Archive | July, 2009

Customers Can Hurt + Help Your Brand

8. July 2009

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I just returned from speaking at HITEC in Anaheim, California for the 2009 HITEC conference. HITEC is a conference where hospitality professionals gather to learn and experience the technologies that continue to shape the hospitality industry and customers? experiences. During my time at the conference I realized that most hotels and hospitality operators are still [...]

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Xperiment: Drug Awareness Campaign

7. July 2009

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Meet Earl, the new drug testing eye for Canada’s Substance Abuse Center. In their latest online campaign, they use a 3D eye character named Earl to by intoxicated by various drugs to show off the effects that take hold of your body. Aimed at teens, it’s a great looking website with a quirky voice over [...]

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Eternal Moonwalk: A Tribute

7. July 2009

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OK, so I’ve had a few emails today suggesting I should post up the latest Michael Jackson tribute website called “Eternal Moonwalk” by Studio Brussel & Group94. I wasn’t going to because it’s already on all the other great creative blogs but I gave in… It’s a funky little site where you can upload your [...]

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V Australia: 4320 Tweets, 3 Days In LA

6. July 2009

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Mark from Adverblog just posted up a great new campaign being launched by V Australia on Twitter called 4320:LA. Yes, Twitter, what else would you have expected?! 4320:LA is the number of minutes they are challenging you to tweet – one tweet per minute on their new 3 day LA holiday packages. All you have to [...]

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Follow The Fashion: Brisbane’s Virtual Mall

6. July 2009

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CumminsNitro Brisbane has just launched a new government campaign called “Follow The Fashion” where they hope to position Brisbane’s “Queen Street Mall” as the top fashion shopping destination in Queensland. It has a twist & viral element that encourages designers to upload their best designs into a virtual shop front that becomes part of the [...]

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TweetCraft: Twitter Hits The Big Time!

5. July 2009

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How do you know when your business hits the Big Time? (ok, they already know that but…) Easy, when World Of Warcraft (the most wildly successful online game ever) integrates your app! That’s right, Twitter has just been integrated into WOW and although I’m not a fan of the game, I can see how the [...]

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LG: The Owl of SMAMOT

5. July 2009

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LG recently launched a new range of monitors in a very interesting way! They created an interactive documentary about the Owl Of Smamot, a mythical “self illuminating” owl that LG hopes to model their next gen monitor technology off. The site is quite an experience, where you can follow the documentary or explore the map [...]

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Olympus Stop Motion: The PEN Story

5. July 2009

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Olympus are celebrating the 50th Anniversary of their legendary “PEN” camera and have created a stunning Stop Motion tribute. Called “The PEN Story“, it’s a stop motion video with 60,000 unique photos & no post production! It also marks the re-launch of a special edition PEN. Enjoy!

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Us Now Film: The Power of Mass Collaboration

2. July 2009

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This is something a little interesting for friday! The Us Now Documentary is Directed by Ivo Gormley, and explores how web2.0 is changing the ways we interact with the world and how the emerging power of mass collaboration will drive the future. A little techy, but interesting enough at first glance!! You can actually watch the [...]

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Absolut Vodka: Drinkspiration

2. July 2009

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The Absolut has just launched an application for iPhone, called ”Drinkspiration”. The application has an interactive 3G technology with integrated GPS, Twitter and Facebook, guiding the user to make a custom drink and name it the way you want, with a recommendation based on real-time data and trends. The technology with GPS and social networks [...]

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Crispin Porter + Bogusky Launches New Beta Website

1. July 2009

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Crispin Porter + Bogusky have just launched a very cool new site into beta for their agency. They are renowned for creating some of the worlds best advertising which has critics buzzing for good and for bad but those dynamics will be used in their new website to create streaming content! CPB are integrating live [...]

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Penguin Books: Customised Online Stories For Kids

1. July 2009

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Penguin Books have launched a great new site that allows kids to play in an unlimited online space where they can create their own virtual stories, books and games for just $10. Once created they can send them to friends to watch, read or play and save them to their own virtual bookshelf. They are [...]

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