whole lot more of this over the next 12 months as YouTube [...]

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VirginBlue: Worlds Biggest Pass The Parcel Game

18. August 2009

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Virgin Blue have just launched a new campaign; the worlds biggest game of “Pass the Parcel” to celebrate their 9th Birthday in Australia. When you get to the Birthday website a 3D present invites people to unwrap it for a chance to win one of hundreds of instant win prizes. Every friend you share it [...]

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GAP: Born to Fit Campaign

17. August 2009

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The Gap launched a great campaign called “Born To Fit”, promoting their Premium Jeans collection 1969 in celebration of 40 years of brand. Campaign website is fully integrated with Facebook and shows the new collection on a virtual journey with the law of evidence showing why big celebrities came to this world as Sonya Walger, [...]

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Cannonballz: Augmented Reality Game

13. August 2009

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Awhile ago I posted the Augmented Reality Social Shopper App by Zugara which was pretty cool, now they’ve just launched a new Augmented Reality Game called CannonBallz which (I believe) is the first of it’s kind where players can directly interact in a gaming environment with Augmented Reality that is also integrated with Facebook Connect [...]

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New Mustang Community Customiser Tool

12. August 2009

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Firstborn has launched the new 2010 Mustang Customiser Tool – and it’s bloody good, infact – probably one of the best I’ve ever seen done. Now you can interact with it in two ways, create your own dream mustang from the ground up with a full list of official aftermarket parts, or jump into the [...]

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Advergame: Red Bull Soapbox Racer

10. August 2009

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Red Bull has just launched a new Advergame called the “Red Bull Soapbox Racer” where you can create your race car from scratch, build tracks, invite friends and race them for glory or take on “the bull” in a range of pre-built cars, tracks and challenges. At first I thought eh, it’s not that good, [...]

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Why The Twitter Stream Isn’t Live!

9. August 2009

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Have you ever been annoyed by having to click the “refresh” button to see the latest tweets come through? I have, plenty of times, but when you stop to think about it, there is pretty good reason why! Check out the “live” stream on Tweetmeme and you’ll know why every single twitter app makes you [...]

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Malibu Rum Launches Radio Maliboom Boom!

9. August 2009

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GreatWorks has just launched a new global digital campaign for Malibu. It’s called “Radio Maliboom Boom” a digital radio station created by Malibu that is offering a tonne of free content over the next 12 months. Users will get access to a streaming digital radio station featuring top Universal music artists, videos featuring the DJs [...]

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Crazy German Microsoft Project Waterslide Viral

7. August 2009

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Have you seen the video of a crazy German getting some serious air time from the biggest slip & slide you’ve ever seen? Turns out this is a viral campaign from Germany for Microsoft Project. It is now clear that this German isn’t crazy at all. His name is Bruno Kammerl and he’s got mad [...]

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