Archive | February, 2009

LinkedIn Popularity Grows As Economy Sours…

15. February 2009

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Perhaps one of the only real benefactors of the global recession so far is LinkedIn – the most widely used Business Networking site on the planet, with more people than ever out of work globally, LinkedIn is booming according to ComScore, with unique visitors up over 22% in January (2009) to over 7.7 million uniques in just the US, not [...]

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FITC Amsterdam 2009 Sold Out

13. February 2009

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The FITC Amsterdam Show has been sold out, which is huge for these guys, the FITC is an emerging cult favourite for Design, Technology & Cool Shit (as they state) and is globally becoming one of the must-see’s for key industry people. They run workshops, have over 50 key presentations, pannels and forums discussing creative, technology, and business around [...]

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Arçelik: Rule The Stars

12. February 2009

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Research shows Arçelik is the most well-known and respected brand in Turkey. As their sole digital agency for the past 4 years, we are always expected to come up with ideas for digital campaigns to coincide with special days. For this St. Valentine?s day, we created a campaign microsite to generate viral buzz. We developed [...]

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Oren Lavie: Her Morning Elegance Viral Video

11. February 2009

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I spotted this very clever video a few weeks ago just as it came online, well, it’s now well any truly gone viral with over 15 million views in just over 2 weeks so I thought I’d better post it! To put that into perspective, the Cadbury Eyebrow Dance Viral only has 4 million views to its name, and [...]

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Dell Now Offering Exclusive Twitter Deals

10. February 2009

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Over the Christmas period Dell was using twitter (@DellOutlet) to alert customers about great offers, it was so popular they made over $1million from twitter traffic alone. Seeing that value, Dell has tuned their twitter strategy to offer Exclusive Twitter Deals to their followers every week, but not only that, they are providing real-time feedback, information and customer [...]

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Cadbury Goo The Egg – Bus Shelter Game

10. February 2009

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Check this out, a very cool new campaign from Cadbury (created by Saatchi & Saatchi) where they are turning London bus shelters into touchscreen interactive gaming platforms while people are waiting for next bus! Brilliant concept, and correct me if i’m wrong, but I’ve not seen anything this good in a bus shelter before? I’ve seen things [...]

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Facebook Overtakes MySpace In Search Volume

9. February 2009

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It’s been a long time coming (or has it!?), but Facebook has now claimed it’s place at the top of the social media search volume tree, if there was ever such a thing! Google Trends indicates that facebook now has the majority search volume of the two, in what looks be a huge (continued) serge of [...]

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IKEA Strory Telling Animations

9. February 2009

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I found this nice little site via Adverblog today, where IKEA has launched a new range of eco-friendly room ideas called PS, in a very new style, they’ve gone down a story telling angle, mixing a host of animation, illustration and video into an inspiring work of art. And if you can speak Swedish, there are these beautifully directed videos of [...]

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Best Job In The World: Campaign Results

8. February 2009

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The best job in the world now has some definitive social media and viral campaign results filtering though, and they quite literally are off the charts. By now, everyone has seen or heard about the Island Reef Job Campaign by Tourism Queensland, it’s been every where, with the campaign being incredibly well executed across Twitter, [...]

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The Honeyshed Has Been Shut Down By Publicis

4. February 2009

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Economic uncertainty is being blamed for the demise of the Honeyshed, with funding from Publicis being pulled & the site to be formally shut down. Don’t know the Honeyshed? It was launched in November 2007 as the pioneering branded content shopping website for the “digital generation” where users could watch a stack of branded content featuring models/actors who [...]

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