Archive | March, 2009

Ford Edge Crossover Website Launches In Brazil

17. March 2009

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JWT Brazil has just launched their long awaited Ford Edge Crossover Website, which is now on sale in Brazil. The website lets you explore key features of the car, set in different areas of the world and provides a great online experience (wish I was multi-lingual) from end to end. The website was in production for three solid months, [...]

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Uniqlo March Campaign Site

16. March 2009

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Uniqlo (one of the top Japanese clothing brands) are famous for launching interesting promo sites every other day of the week! the latest promo has 33 models marching to one of their siqnature beats, you can interact with each person to check out the featured clothing in more detail, then, call the next person in! [...]

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Earth Hour 2009 Video Gone Viral

15. March 2009

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The 2009 Earth Hour Video has gone viral which is a fantastic thing, currently sitting at about No.7 over at Viral Video Charts with a modest 250,000 views over the last 2 weeks. If you didn’t already know, Leo Burnett Sydney in partnership with WWF Australia created the whole Earth Hour concept which has rapidly spread [...]

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Facebook iPhone Apps Get Friends

15. March 2009

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If your agency pitches Facebook & iPhone Apps to clients, this will be music to your ears! Finally, in a huge step forward for Facebook, they will implement & support friend/contact data being imported into mobile applications via the official “Facebook connect” platform, starting now, with games like ”Agency Wars” ready for sale on iTunes. Check out the [...]

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Curacao Treasure Hunt Competition & Campaign

14. March 2009

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Launching on March 16, the Curacao Treasure Hunt Competition Campaign created by M&C Saatchi (North America) is giving people to chance to win $500k from the Island of Curacao, one of the more beautiful but lesser known tourist hot-spots in the Caribbean I’m told! Now this isn’t any ordinary campaign, this is the Curacao Treasure Hunt, and they are [...]

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GoldCross ReBrand Wins Awards

13. March 2009

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Not quite self promotion here, but close, the Brand Experience team at my agency just won a suite of branding awards, so I thought I’d post up a quick example of their work, it’s absolute best-in-class branding & identity deisgn, led by Glen Barry & Steven Arnold. We recently re-branded a company called GoldCross, and just one [...]

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Axe: The Fixer Show

12. March 2009

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Axe launched a new campaign website called ”The Fixer Show”. Its based on a talkshow which promises to fix everthing in your life with a funny presenter and hot brazilian girls. The TVC, yet another excellent production by Mekanism, has great viral potential in its own right. Actually I prefer the TVC (especially long version) [...]

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Google Voice To Finally Launch!

12. March 2009

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Google Voice, what the hell is that you say? In one of Google’s rather low-key acquisitions, they purchased a phone start-up called GrandCentral (founded in 2006) for about $50 million in cash mid 2007, GrandCentral offered a seriously valuable product; “one phone number for all your phones, for life“. Can you imagine how many contacts [...]

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M&M’s Launch Online Easter Egg Hunt

11. March 2009

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M&M’s have launched a stylish new online easter egg hunt microsite called “Join The Hunt“. The campaign was produced by FirstBorn & Proximity for the Canadian campaign. The easter egg hunt is promoting their “Speck-tacular Eggs” product line with users hunting down 16 speckled eggs for their chance to win a trip to New York, Las Vegas [...]

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Razorfish: Digital Outlook Report 2009

11. March 2009

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It’s here again, Razorfish has released Digital Outlook Report 09; their 5th annual report reveals the key digital trends, strategies and what to look out for throughout 2009. It’s an inspiring read, below are just a few key items from the report: ? Razorfish CEO Clark Kokich on ?From Breaking Campaigns to Building Client Businesses??? ? Shiv Singh on ?Trends In Social Influence Marketing??? [...]

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Bjorn Borg In Action Collection Campaign

10. March 2009

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The new In Action Collection from Bjorn Borg provides a very cool experience through hi-definition, slow-motion video of two models playing tennis in the new spring range of clothing! The only catch is the load time, if you can get past that, it’s a nice site that offers some stunning visuals and a few classy [...]

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Carnival Hammer iPhone App

9. March 2009

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I think it’s about time I added an iPhone App category to Digital Buzz, and to kick it off with a celebration here is the “Carnival Hammer iPhone App” possibly a future cult iPhone app in the making, well, just until a few too many people smash their iPhones anyway! Trading off the popularity of the Wii’s [...]

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Is it just me or has Twitter just taken off?

9. March 2009

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While I’m intoxicated with Twitter stats at the moment I thought I’d post a very cool chart that is the visual proof of what you’ve probably been thinking to your self lately… Is Twitter is going nuts?! Now of-course, it’s been big for the last six to nine months, but just in the last 2 weeks (in Aus particularly) [...]

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Twitter considered as a search engine?

6. March 2009

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There is a great post over on TechCrunch about why Twitter should be considered a search engine. But it’s just micro blogging, i hear you say right? Who cares about the useless spam running through twitter on a daily basis? Well… it’s not… It’s possibly the most valuable information there is online, because of twitters character limit and [...]

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Killzone 2: Browser Tool Bar Web Game!

6. March 2009

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This is a very cool campaign for the new Killzone 2 on PlayStation. Created by Agency Republic in London, the game is actually based around a tool bar (eg. google tool bar) that you download and install, then, as your browsing sites your killzone 2 tool bar game can randomly activate, saying “your under attack” from which you have [...]

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2009 Nike Air Jordan Site In A 3D Enviroment

5. March 2009

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The new 2009 Nike Air Jordan is out, and with that comes a much hyped site produced by Global Digital & Interactive Agency Blast Radius. The new Air Jordan website has been created in 3D art gallery style of environment that allows you to explore the new shoe, along with some amazing video, images and interviews while [...]

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Comcast’s Dream Big Campaign

5. March 2009

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Comcast?s Dream Big Campaign, the new advertising campaign called ??Dream Big (Sing-a-Long)?? has great art direction and a brilliant idea at its core, with all illustrations prepared by ??This way up?? and the directors Smith & Foulkes have done an amazing job. It?s an integrated marketing campaign which includes a number of TV spots and an amazing website. The goal of [...]

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The One Show Interactive Blog

4. March 2009

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Just a quick one on “The One Show”… Daniel over at Adverblog is a judge for the 2009 competition and will be blogging live through the event, so check it out here and make sure you check for updates in the week before it starts (May 4th), I’m looking forward to reading the live blog and good [...]

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Skittles Converts Home Page To Twitter Search!

3. March 2009

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If you haven’t yet seen it, check out the new Skittles home page that has been converted to a twitter search, targeted to the word #skittles from any twitter post! The guys over at TechCrunch tested it out in a pretty funny way, and sure enough it worked a treat. It’s a fantastically brilliant idea, but [...]

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Volkswagen Connect Web Banner Game

3. March 2009

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I came across this banner yesterday, on NineMsn I think it was! Great expandable banner from Volkswagen that prompts you to challenge the banner in a game (you have 30 seconds) to link up the road pieces to the exit and get the car through in time… very classy banner, clean and great engagement.

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