What’s the best way to engage your fans? Get them into your music video it seems, with a completely unknown band making waves on YouTube with an amazing music video shot live on web-cams across some 50 selected fans! Very Cool. Thanks Martina, this tune is now stuck in my head! Click here to see [...]
Continue reading...12. July 2009
Nike are about to launch a new “Nike Air Maxim” shoe in london and enlisted famous street installation artist INSA to help promote it. In 7 days Nike & INSA ran the city of east London, creating 35 pieces on route of Charlie Dark’s map for The IAM1 Journey Nike Sportswear project and then created [...]
Continue reading...12. July 2009
I’m addicted to slideshare and after reading a bunch of re-tweets about the Top 10 Social Media Presentations I thought it might be useful to post them on Digital Buzz! There would be 100+ Social Media Presentations on SlideShare but this is just about the Top 10 Presentations you’d actually want to spend the time [...]
Continue reading...12. July 2009
There are a lot of Augmented Reality campaigns in the market at moment, but the video above is refreshing, it shows a little insight into the making of the MINI Augmented Reality campaign. The campaign was pretty standard in comparison to others I’ve posted like the Eminem Augmented Reality but the video shows some behind [...]
Continue reading...11. July 2009
Doritos love augmented reality and it’s worked very well for them in the past, so with the launch of their new “Late Night” chips, they didn’t hesitate to go down the tech road. This time they’ve spiced it up by mixing late night snacking with music & an exclusive online experience from Blink 182. You [...]
Continue reading...11. July 2009
Remember how everyone use to have under construction / coming soon pages with the little man digging… We’ll times have changed (obviously) and everyone moved away from that to staging sites among other things. But today I came across perhaps the best coming soon page I’ve ever seen, on the Henderson Bas website! Not only did [...]
Continue reading...11. July 2009
Mercedes-Benz Canada have just launched a new microsite for their B-Class. It’s an interesting concept and is pretty enjoyable to use no matter who you are. You take a new B-Class for a test drive after answering 3 quick questions that helps to customise your test drive to suit your needs, depending on where you [...]
Continue reading...9. July 2009
I’m using Google Chrome about 90% of the time at the moment, and I love it. There are still compatibility issues, but overall, its just dam fast and opens up my screen space too! I stumbled across this project tonight and thought it was kind of interesting to see what Google is doing to promote [...]
Continue reading...9. July 2009
The Australian Government is planning one of the most ridiculous ideas in history, creating a “filter” for the Internet to censor Australia from who knows what?! The Getup Australia action group is making a stand and desperately needs donations to help get this ad on TV and into every flight to the nations capital city [...]
Continue reading...8. July 2009
VB today launched their new campaign & tag-line with “The Regulars” campaign kicking off with a host of full page spreads across all the major papers and this website that to me, resembles a little the Sprint site to a lesser degree. VB is was one of Australia’s leading beer brands, but seemingly shrinking rapidly [...]
Continue reading...8. July 2009
I just returned from speaking at HITEC in Anaheim, California for the 2009 HITEC conference. HITEC is a conference where hospitality professionals gather to learn and experience the technologies that continue to shape the hospitality industry and customers? experiences. During my time at the conference I realized that most hotels and hospitality operators are still [...]
Continue reading...7. July 2009
Meet Earl, the new drug testing eye for Canada’s Substance Abuse Center. In their latest online campaign, they use a 3D eye character named Earl to by intoxicated by various drugs to show off the effects that take hold of your body. Aimed at teens, it’s a great looking website with a quirky voice over [...]
Continue reading...7. July 2009
OK, so I’ve had a few emails today suggesting I should post up the latest Michael Jackson tribute website called “Eternal Moonwalk” by Studio Brussel & Group94. I wasn’t going to because it’s already on all the other great creative blogs but I gave in… It’s a funky little site where you can upload your [...]
Continue reading...6. July 2009
Mark from Adverblog just posted up a great new campaign being launched by V Australia on Twitter called 4320:LA. Yes, Twitter, what else would you have expected?! 4320:LA is the number of minutes they are challenging you to tweet – one tweet per minute on their new 3 day LA holiday packages. All you have to [...]
Continue reading...6. July 2009
CumminsNitro Brisbane has just launched a new government campaign called “Follow The Fashion” where they hope to position Brisbane’s “Queen Street Mall” as the top fashion shopping destination in Queensland. It has a twist & viral element that encourages designers to upload their best designs into a virtual shop front that becomes part of the [...]
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13. July 2009
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