Archive | June, 2009

Lenovo: Kill Switch Viral Campaign

16. June 2009

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Lenovo have just launched a viral campaign based around their seemingly famous “Kill Switch” feature where you can SMS a number and have your stolen or misplaced laptop disabled or in this case “blown up” to ensure your data stays protected. I’m generally pretty fair on campaigns as they are always limited to the clients [...]

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YouTube: Choose Your Own Ad!

16. June 2009

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YouTube is currently predicted to lose about $500m this financial year (bandwidth!) and is desperately seeking the right ad model to turn a profit of any degree. So after various attempts, YouTube is now trialing a new model called “Choose Your Ad” where a “very small” number of “random videos” give users a prompt at the [...]

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Come Play: Australia’s World Cup Bid Video

16. June 2009

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Australia’s world cup soccer bid is heating up ahead of the official submissions in 2010. Starting with a very cool (viral?) video showing people playing soccer across the country in all sorts of beautiful places. This is the first of many great campaign elements to help Australia win the 2018 or 2022 FIFA World Cup Events! [...]

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Sprint: Now Network Campaign Site

16. June 2009

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The last Sprint site won just about every digital award there was to give, and the’ve just updated their famous widget with a few new tricks! It’s a great experience of seemingly never ending content, insights and things you’d never otherwise know. They’ve also placed some very cool banners on YouTube, where you can upload [...]

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Apple: Live App Store Hyperwall

15. June 2009

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Apple love to impress and at their recent WWDC developer conference they treated guests to a stunning live app store hyperwall made from 20,000 of the most popular iPhone Apps and integrated into a wall of 30″ cinema displays that are linked directly to the app store, where over 3000 apps are downloaded per minute! [...]

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Vodafone #ukhols Map: Twitter/Google Mashup

14. June 2009

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Vodafone in the UK has just launched a #ukhols map, a great little mashup of Twitter & Google maps where the twitter sphere can tweet to #ukhols followed by their age, sex and postcode with the city (most tweets look like this #ukhols 24 M RG6 Cairo) to have the Vodafone site plot their next [...]

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Gatorade: Cool New Range, Hot New Website!

14. June 2009

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Gatorade has just launched a new range of specialist drinks, and to go with it, a slick new website to showcase them. The first thing I noticed was a really cool pre-loader that leverages a bunch of their famous lines followed by “That’s Gatorade” and a nice transition into a nice product line up of [...]

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LG GD900: What?s Needed Now Virals?

12. June 2009

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Imagine a phone that can do everything! It’s more or less the motto of LG’s new viral campaign ”What’s Needed Now?” which promotes the LG GD900 mobile phones. The videos show the phone doing incredible things like, serve as a food processor, guess types of wine or even lights a cigarette. The campaign videos created [...]

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Deadline: Stop Motion with Post-it notes!

11. June 2009

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Well its Friday and it’s been a crazy week so I thought I’d post up something a little different to adjust the pace! It’s a stop motion short film that’s going viral (#1 on viral video charts) this week, catchy little beat with a great stop motion concept. I’m a huge fan of stop motion when [...]

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Coke Zero: Impossible Made Possible

11. June 2009

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Coke Zero and North Kingdom have launched their latest campaign site called “Impossible Made Possible” where another very slick website greets you with a mix of full video and interactive 3D environments. The campaign follows the previous coke zero game theme, which has to be one of the best branded content campaigns seen yet. This time, you’re [...]

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Bids ‘N’ Bobs: Auctions Where Prices Go Down?

10. June 2009

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A new digital startup called “Bids n Bobs” has just launched in the UK, it’s an online auction site with a really cool concept to make it stand out, where each bid you make actually brings the price down! Yes, I can already hear everyone crying foul… So it works on a few different levels, [...]

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Belgium Summer Festival 2009

9. June 2009

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Summer festival is one of the biggest events in Belgium, and to celebrate, they have launched a very cool site to help people book tickets, showcase special attractions and work out what they are going to do at the summer festival. The site is brilliantly designed by Sevenedge, features a mix of 3D animated graphics, interactive [...]

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The One Show 2009: Hype/Viral Video

8. June 2009

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This is the 2009 One Show viral video that I have been searching for, apologies it’s a little old, but I want to archive it for later use! They created this viral in the lead up to the 2009 One Show after endless talk about how the same agencies & people win the awards ever [...]

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Client – Agency Relationship Examples

8. June 2009

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I found this great video on ComputerLove that showcases a range of funny client-agency relationship examples of how negotiations generally take place, but in real world situations! It’s 2 minutes of pure deja vu for anyone working for an agency or brand that employs an agency! Enjoy.

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BooneOakley – most creative website ever?

8. June 2009

27 Comments

A few days ago I read a post on adverblog about an agency called BooneOakley and how they created a different kind of agency website, for some reason I just skipped on by, but after writing a post on how agencies are going from flashturbation to wordpress, I thought I better go back and check out [...]

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Greenpeace Black Pixel Project

5. June 2009

2 Comments

Greenpeace Brazil launched a new campaign called ”Black Pixel Project”, created by Almap BBDO. In this website users can install a program that opens a small black pixel over all the windows on their monitors. This can be moved around but size stays the same. You can view real time how many people are saving [...]

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The First Bing TV Commercials

5. June 2009

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There are two or three Bing commercials out at the moment, for Microsoft’s new decision engine, the first one is so bad I won’t post it here, but this one kinda made me smile. Note, I’m on day 4 of my one week trial of Bing and if nothing else, I’m really enjoying opening up [...]

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UNIQLO Introduction Story Animation

4. June 2009

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Most of you will know UNIQLO (that cool Japanese fast fashion brand), but you might not have seen their new global site, or in particular, their “introduction to UNIQLO” animated story that unfolds what the brand is and what it does in a unique animation that goes for about 10 minutes. It has this really [...]

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Augmented Reality “Ride My Star” Video

3. June 2009

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It’s a booming trend, so here is another great Augmented Reality Project, this time for Julian Perretta’s “Ride My Star” and created by Devilfish, Blacionica with development by Zerofractal. This was produced to help launch the new song with a little extra buzz! Love the story book type of animation here. It falls short in terms of functionality and [...]

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New Xbox Goes After The Wii Audience

2. June 2009

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The new Xbox will go after the hugely popular Nintendo Wii next year with the release of a new console that doesn’t need a controller at all, has full 3D virtual reality, voice recognition, video recognition and will provide the most immerse gaming experience ever seen… or so this video from the E3 expo today [...]

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